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To spot a dodgy dealing retailer who might be using ‘brushing scams’ in order to boost their online sales figures, the ACCC recommends searching for independent reviews on the seller on sites like TrustPilot.com or ScamAdviser.com.

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00:00All of this started with a text message. A package was due to be delivered to my home
00:05that day and I was intrigued because I wasn't expecting anything to arrive.
00:11The text was an official Australia Post message with a link to track the journey of this so-called
00:17alleged package. But when I clicked the link it told me this package, the one due to be delivered
00:23to my home at any minute, was not traceable. When I returned home from work there was a small
00:29soft package sitting inside my mailbox. It had been sent by China Post, obviously from a dropshipping
00:36company somewhere, and according to the packing label on the package it weighed just 0.018 kilograms
00:45and was valued at less than one US dollar. Even while just looking at the package I was pretty
00:52sure it was nothing I had ordered and when I opened it I was certain of that fact. Inside were
00:58two
00:58literal rags. Nothing else. No indication on where it came from or why it was sent to me.
01:05So I did what any self-respecting millennial would do. I turned to the internet. I asked Google and
01:12I asked Reddit and I quickly figured out I was not even close to alone in this odd experience.
01:19According to my fellow internet users, I had been a victim of an apparent brushing scam.
01:25What is a brushing scam? Excellent question and I'm glad you asked.
01:30Actually, it's not so much a scam as it is fraud. It's essentially when online retailers send unsolicited
01:37items to real addresses to boost their online presence. Dodgy companies operating on platforms
01:44like eBay and Amazon will buy a low value item from their own stores and send it out to a
01:52real person.
01:53The sale will then be registered on the host website as a real purchase, helping the retailer
01:59create the illusion that they are selling a lot of products. This then makes the store look more
02:05credible and trustworthy to potential future customers because after all they've sold heaps of products.
02:11They must be legitimate. In most cases, and certainly in my case,
02:16the package was relatively harmless and entirely useless. Most of the advice on Reddit and otherwise
02:23recommended to simply ignore and discard the unwanted package. But the whole saga
02:29speaks to something far more sinister than the useless rags cluttering my mailbox.
02:34The packing label on the package included my full name, my address, and my phone number.
02:41So somewhere along the line, my details have been leaked to a nefarious company sending out
02:47the dodgy packages. To figure out where my details have been leaked, I first consulted the data breach
02:53tracker haveibeenpwned.com. I found multiple breaches spanning from 2014 to 2025, which gave me some clues on
03:03where my data might have been exposed and where I needed to boost my personal online security,
03:09which passwords needed to be changed, and which long forgotten dormant accounts needed to be completely removed.
03:18If you think your personal data may have been leaked, the Australian Government's Office of the
03:23Australian Information Commission and National Identity Cyber Support Service, known as ID Care, recommends you
03:31to change your passwords and PINs, monitor your account statements, and check your credit report for any
03:37unauthorised loans or applications. To avoid falling victim to online scams of any kind, the Australian
03:45Competition and Consumer Commission recommends you use secure payment methods such as PayPal and Apple Pay,
03:52rather than providing credit card details direct to the seller.
03:56And to spot a dodgy, dealing retailer who might be using brushing scams in order to boost their online
04:03sales figures, the ACCC recommends searching for independent reviews on the seller on sites like
04:09Trustpilot or scamadvisor.com. Never rely solely on the reviews presented on the seller's own website.
04:17Trustpilot.com. Never rely on the seller's own website.
04:21Trustpilot.com. Never rely on the seller's own website.
04:22Trustpilot.com. Never rely on the seller's own website.
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