00:00Not all drams are created equal, from that deep golden brown hue to the slow, peppery finish you savour long
00:06after the glass is empty.
00:08There is something about a good whisky. The only thing is, this isn't whisky at all.
00:12What if I told you that the spirit you savour didn't come from the Scottish highlands, but from the sun
00:18-drenched fields of Jalisco, Mexico?
00:21This is 1800 Añejo, a premium expression that will make you question everything you thought you knew about tequila.
00:28It all began more than two centuries ago, when the family behind 1800 Tequila made the radical decision to age
00:35tequila in oak barrels.
00:37Chasing a refinement of flavours and spurred by the spirit of innovation, that pioneering group of tastemakers caused a seismic
00:45shift in the industry.
00:46The year was 1800, and it is this precise date that 1800 Tequila celebrates in name and style.
00:53It harks back to a time when tequila first broke free from convention, to arrive at a smoother, more characterful
01:01place.
01:02A place good enough to savour, too good to set aside.
01:05Crafted from field to bottle, each 1800 Añejo tequila expression is a love letter to Weber Blue Agave.
01:12Each plant is grown for 8 to 12 years, with juice from its piña hand harvested by the label's 3
01:18,000 dedicated Himidors.
01:20The expert field workers play an integral role in driving the flavour profile, painstakingly presiding over the plants with meticulous
01:28intent, just as they did some two centuries earlier.
01:31It's a testament to the same commitment and tradition you expect from an aged spirit.
01:36And just like a good single malt, it rests patiently in a mix of French and American oak casts, drawing
01:42out that deep amber colour, those warm vanilla and toffee notes, and that spiced, peppered finish.
01:49Rich and luxurious, 1800 Añejo is a tequila designed to be savoured neat, over ice, or in an Añejo old
01:57-fashioned.
01:58A renewed take on an old classic.
02:00Here's what you'll need, 60ml of 1800 tequila Añejo, 15ml of agave syrup, 3 dashes of aromatic bitters, simply stir,
02:19strain into a rocks glass over ice, and garnish with an orange peel.
02:32Simple, familiar, yet unlike anything you've tried before. Cheers.
02:37Whisky has tradition, ritual, respect.
02:41But so does tequila when it's made like this.
02:43Lovingly handcrafted, double distilled, and aged in oak barrels to add complexity and character.
02:501800 Añejo is a tequila without compromise.
02:53Like I said, not all DRAMS are created equal.
