00:00Think boutique energy with startup speed, micro brands are changing the rules, subtitle, the micro brand uprising, micro brands are small teams doing big things, lean operations, direct to consumer sales, laser focus on niche audiences, they pop up in watches, they pop up in skincare, they pop up in apparel, they pop up in home goods, often started by people who couldn't find what they wanted, so they built it, quality that rivals big names, transparent sourcing prices, that don't make your wallet cry.
00:29Because without huge marketing overhead, savings go back to materials and craftsmanship, win, they're passion driven, they're community minded, fast to iterate, customer feedback becomes product upgrades overnight.
00:42Not every micro brand is perfect.
00:46Do your homework.
00:48Check the reviews.
00:49Check the materials.
00:51Check the return policies.
00:53If you want something unique, if you want something honest, if you want something made with care, micro brands are worth a look.
01:02Big.
01:03Convenience and scale.
01:05Micro.
01:06Authenticity and personality.
01:09Choose your vibe.
01:10Follow for more quick deep dives into the new makers changing consumer culture.
01:14deliver.
01:14Super.
01:15Leave.
01:15OK.
01:15These mountains is perfect for another.
01:16These mountains are only.
01:16These mountains have so much wider.
01:39I've never been asking back an interesting period of time.
01:39I once banget to try and feeling over energy and emotion.
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