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Tesla Unveils New Models for Under $40,000
Bloomberg
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15 hours ago
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00:00
You heard all of the reporting. I'm sure you've been on Tesla's website and looked at the vehicles.
00:05
The story here is the impact that a $7,500 federal tax credit was having on the EV market in America,
00:13
is it not? Well, it's going to have a big impact. And look, the big question here is,
00:19
this is a step in the right direction. Tesla's bringing prices down. But at $37K for the Model
00:26
3, is that low enough to attract a new class of buyers? And step back a bit, $37K, it's less than
00:32
the average US internal combustion engine vehicle, which today stands at $48K. But can Tesla's new
00:38
model compete with the EV from Volkswagen and Hyundai and the US at $27,000? And how are they
00:47
going to compete with those $20,000 Chinese EVs that BYD is bringing into Europe? So I think there's
00:54
a chance, the new slimmed down Model Y, it's going to bring in some new buyers for sure.
00:59
But how much is it going to cut into the premium market? And are they going to end up ahead at the
01:03
end of the day? Looking forward, battery prices are going to continue to drop. This may be a stopgap
01:10
measure, but Tesla, I believe, still needs that $25,000 Model 2 to get into new developing markets
01:19
and attract first-time entering buyers in the US. You know, Tesla considers itself a technology
01:25
company and the leader in global engineering, right? When you were at Tesla, it was about Model
01:31
S principally. And like, that was value for money because it was so performant and had all of these
01:37
bells and whistles with it. I guess the root of my question is, why would they release this vehicle?
01:44
You know, to many people, it doesn't live up to that engineering or technology value that Tesla's
01:50
given historically. I think you put your finger on the problem. Look, Tesla's a premium vehicle.
01:55
They charge a premium, and people expect it to have the latest and greatest. And I don't think
02:02
they're really seeing that. You see these other brands like BYD with 12 models and Volkswagen and
02:10
eight, I think, and General Motors with 10. Gee whiz, Tesla's only had five models in its history,
02:19
and the Cybertruck barely counts because that was a flop. People want to see new technology,
02:24
new products coming into market. I really think they need that $25,000 car. But they've got to do
02:30
both. They not only need to bring new models and lower-cost cars to market, at the same time,
02:34
they have to deliver on this promise of getting full self-driving out there, staying competitive
02:39
with Waymo. They've got some things to prove. Steve, that is the technology that they're now
02:45
betting on. The innovation cycle moves towards robotics and moves to automation. How integral is
02:50
the cash cow of car sales to you? Well, again, they've got to do both. When you have a company
02:58
that's trading at a 250 price-to-earnings ratio, that's nosebleedy high. I mean, gosh,
03:08
NVIDIA is only at 50 to 1. So they've got to show that they can not only bring new products to market,
03:13
stay in the ballpark price-wise. I'm not sure a 4K reduction really gets them there,
03:18
and get licensing in new cities so they can show that their full self-driving is going national and
03:25
hopefully international, and that they're going to be able to deliver on this humanoid
03:28
robots. They've got a tough road ahead to show that they can stand up to the valuation they
03:36
currently have. Now, hard to argue with $1. trillion market cap, but I'm not sure investors
03:41
will buy that for long. I mean, briefly, you just mentioned the valuation difference between
03:46
NVIDIA and Tesla, but we know that Jensen Wang is saying, I wish I put more money into XAI,
03:51
for example, in the SPV, because he wants to back anything Elon does. Steve, what would it take
03:55
for you to be interested in buying back into Tesla as a shareholder?
04:00
Well, what you'd want to see is real progress with full self-driving. You know, just as the world's
04:04
going all-electric, it's going autonomous faster than people realize. You're going to see that in
04:10
the next year with way most growth. The question is, is Tesla going to be right in there as a major
04:15
competitor or not. At the same time, you're absolutely right. We're heading into this new
04:20
world of autonomy in everything from the factory floor to vehicles, and people are going to want
04:26
to see this new humanoid robot. Can Tesla be cutting edge at new areas? Now, who wants to bet against
04:33
Elon Musk for all he's developed at SpaceX, Starlink, and frankly, you got to give him credit for reinventing
04:40
the auto industry. But the last two, three years have been lean, and you look at three years of
04:45
flat revenues, people need to hear that new story, and I think they need to hear it soon.
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