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Netflix's 'Bright' Nabs 11 Million Viewers In Its Opening Weekend | THR News
Hollywood Journal
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7 hours ago
The critically maligned movie debuted on the streaming service over Christmas weekend, skewing young and male.
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00:00
If we do this, we'll be heroes forever.
00:05
Netflix's Bright may not have received shining reviews among movie critics,
00:10
but the streaming giant's pricey feature film has at least found a silver lining with viewers.
00:14
The film had a stellar opening weekend on the platform, per Nielsen MediaStats.
00:18
An average 11 million U.S. Netflix subscribers watched the David Ayer fantasy drama
00:23
over its first three days on the streaming service, a long weekend that included a busy Christmas Eve.
00:28
Between December 22 and 24, a young and male-skewing audience tuned in for one of the streamer's
00:34
biggest feature film releases to date, one that cost them a reported $90 million.
00:39
Of the 11 million people who've already watched Bright, 7 million fell into the younger demo
00:44
of adults 18 to 49. 56 percent of the total audience was male.
00:48
The perceived success of Bright comes after a near-universal panning from critics.
00:52
The Will Smith and Joel Edgerton fantasy cop drama currently boasts a dismal 28 percent
00:57
on Rotten Tomatoes, and an equally disappointing 29 out of 100 on Metacritic.
01:02
The Hollywood Reporter's critic, John DeFore, called the film embarrassing.
01:07
I need you to take your fat, Shrek-looking ass back the fuck home to Fiona!
01:13
Alright?
01:15
Now, there's no comparison with the holiday box office, since a ticket to Bright required
01:20
little more than a click of an Apple TV remote. But it's worth noting that the movie fell far short of Netflix's
01:25
biggest TV entry of the last few months. Stranger Things 2 saw more than 15 million viewers
01:30
tune in to its premiere over the same period of time.
01:33
Still, it's worth a reminder that both those stats are likely underestimates.
01:37
Nielsen currently only measures Netflix usage over traditional TVs, losing the many viewers
01:41
tuning in on desktop and mobile.
01:43
So, I want to know, did you watch Bright on Netflix over the holidays?
01:46
If so, be sure to leave your review in the comments.
01:49
For The Hollywood Reporter News, I'm Tiffany Taylor.
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