00:00Am I the only one that didn't know we can be sold to by smell?
00:04Am I the only one that didn't know brands literally sent our decisions?
00:09Am I the only one that didn't know your coffee smells like a sales pitch?
00:13From luxury boutiques to your morning coffee engineered aromas steer behavior.
00:19Scents can boost time in store and sales studies show spending can jump up to 40%.
00:24Hotels, malls, banks pay millions to design signature smells.
00:28That trigger comfort trust and yes, purchases.
00:33This isn't perfume, it's olfactory architecture psychology chemistry marketing fused into a multi-billion dollar industry.
00:41Next time a cent hits you, ask, am I craving the product or did the room create the craving?
00:48Follow for more tiny truths that control big choices.
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