00:00It's Benzinga bringing Wall Street to Main Street.
00:02Taylor Swift filed trademark applications with a U.S. patent and trademark office on Friday for
00:08two audio clips and one image to protect her voice and likeness from AI-generated deep fakes,
00:14according to Reuters. The filings list TAS Rights Management as the owner.
00:19The audio clips include promotional messages for her album, The Life of a Showgirl,
00:24referencing Amazon Music Unlimited, and Spotify. The image shows Swift on stage
00:29with a pink guitar in a sequined outfit. A spokesperson and listed lawyers did not
00:34immediately respond to Reuters' requests for comment. Trademark attorney Josh Gerben said
00:39the filings are designed to address AI risks and may extend protection beyond existing right
00:44of publicity laws, which do not fully cover AI-generated content.
00:48For all things money, visit Benzinga.com.
Comments