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00:01Today, these four bargain hunters match their shopping skills as Lever Brothers,
00:07makers of new blue liquid whisk that gets all the family wash really clean.
00:12And Dove, the amazing beauty discovery that creams your skin while you wash, presents...
00:20The Price is Right, the exciting game of bidding, buying, and bargaining, with your host, Bill Cullen!
00:31Thank you all. Thank you, and welcome, and welcome, and welcome.
00:36Hey!
00:39I'll tell you. Please. Please.
00:45Thank you, I will run.
00:48Thank you ever so much, Mike Pardo. It's a real pleasure, and welcome everybody to The Price is Right.
00:53A little bit later on, we're going to announce the winner of the Hollywood Showcase.
00:56However, right now, I'd like you to meet our four bargain hunters.
00:59Yesterday's winner, and back for his fourth consecutive day, he's well on his way to establishing a brand new record,
01:05Mr. Charles Kraft, the photographer, with $4,221 worth of merchandise.
01:15Hey, Charlie, did you bring your... where's your dog, Rebel, your good luck charm?
01:19Didn't you bring him today?
01:20Bill, I have him in the studio with me.
01:22Yeah.
01:22He had a shot this morning, and just a little bit under the weather, but he's close by for good
01:27luck.
01:28It is a little early for a shot.
01:32He's such a little dog, he should have gotten him a short beer.
01:36Let's say hello to Mrs. Eugene.
01:39This is Mrs. Bivens. I almost called you somebody else.
01:42Mrs. Barbara Bivens, a housewife from Little Rock, Arkansas. Is that right?
01:45That's right, Bill.
01:46What does your husband do, Mrs. Bivens?
01:47Well, my husband's a sergeant in the Army right now, and he gets discharged in November, and you can bet
01:53when he gets discharged, we're going to go back to Arkansas.
01:57You're going to go right back to Arkansas?
01:58Right, right back.
01:59Well, all right, and I hope you have fun. Here, I had my cards mixed up before, but I'm all
02:03squared. Here is Mrs. Eugene LaPlante.
02:05Hello, Mrs. LaPlante.
02:06How do you do, Bill?
02:07From New Bedford, Mass. Do you have any children?
02:09Yes, I have two. A daughter that's married, and a son that will be a priest, and he's studying in
02:14France right now.
02:15Oh, he is in France, doesn't he?
02:16A fine place to study for the priesthood, so they tell me.
02:19Let's say hello to Mrs. Julia Gillian, G-I-L-L-I-O-N, a demonstrator from Augusta, Georgia.
02:25What kind of a...
02:26Oh, wait.
02:28Southern contingent.
02:29What kind of a demonstrator are you, Mrs. Gillian?
02:31I'm a food demonstrator, Bill.
02:33I'm a food demonstrator.
02:36You?
02:36Yeah.
02:38Would you say that just once more?
02:39I'm a food demonstrator.
02:41I love the way you say that.
02:44Where do you demonstrate?
02:45Mostly in large supermarkets.
02:47Oh, boy.
02:48I work with a smile and give out samples.
02:51You work with a smile.
02:52All right, smile at me now, and I'll get the sample lead.
02:55All right, now, you're all going to get your chance to get some real great buys.
02:58I'll tell you what, we'll be back here to the price right in just a moment.
03:01But first, here's a word about a fine product of Lever Brothers.
03:06Say, you know, it's that time of year again, kids outdoors all day long, and you, Mom, you're
03:11stuck with getting those dirty clothes clean again.
03:14Well, let me ask you, are you perfectly happy with the way your kids' clothes come out of
03:18the washer?
03:19Well, if not, here is the wash word for you.
03:23Whisk.
03:24The blue liquid laundry detergent that succeeds where laundry powders fail.
03:28Because whisk, you see, doesn't stop with the easy wash day jobs.
03:32It does the real tough problems, too.
03:34And when you see in your own home how beautiful old whisk handles your toughest wash day problems,
03:39you'll approve that whisk gets all the family wash really clean.
03:43Every last stitch.
03:45And a really clean wash is a whiter and a brighter and a sweeter smelling wash, isn't it?
03:49So never again will you have to apologize to yourself because that deep down dirt the laundry
03:54powders leave behind.
03:55And never again will you have to wash it and wash it and wash it and still not get it
04:02clean.
