Venturini (Comune di Venezia): “La forza attrattiva di Venezia sta nell’essere città lenta”

adnkronos

(Adnkronos) - "Abbiamo lavorato sull’idea di una città lenta, capace di offrire emozioni uniche e di non essere un luogo ‘fast food’, e lo studio sul mercato del lavoro turistico di Manageritalia è uno spunto per rafforzare questa visione". Lo ha detto Simone Venturini, assessore al Turismo e Sviluppo economico del Comune di Venezia, intervenendo al convegno “Turismo: l’evoluzione delle imprese e la sfida del capitale umano”, organizzato a Venezia da Manageritalia Veneto e Ciset.

Transcript

00:00 [Music]

00:04 While we were managing the long wave of COVID-19

00:07 and planning the restart to mark the quality of the major events,

00:10 in Venice we were doing a reasoning on the management of tourism

00:13 and on where to go from here in the next 10, 15 and 20 years.

00:16 It is clear that there is an important work of communication to do

00:19 to reposition Venice within the global communication panorama

00:23 and a work of building a different product,

00:25 or rather, of systeming the existing product

00:29 while also valuing the aspects that we believe to be more coherent with the idea of Venice.

00:33 So, a work on quality, exclusivity, experience

00:36 and the idea of a slow city,

00:38 capable of offering unique emotions without being fast food,

00:42 to be consumed in a very short time.

00:45 Studies like this certainly offer us more materials, more stimuli

00:48 to face them together with stakeholders

00:50 and work further in the coming years

00:53 to strengthen this vision and sharpen it and make it grow together.

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Transcript

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