- 5 minutes ago
Shark Tank India 5 13th February 2026
Category
😹
FunTranscript
00:30You have made it from a soda pop stall and put a plant from a soda pop stall and plant from a soda pop stall.
00:46I love the fact that the artist's photo is seen here. So you get to know about the artist and then this painting.
00:53By the way, I love it. It's real gold in that by the way.
00:55Gorgeous. This is not just great gifting but great sense of nationalistic tribe.
01:25Sharks! There will be a jadu tree in Cinderella, but there will be no one.
01:33It's done by the magic. But Varun, if we have to leave a party for two hours, there will be no jadu tree in the market.
01:41If you go online, you will get a hotel.
01:45If you ask the clothes for five days, and then the order is wrong, then the design doesn't match the occasion.
01:52Because any Indian e-commerce platform has not given attention to your occasions and looks.
02:00So, hello Sharks. My name is Arun Kumar.
02:02I've come from Bangalore, your fairy godfather.
02:05And I've come to give you a...
02:07Boon!
02:09Boon is a fashion e-commerce platform that has curated occasion wear and looks for you.
02:15Like date night, evening wear, or party wear, only for two hours.
02:19Sharks, Boon's vision is to make all your occasions on-time fashionable.
02:24And today, our ask is for 1 crore rupees for 2% company equity.
02:28So Sharks, if you like this fairy godfather, please invest in Boon now. Thank you.
02:35Arun, welcome to Shark Tank season 5.
02:38Thank you Kunal.
02:39It was very good that finally a marketplace business has come.
02:42Many companies have opened in the quick commerce space.
02:45Why did you decide that there is another need?
02:47I will go slightly back, Kunal.
02:49Before this, I had five years in Mintra.
02:52I was managing women's ethnic wear and kids' wear portfolio, which is around 5,000 crore in size.
02:57So, when Jepto 2 years ago, I was very aggressive in the grocery store.
03:00So, I thought that one day, I think fashion is also a big category.
03:05And someone should solve fashion.
03:06And then suddenly, I thought, why not, I only solve for it.
03:09And then, around 300 customers I spoke to.
03:11And when I was completely confident, then I left Mintra to start Boon now.
03:15I thought you were talking about M-Now.
03:17No, no.
03:18M-Now is now.
03:19I know.
03:20But when did you start Boon?
03:21In December, Boon app went live.
03:24December 24.
03:25December 24, yes.
03:27When you were giving a pitch, I didn't understand that your emphasis is more than 2 hours,
03:32or in curated looks.
03:34When a customer buys fashion,
03:36he has an occasion or need in his mind.
03:39For me, I need a party dress for party.
03:42Or for me, I need a smart casual shirt for office.
03:44Today, any e-commerce platform has not catered these occasions or needs in an organized way.
03:49You will randomly show party wear.
03:51But will you show date night, evening wear, clubbing in detail?
03:55That's not the same.
03:56That's not the same.
03:57We do other platforms.
03:58I know that we do in Snapdeal.
04:00We do all the same.
04:01We do all the same.
04:04We do all the same.
04:05That's not the same.
04:06Arun, have you heard of Glantz AI?
04:09Yeah.
04:10He does exactly the same.
04:12The person just has to type,
04:14on which occasion they are talking about,
04:17they need clothes.
04:19Not only they will get suggestions of vendors and clothes,
04:22but how they can see them.
04:24They can see them too.
04:26And then the order is placed.
04:27So the point I'm trying to be...
04:28But they will not do 10-minute deliveries.
04:29They may not do 10-minute deliveries.
04:31But today, all vendors in quick fashion,
04:34are tying up with last night delivery to do fast deliveries.
04:37So then, what are you doing?
04:40What I'm doing in detail,
04:42I'm not doing that for now.
04:44But if you go to Glantz AI,
04:46tell me to give me a look.
04:48That's a particular vendor, right?
04:50And that vendor will deliver you.
04:52Correct.
04:53I will,
04:54all the brands in a particular city,
04:56secure it properly.
04:58I'm showing you in one place.
05:00I'm showing you nicely.
05:01You don't want to ask anything.
05:03You click on the occasion,
05:05you search,
05:06you order it,
05:07and you're coming for 2 hours.
05:08Do you have a product demo?