04:03No, ma'am.
04:04Now all you do is just whisk it once and get it spotless.
04:11Okay, now let's get on with the prices right.
04:13We're going to invite all you fine bargain hunters to bid for the merchandise as we put
04:16it up for sale.
04:17Now bid as high as you like, stop whenever you like.
04:19If yours is the highest bid without going over the actual retail price, you will be the winner.
04:23Be careful not to go over because if you go over, you're in real trouble and you don't win.
04:27Now take a look over there.
04:29You're left and let's see the first item to go up for this.
04:31Look at that.
04:35For fun of loan, the Dixie Scooter, a 12-foot portable sailing hull carrying 75 square feet
04:43of sail.
04:44The non-sinkable hull is constructed of waterproof marine plywood with a varnished mahogany finish
04:49and swamped cypress frames and there's a colorful contrast with sail, rudder, and bottom in soft
04:56yellow.
04:57Price Authority, Confederate Headquarters Company, Charleston, South Carolina.
05:02Confederate Headquarters Company, Mrs. Gillian.
05:05That's Price Authority.
05:06How do you like that?
05:07I like it.
05:09Well, we're going to start the bidding with Mr. Krabs here.
05:12Where are you from again?
05:13North Carolina, aren't you?
05:14Yes, sir.
05:14Mount Olive.
05:15Mount Olive, North Carolina.
05:16All right.
05:17You're the champion.
05:17Now you're going to start the bidding.
05:19Let's see how well you do.
05:21Bill, that's a lovely ship and that's one thing I could win for myself if I was lucky.
05:25That's right.
05:26You don't have to give that to the family.
05:27No, that's right.
05:28I'll bid $100, Bill.
05:29$100 is Mr. Krabs' opening bid and we go to Mrs. Bivitts.
05:32Well, Bill, there's water in Arkansas and we'd like to have that.
05:35I'll say $150.
05:37$150, says Mrs. Bivitts, who also tells us there's water in Arkansas.
05:41Mrs. LaPlante, how about you?
05:42Oh, I'll go $175.
05:44Thank you, ma'am.
05:45$175.
05:45Mrs. Gillian.
05:46I'll go $200, Bill.
05:48There's water in Georgia.
05:51I just bet there is.
05:53All right.
05:53Now back to you, Mr. Krabs.
05:55You're at $100, tops $200.
05:57$225, Bill.
05:58$225.
05:58Mrs. Bivitts.
06:01$250.
06:02$250.
06:03Mrs. LaPlante, the buzzer sounds.
06:05That means beginning with you, everybody gets a final bid.
06:07I know there's water all around, Massachusetts.
06:09Yes, oh, yeah.
06:10Now, this will be your last bid.
06:12You were at $175.
06:14The top number is $250 now.
06:15Everybody gets one more bid.
06:17Oh, I haven't the least idea, but I'd say $295.
06:21$295 is Mrs. LaPlante's final bid.
06:23Your final bid now, Mrs. Gillian.
06:25You're at $200.
06:29$300.
06:30$400.
06:31$400, says Mrs. Gillian.
06:33How about you, Mr. Krabs?
06:34You're at $225.
06:35The top is $400.
06:36I can't on the bid, can I?
06:37No, you can't not now.
06:40I'm at what?
06:41You're at $225, top is $4.
06:46Oh, there's a beautiful bid.
06:48I'll have to go to $401.
06:49$401, says Mr. Krabs.
06:51Ms. Billins, you're at $250, top is $401, and you're the last bid.
06:54This is all.
06:55Well, I'll say $402, Bill.
06:58$402, okay.
06:59Here are the bids.
07:00$401, $402, $295, and $400.
07:04Reading from left to right.
07:05And here's the old answer right in here.
07:07Let me see what we have.
07:09Actual retail value, $159.50.
07:13You're all overbid.
07:15Everybody overbid.
07:16Nobody wins it.
07:17Pass the price tag on down the line, so you know that's actual retail value.
07:21Oh, my God.
07:22Everybody on the whole thing there went overbid, so all we can say is,
07:26chop a little more carefully, why don't you?
07:27And let's see how well you do this next time.
07:29Now, we've got something coming up that's real good.
07:31I think you're going to like this.
07:32Now, watch your bidding.
07:33Bid high, but don't overbid.
07:34Here's the turntable.
07:36Watch it.
