Bloomberg Media's Anne Kawalerski Shares the Value of Meeting Businesses Where They Are | Variety Studio Presented by Canva - video Dailymotion

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Watch Bloomberg Media's Anne Kawalerski Shares the Value of Meeting Businesses Where They Are | Variety Studio Presented by Canva - Variety on Dailymotion

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00:00How are you adapting as viewers shift from linear television to streaming and

00:04broadband and on-demand video?

00:06We're really doubling down in on-demand video.

00:08So we launched, we have Bloomberg Television, which is our linear TV platform.

00:12And more recently, we launched Bloomberg Originals,

00:14which is our OTT streaming platform.

00:16And again, to my point on Business Week earlier and

00:18meeting business leaders where they are, really thinking again about not sort of

00:23the daily or hourly news that we offer on Bloomberg Television.

00:26But thinking about that laid back experience and

00:28the content that they wanna go deeper in.

00:30So whether that's about climate and climate solutions.

00:35We have a show with Nikolai Costa Waldo called The Optimist Guide to the Planet.

00:39And that's really focusing on all these amazing climate solutions that are

00:42happening around the world.

00:43Or whether it is about AI and technology, and

00:46that's a show featuring Emily Chang called The Circuit, right?

00:49So again, covering across the topics that matter most to these business

00:52professionals and going a bit deeper.

Bloomberg Media's Anne Kawalerski Shares the Value of Meeting Businesses Where They Are | Variety Studio Presented by Canva

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