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Tensions are escalating between Canada and the United States as Canadian Industry Minister Melanie Joly delivers a blunt warning to Donald Trump amid intensifying trade war pressure. Joly signals that Canada will not simply accept further economic pressure as tariffs and trade tensions threaten more industries, businesses, and workers. The growing dispute is raising concerns over the future of U.S.-Canada economic relations and whether the escalating confrontation could trigger even broader consequences for both countries.


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00:00So, we were there since the beginning of this unjustified and illegal trade war against us,
00:07but we will continue to be there even after the Trump administration.
00:11I'm here today to show that we were there during the first phase of the trade war,
00:16as many companies in the sectors of aluminum, steel, auto, forestry were affected.
00:23But now, we will be there for the second chapter of the trade war at a time where there are
00:30so many different businesses
00:31in so many different sectors, maybe from plastic to cement to food and beverages to clothing, fashion, textiles, etc.
00:44So, my message is if you are a business owner and you're working in a sector that is impacted by
00:53the tariffs,
00:54don't do sudden moves. Don't take sudden decisions. Come and see us. We can help you.
01:01We are there with loans, interest-free loans, but we're also with non-repayable contributions,
01:08so basically grants to help you out. You can, through the DEC, Développement Économique Canada pour les Régions du Québec,
01:16or if you're also in the country, through your local regional development agency, we can help you,
01:22and we can also support you through the BDC with interest-free loans, and also through AI, sorry, EI,
01:32insurance, employment insurance, which is so important for you to be able to keep your employees
01:37and your operations running. So, we were there since the beginning of this unjustified and illegal trade war
01:46against us, but we will continue to be there even after the Trump administration, and meanwhile,
01:52we're building Canada strong because we've just announced great news. The Prime Minister was in Thunder Bay,
01:57my colleague was also in La Boqueteire, and we've just announced a very important contract for Alstom,
02:04which will be building the VRL wagons across the country, and that funding will help small businesses,
02:15including the one where we are right now, Sorémag, to be able to continue to have clients
02:21and be able also to keep its employees and maintain its operations.
02:27Meanwhile, we'll concentrate on ourselves, on what we can control, and what we can control is definitely
02:33building a very strong country with a very strong economy. And concretely speaking, what does that mean
02:40is that we anchor now, but also for the next decades and the next generation, our industries.
02:47And that is my job in the Cabinet, to make sure that I fight for our industries and our industrial
02:53capacities,
02:54but my point is clear. We have Michel here, who's been working for 32 years in this very company,
03:01in the industrial sector. I want to make sure, and the Prime Minister in the Cabinet wants to make sure,
03:08that ultimately, he can continue to work within Sorémag, but he can do so,
03:13and the future generations will be able to continue to work within our industries.
03:21No way will, we will never accept that our industrial capacity be weakened by our vulnerability towards the U.S.,
03:33and not only that, our industries, our companies are here to stay. We will never accept that they will just
03:39go
03:39and leave towards the U.S. We will anchor them now, and for the future decades.
03:45Between the first chapter of the trade war and now, is that during the first chapter of the trade war,
03:50a lot of the industries that were targeted were industries either that had been impacted in the past
03:57by tariffs, including under the first Trump administration, and I'm thinking of steel, aluminum,
04:03and forestry, and forestry, and of course, auto, but at the same time, we knew how to get to them,
04:11and to support them, and I'm not saying that this first chapter of the trade war was not difficult.
04:20It is difficult. It was difficult, and will continue to be there for these businesses.
04:24The difference with the second chapter of the trade war now, is that while we're dealing with all the
04:29businesses that have been impacted, steel, aluminum, auto, forestry, we're also dealing with many small
04:37companies which are now affected by new tariffs that don't necessarily know well the different
04:44programs of the federal government, and we think that there's around 25,000 of them that are directly
04:51impacted, and the goal of this press conference is to get the message out for people to know that
04:58we're there for them, and I know that there's a lot of anxiety across the country. I understand
05:02that a lot of business owners, a lot of employees, are wondering whether, you know, can I keep my
05:09business, can I keep my job, can my wife keep her job, my husband keep his job, and so I
05:17want to make
05:18sure that people know that we're there, and that we're there, and we will get through this, because
05:23businesses need to keep their employees and keep on also with their operations, and that's how we will
05:30be able to get through this all together.
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