07:36Here's the next item to go up for bids on the prices right.
07:39For supermarket convenience at home.
07:44It's a big Amana Stormore freezer.
07:4819.6 cubic feet, a capacity of 685 pounds of food.
07:54A Manamatic freezing throughout with freezing coils in each shelf
07:57to assure even zero temperature.
07:59Plus, a Stormore door with adjustable food dispensers.
08:05Price Authority, Amana Refrigeration Incorporated, Amana, Iowa.
08:10Well, there it is, and thank you, Beverly, ever so much.
08:12I know everybody can use that.
08:14Oh, yes.
08:15Well, Ms. Bivens, you're going to start the bidding.
08:17Let's see how well you do.
08:18Now, careful.
08:18Bid high, but stop whenever you like, and don't go over the actual retail value.
08:22Well, Bill, I guess I'll start at $150.
08:25$150 is Mrs. Bivens' opening bid.
08:27How about Mrs. LaPlante there?
08:28I'll go $300.
08:29$300, says Mrs. LaPlante.
08:31How about Ms. Gillian?
08:32$325.
08:33$325 to Mr. Kraft.
08:35$375, Bill.
08:36$375.
08:36Back to Ms. Bivens, our starter.
08:38Well, I'll $400, Bill.
08:40Oh, $400 is good enough.
08:41Mrs. LaPlante, you're at $3.
08:42$450.
08:43$450.
08:43Mrs. Gillian, you're at $3.25.
08:46$475.
08:46$475.
08:47Mr. Kraft, you're at $375.
08:49$550, Bill.
08:50$550.
08:51Oh, buzzer sounds.
08:52Everybody gets one more crack at it.
08:53Mrs. Bivens, you're at $4.
08:55Top's $5.5.
08:55This is your last bid.
08:58Make up the whole mind.
09:00And what's the top bid?
09:02$550.
09:02You're at $400.
09:07Um, $575.
09:08$575.
09:09Mrs. LaPlante, you're at $450.
09:11The top bid is $575.
09:12This would be your last bid.
09:15$525.
09:16Uh, no, you'd have to go over $575, you see.
09:20Either that or stay at $450.
09:22See, the top bid is $575.
09:24And the top price is that?
09:26$575.
09:26$575.
09:27Yes, ma'am.
09:27I'll go $580.
09:29$580, says Mrs. LaPlante, is her final bid.
09:31Mrs. Gillian, you're at $475.
09:32The top price is $580.
09:36$581.
09:37$581.
09:38$581.
09:39Mr. Kraft, you're the final bidder on this one.
09:41Top is $581.
09:42You are at $550.
09:45$582, Bill.
09:46$582, says our champion.
09:47Okay.
09:48Bids are in.
09:48We have bids off.
09:49Reading from left to right.
09:51$582.
09:52$575.
09:53$580.
09:54And $581.
09:55And in here, we have an answer.
09:57I'll put that up there.
09:58That's a tall one, isn't it?
10:00It's taller than I am, and I'm 6'3", you know.
10:04Actual retail value, $679.50.
10:07The winner, our champion, is Mr. Kraft,
10:09who will be able to be in the way to see.
10:20Now, Mr. Kraft, you didn't win yourself the boat,
10:23but you did win something for Mrs. Kraft,
10:24and we think you ought to win something else for her.
10:26We're going to fill in that important step
10:28from the freezer to the dinner table
10:30with this handy bonus, a Westinghouse roaster oven.
10:33There it is over there.
10:35It roasts, bakes, or cooks automatically,
10:37has fiberglass insulation, full control dial,
10:40and it has its own handsome cabinet on casters
10:43for easy portability.
10:45Congratulations to you, sir.
10:46And there's your bonus card right there.
10:53Oh, boy.
10:55Well, we'll be back on the Price is Right
10:56in just a moment, but first, here's a word
10:58about another fine product of Lieber Brothers.
11:05You are looking at Dove,
11:07the amazing new beauty discovery.
11:10See, even the shape of this new bath and toilet bar
11:13is different, modern, curved to fit your hand.
11:17You use Dove like soap,
11:19but Dove is completely new, revolutionary,
11:22much better for your skin.
11:24Every bar of Dove is one-quarter cleansing cream.
11:28Dove is one-quarter cleansing cream.
11:31Soap dries your skin,
11:33but Dove creams your skin while you wash.