05:10So, we have shown,
05:11like,
05:12party wear,
05:13work wear,
05:14campus wear,
05:15everyday wear,
05:16and festival.
05:17If we study overall,
05:18there are around 40-45 occasions
05:19in one person's life.
05:20We have started with 12 occasions currently.
05:22Now, click on party wear.
05:23There will be date night,
05:24evening wear,
05:25and clubbing.
05:26So you can click on date night,
05:27you can click on evening wear,
05:29you can click on clubbing.
05:30The styles it will show.
05:31You click on one style,
05:32it will come to into ours.
05:34And this is branded clothes.
05:36These are branded clothes.
05:38First,
05:39from the best of the e-commerce
05:40Indian brands.
05:41Which brand is it?
05:42This is casual.
05:43Casual.
05:44Why didn't they come to the main?
05:45Our focus on looks and pricing
05:47are the best products.
05:49We don't focus on our brand.
05:51First, tell me Arun,
05:52there are multiple players in QuickCommerce
05:54and they are also selling fashion.
05:56Yes.
05:57And then there are fashion specific
05:58QuickCommerce companies
05:59opened.
06:00We are also in a company
06:01called InvestedNot.
06:02They are also doing fashion
06:04two hours.
06:05Mnow,
06:06which is Mintra.
06:07So where are you different?
06:09Kunal,
06:10let's take an example of Bangalore.
06:11In Bangalore,
06:12there are 11,500 brands
06:14who sell different e-commerce platforms
06:16like Mintra,
06:17Flipkart,
06:18Amazon,
06:19Arjio,
06:20etc.
06:21They have ready catalog,
06:22ready inventory.
06:23What does Boon do?
06:24We take the best of the curation.
06:25We take 500 brands.
06:27So in real time,
06:28like Mintra,
06:29Flipkart,
06:30Amazon,
06:31Arjio,
06:32they sell Boon.
06:33We have zero inventory model.
06:35This is what.
06:36Our assortment,
06:37I have in Bangalore.
06:38Who is delivering?
06:39I am delivering.
06:40I am delivering.
06:41Mintra,
06:42Flipkart,
06:43Amazon,
06:44there is a difference
06:45that when an order comes,
06:46they give them 24 hours
06:48to fulfill the order.
06:49I give them 30 minutes
06:50to take the order
06:51and put them on the warehouse gate.
06:52In that 30 minutes,
06:53my delivery partner will come
06:54and pick them
06:55and will deliver them
06:56in the next 1-1-2 hours.
06:58Is this your self-delivery fleet
07:00or after parties?
07:01For the start,
07:02I have
07:034-1-2 hours.
07:04It is already
07:05tech integrated.
07:06So the order comes
07:07in real time.
07:08But Mintra will do
07:09this with its entire inventory.
07:1011,000.
07:11You are only 2,000.
07:12All the players
07:14which have started
07:15in the country currently,
07:16they are all
07:17trying to do it
07:18with inventory.
07:19Now,
07:20from my experience
07:21of 14-15 years
07:22in the fashion industry,
07:23you cannot build
07:24the marketplace
07:25from inventory.
07:26It depends on the category.
07:27We cannot say
07:28that sweeping statement
07:29so easily.
07:30Okay.
07:31Let me try to explain this.
07:32Okay.
07:33We take a dark store
07:34for the grocery.
07:35So the grocery
07:36is 4-6 times
07:37in a month
07:38and there is a limited number
07:39of SKUs.
07:40So the sell-through rate
07:41is very high.
07:42Now,
07:43let's come to fashion.
07:44Your 4-6 times
07:45in a year
07:46is a fashion buy.
07:47And the number of SKUs
07:48on the supply side
07:49you can also take
07:50shirts.
07:51There are so many occasions
07:52like party wear,
07:53office wear,
07:54casual wear.
07:55And there is a different price point.
07:56Entry customers
07:57are very different from masks.
07:58Mask customers are very different
07:59from mask premium.
08:00You can replace your STR
08:01because of the nature of the Gattady.
08:02It is not related
08:03to the platform ability.
08:04It will come to your
08:052-3%
08:07Theoretically,
08:08what you are saying
08:09is right.
08:10If you have to do quick commerce,
08:11you cannot do everything
08:12pre-stock.
08:13It is understandable.
08:14But if you have to give
08:162 hours of proposition,
08:17then it is just dropship.
