Google has been granted a patent for a system that evaluates a company’s landing page and, if it falls short, generates a personalized AI built replacement in real time. Drawing on signals such as conversion rate, bounce rate, design quality, and even a user’s prior search history, it can dynamically craft tailored headlines, product feeds, filters, and calls to action, with the AI version potentially appearing within a sponsored result. Search engines may soon do more than rank your website. They may rebuild it, reshaping the future of brand control, attribution, and digital ownership.
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