11:36Dove's rich lather cleans
11:39and creams your skin at the same time.
11:42Dove is two blessings in one.
11:44You can feel the cream in Dove.
11:47You can smell Dove's creamy fragrance.
11:49Dove leaves your face, your hands,
11:52all of you soft and smooth.
11:55Lieber Brothers guarantees
11:56that Dove is better for your skin
11:58than any soap or your money back.
12:00Dove creams your skin while you wash.
12:06All right, now, everybody,
12:08get rid of you fine bargain hunters,
12:09you, because we're going to take a look
12:10at our next item.
12:11Over there to your left,
12:12you'll see it as it steps out
12:13of the pages of Mademoiselle magazine.
12:20July's searing sun,
12:22it's best to take shelter
12:23in the shade of a cool, dark cotton
12:26with deep red and blue stripes
12:28blocked out on cotton
12:29and divided in two.
12:31A slim skirt topped by a midi
12:33with a lean and lazy fit
12:35by Gerald Jr.'s.
12:37You'll top it with a large,
12:39black velvet beret
12:40accented with a fatten headband
12:42and bow by G. Howard Hodge.
12:44For a change of accent,
12:46you'll remove the bow,
12:47add the glitter of several strands
12:49of multicolored crystal beads
12:51and bracelets by Marvella.
12:54You'll carry this stunning
12:55Murray Kruger creation
12:56in genuine patent leather
12:58with an imported dial lock.
13:01And finally, you'll step out
13:02to meet the sun
13:03in the coolness of black ripple cloth
13:05shell pumps by Trim Tread.
13:08This entire midsummer fashion ensemble
13:10from Mademoiselle magazine to you
13:12if the price is right.
13:15Okay, now, we've got a couple of things
13:16we'd like to pass along as reminders.
13:19A, it's going to begin with you,
13:21Mrs. Plant, not right now,
13:22but I want to tell you this.
13:23It's going to be a one-bid item,
13:24so be thinking about it.
13:25Everybody gets only one bid.
13:26Now, let me tell you
13:27what you're bidding for.
13:28The dress, the hat,
13:29the Marvella jewelry,
13:30the handbags,
13:31and the Trim Tread shoes.
13:32Mrs. LaPlante, you begin.
13:33It is a one-bid-only item.
13:35Everybody gets one bid.
13:38I'll say 75.
13:3975 from Mrs. LaPlante.
13:40How about you, Mrs. Gillian?
13:43Up or down, anywhere you want.
13:4779 from Mrs. Gillian.
13:48Mr. Kraft, our champion.
13:51Oh, 99.50, Bill.
13:53You can't do any 50s.
13:54Oh, well, $99.
13:5699? Okay.
13:57Mrs. Bivens,
13:58any word or less the final bid?
14:00It's a one-bid item.
14:03$69.
14:0469, says Mrs. Bivens.
14:06Okay.
14:06It was a one-bid item,
14:07and all the bids are in.
14:08Here is what they are reading
14:09from left to right.
14:1099, 69, 75, and 79.
14:13And in here, the price.
14:15Okay?
14:16Wait a minute now.
14:17Have it out before you can say
14:18whatever it is you say.
14:21$126.90
14:22our champion, Mr. Kraft,
14:24the gift.
14:29There he goes.
14:30Welcome back to the price
14:31in just a moment.
14:33But first, here's a word
14:34from our alternate sponsor.
14:39The dessert that never stops
14:41being different.
14:42It's a pudding.
14:44It's a pie.
14:45It's Jell-O pudding and pie filling.
14:48The start of dozens of desserts
14:50of your own creation.
14:51How about this one?
14:53A dramatic and delicious
14:55new ribbon pie.
14:56Make Jell-O chocolate pudding
14:58and pour into a nine-inch
15:00baked pie shell.
15:01Give it five minutes to cool
15:03while you prepare
15:03Jell-O vanilla pudding.
15:05And here comes the surprise.
15:07After your vanilla pudding
15:09is cool five minutes,
15:10spoon it carefully
15:11over the layer
15:12of chocolate filling
15:13and chill.
15:14A topping of cocoa
15:15or coffee whipped cream
15:16just before serving
15:18and you've got
15:19ribbon pie.