08:19Practically,
08:20you have dropship
08:21model type.
08:22For dropship?
08:23The biggest issue
08:25is consistency.
08:26Because you are working
08:27with the seller.
08:28He has the same inventory
08:30in the Mintra
08:31or Amazon
08:32or 10 places.
08:33And at any point of time,
08:35your order is placed.
08:36And the inventory is big.
08:38It will be big and big.
08:39You will have to go
08:40and it will not be the inventory.
08:41No sir.
08:42Actually,
08:43this was 3-5 years ago.
08:44Unicommerce,
08:45Incraft,
08:46they all have solved
08:47the EC.
08:48First of all,
08:49the need of quick commerce
08:50and fashion will come
08:51or not.
08:52I think it will come.
08:53In the last 2 days,
08:54I think there will be
08:55at least 2-3 opportunities
08:56where I thought
08:57I will order something.
08:58So, I think that will be.
08:59The big thing
09:00that you are trying
09:01to solve through this
09:02two hours
09:03is assortment.
09:04First of all,
09:05the same PIN code
09:06in Bangalore
09:07is what difference is
09:08in your
09:09assortment.
09:10Second,
09:11is the consumer
09:12ready for 2 hours
09:13to wait for 2 hours.
09:14Tell me
09:15these two things.
09:16I hired 5 interns.
09:17So,
09:18as much of a
09:19commerce platform
09:20in India,
09:21they said
09:22that you will study
09:23and compare
09:245 platforms
09:25and compare.
09:26The assortment
09:27is coming better.
09:28It was better than MNOW.
09:29Now,
09:30please.
09:31I don't want to say anything
09:32on here.
09:33My second question
09:34is to answer.
09:35My second question.
09:36Look,
09:37in India,
09:38there are 3 types
09:39of e-commerce
09:40behavior.
09:41First,
09:42if you are in the office,
09:43you should have
09:44a shirt.
09:45ordering time
09:46is less than 10 minutes.
09:47You want it very, very fast.
09:48And then,
09:49delivery time is also
09:5010-15 minutes.
09:51Now,
09:52the second behavior
09:54is,
09:55if you have to go to a party
09:56in 3-4-5 hours,
09:57then your browsing time
09:58will be 30-40 minutes.
09:59So,
10:00the ordering time
10:01is high.
10:02And when ordering time
10:03is high,
10:04the delivery time
10:05doesn't matter.
10:06because there are two
10:07different use cases,
10:08especially for women,
10:09who have a lot of options
10:10that will be prepared
10:11for 2-3 hours
10:12to wait for 2-3 hours.
10:13But,
10:14in this way,
10:15MNOW is the
10:16marketplace champion.
10:17So,
10:18now,
10:19they have seen
10:20that you are giving
10:212 hours,
10:22consumers are taking
10:23because they are
10:24assortment.
10:25So,
10:26they tie up their inventory
10:27with the same porter
10:28and ship rocket
10:29and they will live
10:30in 2 hours.
10:31and now,
10:323 hours,
10:33which is the
10:34partner warehouse.
10:35So,
10:36what is my mode?
10:37I am live in 2 Indian cities.
10:38Bangalore?
10:39Bangalore
10:40and Delhi NCR.
10:41The rest are in one.
10:42No, no.
10:43MNOW is in Delhi
10:44and Bombay.
10:45MNOW is now
10:46just started.
10:47In Ahmedabad,
10:48I am going to
10:491 November.
10:50And in the next 2 months,
10:51I will be live
10:52in 10 Indian cities.
10:53What was the biggest problem
10:54in the dropship model?
10:56That you have
10:57to control the inventory
10:58in the brand.
10:59This has been solved.
11:00but the backward
11:01integration inventory
11:02in Unicommerce
11:03and NPF
11:04you have done.
11:05Why won't you do it in 1 month?
11:06I will do it.
11:07I am okay
11:08if you are the second best player
11:09in the market.
11:10And why not others?
11:11Definitely.
11:12If you want to do it,
11:13you will definitely do it.
11:14You have to say anything,
11:15right?
11:16But Vinita,
11:17if you think about this,
11:18then you will not be born.
11:22Theoretically,
11:23a lot of things are possible.
11:24But I think
11:25you have to also think
11:26that there are some
11:27priorities of every company.
