Hollywood star Chris Hemsworth has officially shut down his Australian fitness brand Centr despite holding a net worth estimated at 185 million dollars. The Thor actor launched the digital health app several years ago to help users track workouts and meal plans. While the platform achieved initial success, recent business restructuring led to the quiet closure of its primary holding company in Australia.
Reports indicate that Hemsworth and his team decided to sell off a controlling stake to an investment firm. This strategic move allowed the company to merge with fitness equipment brand Digital Blue. Following the transaction, the original parent entity was liquidated to streamline global operations and expansion.
Despite the liquidation news, the Centr app itself remains operational under its new parent corporate structure. Analysts point out that closing a business entity is often a tax and operational strategy for ultra wealthy celebrities. Hemsworth continues to focus on his acting career while managing his diverse global investment portfolio.
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