15:20New, different,
15:22twice as creamy,
15:23twice as delicious
15:24because it brings you
15:25two wonderful flavors
15:26rich with the goodness
15:28only a cooked pudding
15:29can give.
15:30Ribbon pie.
15:31It's easy when you use
15:33Jell-O pudding
15:33and pie filling,
15:35the dessert that never
15:36stops being different.
15:38Tell you what, gals,
15:40you sort of take the hint
15:41and try a ribbon pie
15:42on your family real soon.
15:44When you see how fast
15:45it disappears,
15:46you want to serve it often.
15:48This portion of
15:49The Price is Right
15:50has been brought to you
15:51by New Liquid Whisk
15:53for Family Wash
15:54and by Dove.
15:56Dove is one-quarter
15:57cleansing cream.
15:59Lever Brothers
16:00unconditionally guarantees
16:01the performance
16:01of all its products
16:03or your money back.
16:05And don't you go away
16:06because we have a lot
16:06of things coming up
16:07including the name
16:08of the winner
16:09of the Hollywood Showcase
16:11we showed you all
16:11last week.
16:12Stand by,
16:12we'll be back right
16:13after this pause
16:14for station identification.
16:20Daytime TV's
16:20exciting quiz game.
16:21See Tic Tac No today.
16:23Daytime TV's
16:55Here we go
16:56to the second half
16:57of The Price is Right
16:59and The Bargain Hunter's
17:00best friend,
17:01Bill Collins.
17:02Hello there
17:02and welcome
17:03to all of the day.
17:05Thank you all.
17:06Hello.
17:07Welcome back.
17:09We are mighty happy
17:10to have you all back
17:11again on The Price is Right.
17:12Let's get things started
17:13with a bang as it were.
17:14Take a look at the turntable
17:15that's going to swing around.
17:16Let's see our next item
17:17to go up for bid.
17:17Shall we just?
17:19For comfortable living.
17:22A luxurious king-sized
17:25Castro convertible sofa.
17:27The handsomely turned
17:28genuine rattan frame
17:29is complemented
17:30by 100% molded
17:32foam rubber cushions
17:33covered in a spark print.
17:36It features Castro's
17:37patented under cushioned
17:40spring action
17:40and flexible
17:41quilted platform.
17:43When open,
17:44the bed is larger
17:45than standard double size
17:47with exclusive
17:48head and footboards
17:50and Castro built
17:52in a spring mattress.
17:54Price authority,
17:55Castro convertibles.
17:58Okay, we're going to start
17:59the bidding right now.
18:02You think you're a
18:03demonstrator,
18:04Mrs. Gillian, huh?
18:04How do you like this
18:05for demonstrating?
18:06Oh, Bill,
18:06that's just wonderful.
18:07Isn't it something, huh?
18:08I would sure like
18:09to have that.
18:09All right,
18:09you're going to start
18:10the bidding.
18:10Let's see how well you do.
18:11You go ahead
18:11and I'll just sort of
18:12demonstrate over here.
18:14I bid $50.
18:15$50, says Mrs. Gillian.
18:16How about you,
18:17Mr. Kraft?
18:18$125, Bill.
18:19$125, says Mr. Kraft.
18:20You, Mrs. Bivens?
18:22$150, Bill.
18:23$150, to you, Mrs. Lemaire.
18:25$175.
18:25$175, and back
18:26to Mrs. Gillian,
18:27our starter.
18:28$200.
18:29$200, says Mr. Gillian.
18:31Buzzer sounds.
18:31I don't know
18:32if that's my alarm clock
18:33or no, no,
18:33that's the buzzer.
18:34You all get one more bid
18:35now, beginning with
18:36Mr. Kraft.
18:37Top is $2.
18:37You're at $125, sir.
18:40Oh, $2.
18:42$295, Bill.
18:44$295, says Mr. Kraft.
18:45All right,
18:46Mrs. Bivens,
18:47this is your last bid.
18:48You're at $150.
18:48Top is $295.
18:53Uh, what am I, Bill?
18:54$150.
18:55$150.
18:58$150.
18:59I'll say $300.
19:01$300, okay.
19:02Mrs. LaPlante,
19:03you're at $175.
19:04The top is,
19:05huh?
19:06Uh, yes,
19:07I'll freeze.
19:08You'll freeze there,
19:08okay.
19:09Mrs. Gillian,
19:10you're at $200.
