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The science of sweeteners has taken a turn. Say goodbye to bitter taste with the compound that will change your diet forever!
Can you imagine a diet soda without that bitter taste? Science made it happen. Discover how a spearmint molecule could transform the food industry.
The future of low-calorie food is sweeter than ever. Learn about the research that will finally make sweeteners taste like real sugar.
#ArtificialSweeteners
#SweetRevolution
#ScienceOfFlavor

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00:00Artificial sweeteners, the end of the bitter taste artificial sweeteners have always had a problem, that unpleasant bitter aftertaste, it affects everything from diet sodas to sugar free candies. But why does this happen? The answer is in our taste buds.
00:17Sweeteners like saccharin and asulfam K activate bitter taste receptors called TAS2R31 and TAS2R43. They are the ones that send that signal to our brain, ruining the experience.
00:31However, science is about to change everything. New research has discovered compounds that can block these receptors.
00:39Menthol, for example, has been shown to reduce the bitterness of saccharin. But it has a major drawback. The cooling sensation that isn't always desirable in food.
00:50But there's a new player. R-carvone. This compound, which is found naturally in spearmint, is the great hope.
00:57Scientists have discovered that it can effectively inhibit the TAS2R31 and TAS2R43 receptors.
01:05It's almost completely eliminating the bitter taste of saccharin and asulfame.
01:11The best thing about our carvone is that it doesn't have a cooling effect.
01:16For experts like Takumi Misaka from the University of Tokyo, this means that the taste of foods with artificial sweeteners could improve dramatically.
01:25Soon, the bitter taste of diet sodas could be a thing of the past.
01:30Scientists have finally found the formula to trick our palate, promising a sweeter future without regrets.
01:38Money Explainers
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