The Hollywood Reporter's Content Creator Class of 2024 | THR Video - video Dailymotion

Hollywood Journal

The Hollywood Reporter presents the Content Creator Class of 2024 in honor of THR's Creators A-List Issue. These influencers reveal how long it takes to create a video, their most famous Hollywood run-in, misconceptions about influencing and more.  Featuring: Aimee Song @aimeesong Alan Chikin Chow @alanchikinchow Anna Sitar @annaxsitar Asia Jackson @aasian Britney Vest @fittybritttty Brittany Broski @brittany_broski Charly Jodan @charlyjordan Desi Perkins @desiperkins Drew Afualo @drewafualo Josh Richards @joshrichards Julian Burzynski @juliancookies Kristy Sarah Scott @kristy.sarah Marco Zamora @want.zamora Matt Friend @themattfriend Megan Roup @meganroup Nailea Devora @naileadevora Owen Han @owen.han Rhett & Link @mythical Shayla Mitchell @makeupshayla Toni Bravo @bonitravo Yasmine Sahid @yasmine_sahid

Transcript

00:00My dream job as a child was to be a weatherman because he was on TV every single day and people

00:07hung on his every word. That's power. And look at me now. I'm really good with green screens.

00:13Yeah, you ought to see him in front of a map. My dream job as a kid was to be a singer. Full-on

00:18pop star. I wanted to be an astronaut, but then I saw the 1995 classic Apollo 13 and I was like,

00:25maybe not. A veterinarian. A vet. A veterinarian. I wanted to be an NHL player, but very quickly

00:31found out I wasn't good enough at hockey. A bull rider. Architect. An architect. A teacher. A marine

00:36biologist. A pediatrician. An obstetrician. To own a Chick-fil-A. To be on the big screen and provide

00:44joy and entertainment. Kids like me who happen to be a little different and we are pushing towards that.

00:55If I had to describe what I did to my grandparents, I'd say I'm on the internet and then I'd have to

01:01show them the app because they would not understand. I make fun of awful men on the internet and then

01:07old people typically go, they pay you to do that? And then I go, yep. And that's where it ends.

01:12My first post on social media, if you would believe it, was on twitter.gov and my username

01:18was jblovaforeva. Justin Bieber, by the way. It had to be MySpace. And I don't think we were

01:24thinking of it as social media at the time. It must have been, I was doing photo booth when I was

01:30like nine or ten and I would upload early videos of me doing impressions of celebrities onto YouTube.

01:35I would do like family guy characters, American dad, Roger the alien, it's crazy. An early attempt

01:43at a Barack Obama, maybe a little drip. An average video for me probably takes about 30 minutes to an

01:51hour. Filming typically takes about five to six hours and editing about four hours. About 16 hours

01:59from start to finish. Like two to three hours. Four hours to film, two hours to edit. Three hours,

02:05four hours to like many days. Coolest Hollywood run-in would have to be collaborating with Martha Stewart.

02:15Issa Rae. I had the privilege to interview her on the Oscars Red Carpenter. Rihanna. Jane Fonda,

02:21I got to interview her, which is so iconic. I have been able to train and work out with amazing

02:27women like Dakota Johnson and Sabrina Carpenter. Jon Stewart. He actually, before we began speaking,

02:35was like, you guys.

02:39Ooh, if I could meet anyone in Hollywood, it would probably be Angela Bassett. I love her. Meryl Streep,

02:45probably Taylor Swift. BTS. Actually Oprah. I think Tom Holland. Adam Sandler. And I would want

02:51to be dressed like Adam Sandler, running into him, because I, most of the time, am. I think one of

02:56the biggest misconceptions people have about content creators is that we do, we make it look so easy and

03:02we don't really do anything, but it actually takes a lot of work. We're like wearing so many different

03:07hats. There's a lot of work that goes behind the scenes in terms of like the creative process,

03:11editing and planning and brainstorming. And it takes a lot more creative juice.

03:16A misconception that most people have about content creators is that they're dumb,

03:20like they're vapid and they just post like naked photos or like photos in their underwear for a

03:25living. But actually most creators that are successful are really smart business people.

03:29One piece of advice I'd give to my younger self is to be patient. Okay. When I was younger,

03:33I was not patient and I was in a rush to get to where I'm at now. And now that I'm here,

03:37I'm like, I should have been taking my time. I would tell her to keep on pushing. Do what makes

03:43you happy. Follow what you love. Soak it all up. Be in the moment. Appreciate what you have in the

03:48moment. We knew each other since first grade. So we were constantly giving each other advice.

03:53Like we're, we're great. We can do stuff. Let's, let's cut our hands and sign a blood oath that says

04:01we're going to do something big together one day. Do I read my comments? No, just kidding. Yes, I do.

04:07Don't hurt my feelings. I do not read all my online comments. No girl, definitely not.

04:13I'd say I give it, I give it a good like five minute scroll when I first post it and then I

04:17don't look at it after that. I don't read all of my comments, but I try to read as much as possible.

04:23Um, the good and the bad, it's good to keep perspective. I just kind of like to get my feelings

04:27start a little bit, but also transparently, I kind of see it as a gauge. Like I can, that's my one way that

04:32I get to really communicate with my communities. I do read my comments and I love everybody who's

04:38very supportive. And to the haters, thanks for the comments because you keep the algorithm going.

04:44Love ya. And I know you want to be me. What I think my content means to viewers is something

04:50that's totally different than what you get from mainstream Hollywood productions. In Hollywood,

04:54there's a lot of gatekeepers who get to decide what people can and can't see. And as a content creator,

05:00I kind of have full creative control over everything. And I get to tell my audience

05:05exactly what I want to say. I feel like my content has an ability to reach a younger audience that

05:11maybe is going to the movies or hits Gen Z a lot more than people that typically go to the movies.

05:16But I think the goal of my content is really to bridge the gap between social and traditional

05:20media and be able to create high production value content that you would typically see on a

05:24streaming service or in the movies and have that live on TikTok. Hollywood is slowly

05:30becoming more comfortable with content creators. I feel like for a while, a lot of Hollywood was

05:35kind of scared to interact with content creators and to put them on the platform, especially in the

05:41film and TV world. To be honest, I do think we have a chip on our shoulder. We've been on YouTube

05:46since the very beginning. And, you know, because it's so much of it is outside of the traditional

05:51system. I just think there's a there's a communication gap that's closing. But we keep waiting

05:59for it to completely close. And we're encouraged, but we're not quite there yet. We're being patient

06:07with Hollywood right now. Honestly, I don't really feel like we need Hollywood's credit. I feel like

06:14we're trailblazers in a totally new way, like a totally new form of media. And I think that's

06:20incredible. And that's enough credit for me. I think that Hollywood is starting to warm up to

06:26including influencers and a lot of, you know, whether it's movements, events, things of that

06:32nature. I think we're moving in the right direction. I think there is still a little bit of a divide,

06:36but that's OK. I think if we just continue going, there's just no way to stop it at this point.

06:42Unfortunately, we're all here. So you might as well start including us.

The Hollywood Reporter's Content Creator Class of 2024 | THR Video

Category

Transcript

Be the first to comment

Recommended