00:00My name is Katia, but most people know me as Economica.
00:04I help people build wealth through financial education.
00:07To kick off the new year in grand style, I'm partnering with the first ever Toyota Grand Highlander
00:13to share some real talk about investments in growing up Latina.
00:17My parents lived paycheck to paycheck.
00:20I grew up thinking only wealthy people could invest.
00:23As a first-gen Latina, was I destined to repeat those patterns and live check to check?
00:28No way, making your money work for you means financial freedom.
00:33Switch to a high-yield savings account now.
00:35They pay higher interest rates so your money works harder for you
00:38and are more flexible than long-term investments.
00:41If you have a large family like mine, shopping in bulk can save money.
00:46The Grand Highlander's hands-free power lift gates and ample cargo capacity
00:50makes it easy to stock up on non-purchase of groceries and bulk snacks for my kids.
00:56Those savings add up.
00:58Contribute those to your investments.
01:00Everyone's financial journey is unique.
01:02Embrace your story.
01:03It's pretty grand.
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