00:00Hello everybody, my name is Joe Qureshi and I am with Aesthetics Depot as well as Incredible
00:08Devices. I'm also the CEO of the company and today I have the honor of having Manisha Fraser
00:16with me who's one of our chief trainers for Incredible Devices. Hello Manisha. Hi Joe,
00:23thank you for having me. My pleasure. So we're going to take out a few minutes
00:28and actually do a virtual demo. This is going to be a series of demos and it's going to compile
00:35all of the devices that are produced by Incredible Lasers, some under our own Incredible Device brand
00:43and some that are manufactured by some of the renowned companies of the world and we are the
00:50sole exclusive distributors for Canada. So let's get started. Today we're going to talk about
00:56what has become one of the best-selling devices in Canada, the Athena Super Ice laser hair removal
01:05system. I'm going to take a few minutes and actually go over a lot of the features of the devices
01:13with
01:13you. I'm going to probably ask Manisha because she's our chief trainer to intervene and give her
01:19expertise because she has trained trainers and those trainers are actually trained hundreds of our end
01:26customers. Sheen is very smart and intelligent and it will tell you when the filters need to be changed
01:34or when you need to add more water to the device. So now we're going to give you the demo
01:41on the Athena
01:42Super Ice laser hair removal system. Shall we get started? Absolutely. So let's do this. We want to
01:48make sure we did check the water pump was up. We did check that the emergency switch was actually
01:55turned and pulled up so it's not... Sometimes when you pull it and you start... It doesn't start. Correct. People
02:02will panic.
02:02Okay. So turn it on and now you could turn the switch clockwise and the device turns off. There are
02:12beautiful
02:13LED lights on the side of the device. So sometimes when you actually have dimmed the lights, you get a
02:21beautiful effect in the room with the LED lights when you're actually doing the treatments.
02:28There are four things about the Athena Super Ice what should influence your buying decision over
02:37anything else that's out in the market. Number one, an extra large spot size and there is a German
02:47lamp inside. Number two, like I said, we made it user-friendly. You don't have to play around with
02:55adjusting wavelengths. So I touched the screen two times only already. The third time would be selecting
03:02between male and female. And let's say we selected female. All you ever have to do is to select
03:10the Fitzpatrick column on your right hand side. This device is one of the rare devices in the world
03:18that has all three wavelengths in one applicator. You select Fitzpatrick 1 or Fitzpatrick 2. The 755
03:30nanometer Alexandrite wavelength automatically kicks inside. You don't have to play around. Clients who might be
03:39blondes or albinos or redheads, they're perfect for Fitzpatrick 1 and 2. Fitzpatrick 3 and Fitzpatrick 4,
03:46Middle Eastern, Oriental Asians, South Americans. You have the dialed 808 nanometer that automatically kicks
03:55inside. Then you have Indian skin type Fitzpatrick 5 or African American Fitzpatrick 6. The 1064 NDAG
04:07wavelength automatically kicks inside. Once you select the wavelength, all you ever have to do is select
04:16the body part. So underarms, face, nose, legs, bikini, tummy. So let's keep it for legs. You have three
04:25settings inside with the time column in seconds, the pulse duration, the pulse repetition, and then the
04:33energy level. So this is probably the only column you'll ever actually have to move around and work
04:40with. There are presets anyways. And if you want to ever go to a single shot, you can actually go
04:47to a stamp motion by going to pulse repetition 1. A pulse repetition 1 will fire an individual shot. But
04:58if
04:59you go to how it was standard, it will actually fire constant shots in your gliding motion. So thanks to
05:10its
05:10extra large spot size and its variation on all three wavelengths covering all six Fitzpatrick scales,
05:20the Athena Super Ice takes pride in doing a full body hair removal head to toe in a span of
05:30only
05:304.5. She's got it. Sometimes we have new clients in the industry, so they just want to make sure
05:37that
05:37they understand, you know, which skin type is good for what laser. Exactly. So your Fitzpatrick's will be
05:47indigenous to a person's ethnic background. We're looking at the DNA aspect of it, how our skin responds
05:53in the sun, and our lifestyle. What we educate our points in is how to do a proper assessment for
06:01accuracy. The Athena is a very powerful device. And yes, it is very user friendly with the settings.
06:07That said, you do need to be very mindful and do a proper assessment for the Fitzpatrick. Once you have
06:15that Fitzpatrick, you go ahead, you choose it, you can increase or decrease your cooling system for
06:22whatever is most comfortable for the client. And again, you're picking your body part.
06:26So that man out there will pick the body part. And you begin the treatment. You apply your gel to
06:32the area of the body you're working on. And you work in a wide motion. You also have troll on
06:40the
06:40ham keys to increase your jewels. One good thing with our innovation here is just like your bedroom
06:48television or your living room television. You can take your smartphone and you can also mirror
06:55the smartphone actually with the screen of the device. But sometimes you can have an esthetician
07:02doing the treatment who's new. But then you have a supervisor of the clinic actually who can also see
07:08or control what the esthetician is doing because their devices are paired. Technology is actually about
07:15being one up. So that's why we have a new smartphone that keeps coming up all the time. Similarly,
07:23the Athena Super Ice is a notch up compared to anything else that's out there in the market.
07:29For example, I've already told you about the number one feature being its German lamp and extra large
07:35spot size helping you do a full body in 45 minutes. An applicator that actually has all skin types inside.
07:44The third thing which will propel you to make a decision in getting this treatment is not just
07:50the five star ratings that we've had. We don't even have a single 4.9 star. But it's actually the
07:58longevity of its applicator. I know that I've heard this all the time that we've had people that have
08:08broken the applicator or they've run out of shots on the applicator and now they need to attach
08:13a new applicator and some of our competitors actually are charging anything from $15,000, $20,000, $30,000
08:20just for the applicator. Well, the Athena applicator is only $6,900 and you don't even have to worry
08:32about spending $6,900 because you actually have not 10 million or maybe some of them have gone to 20
08:40million. Thanks to the German lamp we've put inside, it has 150 million shots. Anyways, I've gotten a lot
08:51of pat on the back but that's the third thing that will propel you to actually make that decision.
08:56And then the fourth thing, the most important thing, my favorite thing which we take a lot of
09:03pride in, because we've let the laser running, let's show you what some other lasers can never do.
09:13And that is, actually you can hold it, look at the screen, you probably see that screen turning
09:21white. What's happening is, it's crystallizing. Unlike other devices that have an ice feature or a
09:30cooling feature which have been tested to 2 to 4 degrees, the Athena super ice has been tested to
09:36minus 31 degrees, making it one of the most comfortable contact cooling devices in the world.
09:49So, I can even scratch on this. Isn't this unbelievable? What do you have to say to this,
09:57Lanisha? Amazing. Absolute comfort when doing your treatments.
10:01Okay, so, four things that will propel you to actually make an intelligent decision to top that
10:07up for all of our purchasers. Unlike other manufacturers which only come with a one-year warranty,
10:14we've built the device. You don't even need to buy extended warranty on this. You actually get two
10:21years warranty as you stand behind our product because it's built like a tank. Oh, how could I
10:29forget that? Okay. We can do men's ears. Well, the hard-to-go areas can now be done with a
10:38little
10:38magnetic attachment on top. Yay! Anyways, it was lovely having you people.
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