00:00All right, so I'm excited now to be joined by Franco Bae, who is head of communication and PR at
00:06ItalDesign.
00:07Franco, welcome to VivaTech.
00:08Thank you very much. Good morning, everybody.
00:10Great to see you. So talk to us a little bit about ItalDesign. What do you do and what brings
00:14you to VivaTech?
00:15Well, ItalDesign is a company that was born 55 years ago in Italy, northern Italy, providing services mainly to automotive
00:23companies, automotive OEMs.
00:25In the 55 years of our history, we developed a lot of skills and activities, and today we are providing
00:33a full range of services to both automotive companies or the newcomers or startup entering the automotive sector.
00:42Going from the pure styling to the engineering, developing, pre-production, development, validation, homologation, and supporting the customers in the
00:54pre-phases of the production.
00:56At VivaTech, what are your goals? What are your objectives here?
00:59Well, here we are displaying a concept we unveiled at the beginning of this year at the CES in Las
01:06Vegas.
01:06It's a new concept about the future mobility, matching together the horizontal mobility and the vertical mobility.
01:14So we have a kind of concept capsule that can be sticked to your flat, to your apartment, directly as
01:22a part of your apartment.
01:23And thanks to an app, you can call for an electric skid, download the capsule to the ground floor, and
01:30go directly to a final destination in the full autonomous driving system.
01:35Wow, that's quite fascinating. So people can actually come and find you in the organization?
01:39Yes, absolutely. We are in the Stand D60 in the Mobility and Smart Cities area, and we have some virtual
01:47and augmented reality experiences we can do with our visitors, your visitors.
01:52Absolutely. We'll definitely be checking that out. And when it comes to innovation, how is Ital Design kind of taking
01:59the lead amongst competitors?
02:01Yeah, we are focused on innovation since the very beginning.
02:05So we are the company who introduced a lot of innovation, both in styling and developing.
02:13Consider that cars, for example, we developed back in the 70s, at the end of the 70s, became very important
02:20cars and created new architecture, new segments for commercial users.
02:24Like, for example, the Megagamma back in 1978, who created nine years after the MPV sector.
02:31So innovation is in our DNA, and we are working with the focus on innovation since the very beginning.
02:39Wonderful. Well, Franco, thank you so much for joining us this morning. I'm excited to come check out your exhibit.
02:45We're waiting for everybody to our stand to display our new concept. Thank you very much.
02:49Thank you. Well, research has shown that high percentages of women working in tech say that they have actually faced
02:56discrimination in the tech sector,
02:59and a disproportionate amount of VC funding goes to all male teams.
03:04But in order to fight this and help women gain their rightful places at the head of the tech table,
03:09Viva Tech has partnered with 50 in Tech to offer their 2023 edition of the Female Founder Challenge,
03:17sponsored by AXA, Mazars, and SokGen, an award that hopes to boost the representation and influence of women on the
03:25tech sector.
03:26So every entrant will get access to various levels of support,
03:29but the winner will go on to get one-on-one mentoring and advice from top VCs.
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