19:11The top is $175.
19:12This is the final bid
19:13of the game.
19:15The top is $175.
19:17No, the top is $300.
19:18I'm sorry.
19:20$301.
19:20$301,
19:21you're right.
19:22Okay,
19:22the bids are in.
19:23I'm down here
19:24in a relaxed position.
19:25The bids are,
19:26reading from left to right,
19:27$295,
19:28$300,
19:29$175,
19:29and $301.
19:30Okay,
19:30let's get to it
19:31and see who won what,
19:32shall we?
19:32Open it up real fast here.
19:34Oh, well,
19:35another day,
19:35another dollar.
19:36Actual retail value,
19:39$299.
19:51Oh, boy,
19:52wait till you see
19:53what we got.
19:53Now,
19:53that was a bonus bill.
19:55We want to make you
19:55as comfortable as possible,
19:57so to go with you
19:57a new Castro convertible,
19:59here is your bonus.
20:00A powerful air conditioner.
20:04A full one-horsepower
20:08has draft-free cooling circulation,
20:10new scientific construction
20:12of ion restoration
20:13for allergy relief,
20:15automatic temperature thermostat,
20:17four-way filter system,
20:18and push-button controls.
20:20Congratulations to you, sir.
20:22Boy,
20:22are you doing a job.
20:23There you go again.
20:24Man,
20:25oh.
20:27Hey,
20:27you at home there.
20:29We're already
20:30with the name
20:30of the winner
20:31of the Riviera Showcase.
20:32That was the one
20:33we showed you last week.
20:34Now,
20:34here are the official prices
20:36of each item
20:36in the Showcase.
20:37Check them real carefully
20:38against your estimates.
20:40All right,
20:40Brother Pardo,
20:40what do you have for us?
20:41All right, Bill.
20:42First,
20:43the Parker 61 pen
20:45and pencil set
20:46priced at $35.
20:48Second,
20:49the leather diary
20:51retailing for $6.
20:53Third,
20:54the LeCoultre pocket
20:55alarm clock.
20:57Its price,
20:57$77.50.
21:00Fourth,
21:01the vinyl plastic hat box
21:03priced at
21:04$11.20.
21:06Fifth,
21:07the Lucian LeLong
21:08indiscreet perfume.
21:10Its price,
21:11$18.
21:13Sixth,
21:14the two-week stay-for-two
21:15at the Hollywood
21:16Knickerbocker Hotel
21:17priced at
21:18$196.
21:20And finally,
21:22the Skoda
21:23440 America.
21:25Its price,
21:28$1,635.50.
21:30All adding up to a total of
21:35$1,979.20.
21:38The price of the entire
21:39Hollywood Showcase.
21:40And now,
21:41Bill Cullen,
21:41what is the closest bid?
21:43Well,
21:43Don,
21:43the closest bid
21:44couldn't get any closer.
21:45It's right on the nose.
21:46And the winner,
21:47a two-way tie.
21:48Two persons had the exact amount
21:49of the entire Hollywood Showcase,
21:51$1,979.20.
21:54They are
21:54Mr. A.L. Jones
21:56of 40 Farnham Street,
21:57Cazenovia, New York,
21:58and Mrs. George A. Cooper,
22:0022 Ryerson Avenue,
22:02Patterson, New Jersey.
22:03Now,
22:03in accordance with our rules,
22:04we held a bidding runoff.
22:06We asked both of them
22:07to send us a telegram
22:08with their bids
22:09on one of the items
22:09in the Showcase,
22:10in this case specifically,
22:11the hat box,
22:12the price of which,
22:13if you remember,
22:14$11.20.
22:15Well,
22:16the telegrams are in,
22:17the tie is broken,
22:17and the winner
22:18of the entire
22:19Hollywood Showcase is
22:21Mr. A.L. Jones
22:22of Cazenovia, New York.
22:24Congratulations to you,
22:25Mr. Jones.
22:28Our heartiest congratulations, sir.
22:31All arrangements
22:32for you to receive
22:32your Hollywood Showcase
22:34prizes will be made immediately,
22:35and you, Mrs. Cooper,
22:37we're awfully sorry,
22:37you couldn't be a winner, too,
22:38but we have an elegant
22:39Longines Wittnor watch,
22:41time-honored product
22:42of the Longines Wittnor watch company.
