Daniela La Marca, Ambassador of Icons of Change for SDG 16

Daniela Astrid La Marca, Icons of Change Ambassador for Sustainable Development Goal 16 – Peace, Justice and Strong Institutions (Singapore)

SDG Focus: Sustainable Development Goal 16 – Peace, Justice and Strong Institutions
Changemaker in Strategic Health Communications, Media Integrity, and Institutional Trust (Singapore)

For over two decades, Daniela Astrid La Marca has exemplified what it means to build bridges between science, governance, and society. As a multilingual publisher, researcher, and strategic communications leader, her work operates at the critical nexus of public health, digital innovation, and institutional transparency—demonstrating how credible information ecosystems can strengthen trust and accountability across borders.

As Founder and Publisher of Global Health Press, Daniela has pioneered one of the region’s most respected platforms for evidence-based communication on vaccination, infectious diseases, and health literacy. Under her visionary leadership, Global Health Press has become a trusted global resource, connecting public health experts, policymakers, and communities with accurate, accessible insights, particularly vital in combating misinformation that undermines public well-being and institutional credibility. Her groundbreaking initiatives, including Health Literacy Asia, VacciTUTOR, and VacciNATION, have revolutionized the dissemination of complex scientific knowledge, ensuring that critical data empowers both citizens and decision-makers alike.
In parallel, as Editor-in-Chief of AI in Marketing under MediaBUZZ Pte Ltd, Asia’s first pure-play digital publisher, Daniela was ahead of her time, establishing editorial frameworks around artificial intelligence, digital ethics, and responsible innovation well before they became mainstream priorities. Her publications have profoundly shaped corporate, academic, and policy conversations on AI governance, ethical media practices, and digital transformation, reinforcing the essential principle that technological advancement must be underpinned by unwavering institutional integrity.

Daniela’s foundational career in major corporate and governmental settings, including roles at BMW AG and Deutsche Post DHL Group, sharpened her expertise in translating data, strategy, and media intelligence into high-level executive decision-making. As a Media Analyst supporting BMW’s Board of Directors, she curated strategic intelligence for reputation management, laying the groundwork for her lifelong dedication to fostering informed, transparent, and resilient governance.

Her current doctoral research at Central Queensland University, focused on vaccination systems governance, institutional frameworks, and performance-enhancing feedback mechanisms, reflects her rigorous intellectual commitment and public-oriented purpose. This scholarly work seamlessly complements her professional mission: to fortify the vital interface between knowledge, policy, and community trust.