00:00Analysts say voters aged 21 to 39 could be the decisive bloc in the Johor election.
00:06They make up more than 1.13 million of Johor's 2.72 million voters.
00:13University Malaya's Taufik Yaakob says,
00:16Parties must offer policies that address their real concerns including jobs, housing and the cost of living.
00:22He says younger voters aged 18 to 20 are also important but only account for about 6.1% of
00:31the electorate.
00:32Taufik said an overemphasis on social media campaigns risks overlooking the concerns of the largest voting bloc in Johor.
00:41University Technology Mara's Arif Aizuddin Aslan said,
00:45Malay Muslim interests and anti-DAP narratives are likely to remain key campaign themes.
00:51Adrienne Fernandez, FMT