22:43Now,
22:44we'll be back here
22:44in just a moment
22:45with another exciting item
22:46in today's shopping spree,
22:47but meanwhile,
22:48what do you say
22:48we accept this bid
22:49from NBC television?
22:54The Julius LaRosa Show
22:55in color,
22:56the George Sanders
22:57Mystery Theater
22:58and Encore Theater
22:59all Saturday night
23:00on NBC television.
23:02On the Julius LaRosa Show,
23:04Julie sings
23:04Around the World,
23:05You've Changed,
23:06and that grand
23:07old favorite,
23:08The Continental.
23:09The Fontaine sisters
23:10harmonize in the way
23:11that has made them famous
23:12from coast to coast,
23:13and Stubby Kay laments,
23:15Everything happens to me
23:17on the Julius LaRosa Show
23:18in color Saturday night.
23:21Then on the George Sanders
23:22Mystery Theater,
23:24a demented student
23:25plots the murder
23:26of a pretty nurse,
23:27first terrorizing her
23:28with a series
23:29of midnight phone calls,
23:30and then climaxing
23:31his campaign
23:32with a violent visit
23:32to her apartment.
23:34On Encore Theater,
23:36Lorraine Day stars
23:37as a courageous young widow
23:38who becomes a doctor
23:39in the days
23:39when the West
23:40was strictly man's territory.
23:42An emergency operation
23:43tests both her skill
23:44and her neighbor's
23:45confidence in her.
23:47There are other shows.
23:48See them all
23:48Saturday night
23:49over most of these
23:50NBC stations.
23:56I'm looking at
23:57Mr. Craft's
23:58good luck charm.
23:59He brought him
23:59back up now.
24:00He's all ready to go.
24:01That's his little
24:01chihuahua dog,
24:02there he is.
24:03Can you see him?
24:04Look at him.
24:04Isn't that the cutest thing
24:05you ever saw?
24:05All right.
24:06He has his good luck charm.
24:08He's getting longer
24:09but not taller.
24:10He has his good luck charm.
24:11Everyone gets set.
24:12I know you're going
24:12to like the next item.
24:13Look right behind you
24:14over there,
24:14and here comes our next one
24:16on The Price is Right.
24:27A luxurious group
24:29of dining room furniture.
24:32A beautiful design
24:33in contemporary
24:34Italian provincial
24:35by Van Lee
24:36that includes
24:37an impressive
24:39two-piece break front
24:40with top doors
24:41of genuine
24:42beveled plate glass,
24:43face with
24:44timbre-type treatment,
24:46spacious drawers
24:47and storage cabinets,
24:49a large oval dining table
24:51with extra leaves
24:53to extend to eight feet,
24:55and six chairs
24:56with elegant spindle backs,
24:58all richly designed
25:00in cherry wood
25:01with mellow suede finish
25:02and brass hardware.
25:04And to complete the set,
25:06a beautiful serving cart
25:08in solid brass
25:09with glass shelves
25:10imported from Italy
25:11by Shero,
25:13a dining room of elegance
25:14for your home
25:15if the price is right.
25:17Price authorities,
25:18Van Lee Decorator Showrooms,
25:20and Shero Furniture Corporation.
25:23Okay, thank you, Donald.
25:24Well, there it is.
25:24That's the last one
25:25on today's show.
25:26Good luck to everybody.
25:26This is not a one-bid item.
25:28You bid until stop.
25:29Mr. Kraft,
25:30it's your turn.
25:30Good luck to everybody.
25:32On this one,
25:32we're going to ask you
25:33to bid in units
25:33of $100 or more.
25:35Bill, that's just beautiful,
25:37and I just know
25:38where it could go so well.
25:39I'd like to start
25:40the bidding at $300.
25:41$300 is Mr. Kraft's beginning.
25:42Mrs. Bivens,
25:43what are you making?
25:44Oh, that's so pretty.
25:45In the day.
25:46$500, Bill.
25:47$500 to Mrs. LaPlante
25:48from Massachusetts.
25:49This is what
25:50the doctor ordered for me.
25:51Oh, that's just for me.
25:52That's it.
25:55$700.
25:56How much?
25:56$700.
25:57$700.
25:57All right,
25:58Mrs. Gillian.
26:03Yes, ma'am.
26:04$800, Bill.
26:06Ms. Gillian says $800.
