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  • 2 years ago
Musician Oliver Tree stopped by Billboard News and discussed accidentally creating his persona, how he finds inspiration for his music videos, revealed that 'Alone in The Crowd' could be his last record and more!
Transcript
00:00 Maybe we should just end the interview now.
00:02 - You wanna wrap it?
00:02 - Yeah, well thank you everybody for watching.
00:04 - Thank you.
00:05 - Yeah, it was so nice.
00:06 All right.
00:06 (laughing)
00:09 - What's going on?
00:10 It's your boy, Oliver Tree,
00:12 and you are watching Billboard News.
00:13 (upbeat music)
00:28 - Hey everybody, I'm Rania Niftos with Billboard News,
00:31 and I am so excited.
00:32 We're here with the one and only Oliver Tree.
00:35 Hello.
00:36 ♪ As these seasons keep on changing ♪
00:38 ♪ Life goes on and on and on and on and on ♪
00:43 ♪ Who said cowboys don't cry ♪
00:53 - Creating this Oliver Tree persona
00:56 was kind of almost an accident, right?
00:58 'Cause I think I heard you say you were putting out music
01:01 and nobody was really listening,
01:03 and then you kind of grabbed a ski jacket from your mom
01:06 and the sunglasses, and you kind of turned it into comedy,
01:09 and suddenly people started caring about your music.
01:11 - I'd already spent the bulk of my existence on earth
01:14 making music, and no one was listening to it,
01:16 no one cared, and I was like,
01:17 "Wow, this actually worked.
01:19 "This is bigger than my music."
01:20 And all I did was just show up looking stupid.
01:22 And I think it's a mirror that I was setting up of society,
01:25 like how dumb things have gotten in a lot of ways.
01:27 But also, experimentation is kind of the birth of invention
01:31 and trying to make something
01:33 that hasn't been done a million times.
01:35 - Oliver Tree is my birth name.
01:37 Both my parents were trapeze artists.
01:40 - This album that you've just released,
01:41 it's a little more open, like a little more vulnerable,
01:43 I think, into looking into who you are and your interests.
01:47 Were you concerned about taking that extra step
01:50 in your artistry and your lyricism
01:52 and your playing around with different genres?
01:55 - The first album I had made was really a lot like this one
01:57 in the context that people aren't listening to albums.
02:00 And I kind of made the album with that mindset of,
02:03 "Hey, this is really a collection
02:04 "of all my favorite styles and selected works,"
02:07 if you will, "of the highlights
02:09 "of what I like, different styles."
02:10 But also, there can still be a component
02:13 that's a thread through of a concept album
02:15 through the visual component, through the character,
02:17 which still allows it to be cohesive.
02:19 And the thing that also ties it together nicely
02:21 is I produce on every single song.
02:23 I'm the one who mixes.
02:25 So from the beginning of the conception,
02:27 through the mixing process, I'm hands-on.
02:29 I can produce these things by myself.
02:31 It's not something I'm particularly interested in doing
02:33 because you spend so much time making these albums
02:35 that if you're just by yourself making music all the time,
02:38 it's very lonely.
02:39 And I used to do that for all my old music.
02:40 It was just me by myself,
02:42 and I found myself incredibly lonely.
02:44 And I think that that's ironic in the context
02:46 of this album is exploring the theme of loneliness,
02:49 and it's such a big part of it.
02:51 It's kind of a full circle moment
02:52 where as I've evolved as an artist,
02:54 I recognize that it doesn't have to be so lonely.
02:56 I would rather do it with my friends.
02:57 I'd rather go to Brazil and bring out my friends
03:00 and work there than necessarily be stuck in one place
03:04 by myself in this dark room.
03:06 - Yeah.
03:07 - And so it's a way that I've found
03:08 it's a lot more fun and sustainable in the long term.
03:12 - And you also are very creatively driven,
03:16 obviously with how you dress,
03:17 but also with your music videos, with your production.
03:21 ♪ I wanna be with you ♪
03:25 ♪ I'm riding with you ♪
03:27 - Where do you pull inspiration?
03:29 Do you pull from other artists?
03:31 Do you pull from TV shows?
03:32 Do you pull from movies?
03:33 - A lot of it is just from exploring,
03:34 meeting new people, experimenting with different ideas.
03:37 Music videos are a driving factor into why I do music.
03:41 I've actually been so proud on my work as a filmmaker
03:44 because I've made this Henry Ford Auto Line
03:47 production assembly where, for example,
03:49 the last two videos I shot,
03:51 we would film them, edit them,
03:54 and release them within a five to six day period.
03:57 And so it was just this process where it would come out
03:59 a few days after we filmed it.
04:01 - Oh, cool.
04:02 ♪ No friend ♪
04:04 ♪ I don't ever wanna see you ♪
04:06 ♪ And I never wanna miss you again ♪
04:08 - That's something I'm really proud of
04:09 because I'm able to get the quality that I want,
04:12 even if it's a smaller budget
04:13 and not something super mind-blowing crazy,
04:15 I'm able to make the art piece that I want
04:17 in such a quick time with the execution
04:19 and the quality being at a very high level.
04:22 Hi, my name's Oliver Tree.
04:24 Come watch the world's greatest concert,
04:26 movie, TV show, and play.
04:28 - And even with this world tour,
04:29 you're making it so much more of an experience
04:31 by, I think, expanding what artists usually do,
04:34 which is go to the same kind of round of countries
04:37 and cities, like you're expanding it to five continents.
04:39 Is there a place that you're most excited to?
04:43 - Yes, I am most excited to be performing in Antarctica.
04:47 And this is a big, something I've dreamed
04:50 for many, many years.
04:51 - Yeah.
04:52 - And it's finally happening at the end of this year.
04:54 I get to finally go to Antarctica.
04:55 It's the last continent. - Is there a venue there?
04:57 Is that a-- - No, there's no venue.
04:57 - Okay.
04:58 - And I can't say too much about it.
04:59 I haven't announced this yet, but I'm announcing it here.
05:02 I'm not gonna say too much, but I will say--
05:04 - Billboard's-- - I'm finally making
05:05 the dream come to life.
05:07 - Wow. - And it's a long time coming.
05:08 - That's incredible, and I'm so excited
05:11 'cause I really would love to see you on tour.
05:13 And I'm so happy that you're putting out
05:16 another album finally.
05:17 - And this very well could be my last album.
05:19 We don't know if this is gonna be one more maybe,
05:23 or maybe this is it.
05:24 But as far as I'm concerned,
05:25 I feel like this is the end of a trilogy.
05:27 - A completion, okay.
05:28 - There's a world where this is probably gonna be it.
05:30 - I think you're so creative,
05:31 and whatever you do is gonna work out so wonderful.
05:34 And I'm so happy for everything.
05:35 So congratulations.
05:36 Thank you. - Thank you.
05:37 (upbeat music)
05:40 (upbeat music)
05:42 [BLANK_AUDIO]
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