26:07Mr. Kraft,
26:08you're at $3,
26:08top is $8.
26:10$900, Bill.
26:11$900.
26:11Ms. Bivens,
26:12you're at $5,
26:12top is $9.
26:14$1,100.
26:15$1,100.
26:16Mrs. LaPlante,
26:16you're at $7,
26:17top is $11.
26:21$800.
26:22No,
26:22you'd have to go
26:23over $11.
26:24You're at $7,
26:24top is $11.
26:25I think I'll freeze.
26:26You freeze there.
26:27Okay.
26:27Mrs. Gillian.
26:29Everybody gets one more bid
26:30beginning with Mrs. Gillian.
26:31You're at $8,
26:32Mrs. Gillian.
26:32Top is $11.
26:34I'll freeze, Bill.
26:35You freeze.
26:35All right.
26:36Mr. Kraft,
26:36you're at $9,
26:37top is $11.
26:38Final bid.
26:42$1,200, Bill.
26:44$1,200.
26:44That's your final bid.
26:45Mrs. Bivens,
26:46you're at $11,
26:47top is $12.
26:47This is your last bid.
26:49I'll freeze, Bill.
26:49You freeze.
26:50Okay, the bids are,
26:51here they are left to right,
26:52$1,200, $1,100,
26:53$700, and $800,
26:54and then here's the answer.
26:56You all ready?
26:56Hang on.
26:57Actual retail value,
26:59$1,095.
27:01The winner is Mrs. Gillian.
27:04That's right.
27:08Okay, hang on.
27:10Time for the final economy.
27:11Who won?
27:12I hate you, Bill.
27:14Mr. Kraft,
27:16our champion has won
27:17the freezer,
27:17the roaster oven,
27:18the fashion ensemble,
27:19the convertible bed,
27:20and the air conditioner
27:21for a total of
27:25$1,549.
27:26Mrs. Bivens,
27:27we're sorry
27:28that you didn't win anything,
27:29but we have for you
27:30a Polaroid land camera
27:32that develops its own pictures
27:33in just 60 seconds.
27:34And also,
27:35Mrs. LaPlante,
27:36we have for you
27:36a Polaroid land camera.
27:38And Mrs. Gillian has won
27:40the dining room suite
27:41for a total of
27:44$1,095.
27:45There are your totals, Bill.
27:46Who's our champion?
27:47Boy, it was as close
27:48as champions ever come,
27:49but Mr. Kraft,
27:50with $1,549,
27:52still is the top winner
27:54and remains champion
27:55on The Price is Right.
27:56Congratulations to you, Mr. Kraft.
27:58And make sure
27:58you have a good job for you.
28:01The vids are instantaneously
28:02recorded on the tote machines
28:03made by
28:04the American Totalizator Company
28:06and subsidiary
28:07of Universal Products.
28:08Say now,
28:08all of our contestants
28:09are chosen in the audience.
28:10Those chosen today
28:11will be for Monday's show
28:12to oppose Mr. Kraft.
28:13So, if you want tickets,
28:15drop by NBC Ticket Division,
28:1730 Rockefeller Plaza,
28:18New York,
28:1820 New York.
28:19Kindly do that,
28:20and kindly,
28:21if you would like
28:21to write for tickets,
28:22do not write for me.
28:23Do not write to me.
28:24They cannot be written for.
28:25You must pick them up
28:26when you're in town.
28:27So, save yourself that difficulty.
28:28We do not get tickets
28:29to send out.
28:29Well, that does it.
28:30Mr. Kraft and I
28:31will be back again Monday
28:32when he sort of
28:33defends his champion.
28:34Thus far,
28:35you have won $5,770
28:38worth of merchandise.
28:39Thanks to Mrs. Bivens,
28:40LaPlante, and Gillian.
28:41We'll see you all again Monday.
28:42Have a real good weekend.
28:43And bye, everybody.
28:44So long.
28:44Have a good weekend.
28:46Hottled gowns by Susie Perrette.
28:48This is a Mark Goodson
28:49Bill Todman production.
28:51In association with
28:52the National Broadcasting Company.
28:54This is Don Fardo speaking.
29:19See Bobby Thompson's famous Homer,
29:21the first four-minute mile,
29:22and other great sports thrills
29:24with Bud Palmer on
29:25The Big Moment.
29:25Tonight on NBC television.
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