11:28It is very difficult
11:29that I will do everything
11:30in one company.
11:31So there I am with him.
11:32How much training
11:33do you need to do
11:34for companies and brands
11:35to prepare for a half hour?
11:37Zero.
11:38In this month,
11:39there are around 700 orders.
11:40Okay?
11:41There is no one order
11:42and there is no delay.
11:43Like the order
11:44comes in a panel.
11:45We give them a timer
11:46for 30 minutes,
11:4735 minutes.
11:48So they know
11:49that they have to be packed
11:50in 35 minutes.
11:51I have to keep
11:52in half an hour
11:53and one hour
11:54delivery time.
11:55Half an hour
11:56I have given buffer.
11:57So if it is
11:58for 30 minutes
11:59then I am okay.
12:00Arun,
12:01what is traction?
12:02In September,
12:03we have
12:044,000,000 sales.
12:064,000,000 GMV?
12:08Yes.
12:09In this month,
12:10we will close
12:116.5 lakhs.
12:12What is your commission?
12:14How much is your commission?
12:15In 6,000,000,
12:16my CM1
12:17will be 10%
12:18Net.
12:19Arun,
12:20I am out.
12:21Number one,
12:22when you started
12:23I thought curation
12:24was your mode.
12:25I said that
12:26I had a glance.
12:27Then I thought
12:28speed is the issue.
12:29Water delivery
12:30will help the merchant
12:32to deliver
12:33to the end consumer
12:34within two hours.
12:35Okay.
12:36So,
12:37there is no value
12:38proposition
12:39and for that reason
12:40I am out.
12:41Sure.
12:42I think
12:43you are too early
12:44because
12:45whatever you say
12:46the numbers
12:47don't lie.
12:48And maybe
12:49I will meet you
12:50in the market again
12:51and invest
12:52but right now
12:53I am sorry
12:54I am out.
12:55You know what I am missing
12:56is this business
12:57which is going to be
12:58very hard
12:59to make investment.
13:00And I would have
13:01liked to see
13:02more co-founders
13:03with very different
13:04kind of
13:05backgrounds.
13:06Okay.
13:07Because
13:08many people
13:09will be
13:10strong
13:11very strong
13:13and
13:14can be
13:15a good
13:16big company.
13:17But
13:18today
13:19I am out.
13:23All the best to you.
13:25e-commerce
13:27three key facets
13:29are
13:30assortment,
13:31price,
13:32convenience.
13:33Your differentiation
13:34is clear
13:35that I am
13:36on the assortment
13:37and I like
13:38that you have
13:39a point of view.
13:40Three or four things
13:41have worked for you.
13:42One,
13:43quick commerce
13:44behavior.
13:45Brands
13:46and consumers
13:47are now
13:48the way of life
13:49in cities.
13:50Logistics
13:51is
13:52point to point
13:53logistics.
13:54Digital payments
13:55changed,
13:56payment collection
13:57charges
13:58are also reduced.
13:59There are many factors
14:00that are working
14:01for you.
14:02And maybe
14:03this business
14:04should be
14:05now.
14:06The problem
14:07is that
14:08I have already
14:09invested in space.
14:10So I am out
14:11but wish you
14:12all the best.
14:14I think
14:15it's a fabulous
14:16concept
14:17and this
14:18is the only
14:19way fashion
14:20quick commerce
14:21will work.
14:23My problem
14:24is that
14:25I think
14:26that within
14:2712 months
14:28all the
14:29Durandar
14:30players
14:31will
14:32beat
14:33a dramatic
14:34pivot.
14:36Then
14:37it will be
14:38a funding
14:39battle.
14:40So for that
14:41reason
14:42I am not
14:43able to partner
14:44with you today
14:45Arun on this.
14:46So I wish you
14:47the best.
14:49Thank you Velita.
14:50Bombay start
14:51slowly.
14:5210 cities
14:53by January.
14:54All the best.
14:55All the best brother.
15:00Guys sometimes
15:01you should tell
15:02people to shut it.
15:03I actually
15:04like this business
15:05a lot.
15:06I think you
15:07didn't get it.
15:08I think
15:09it's a lot
15:10but it's
15:11this is how
15:12fashion
15:13QC will happen
15:14through this
15:15only.
15:16Every marketplace
15:17will do this.
15:18100%.
15:19If you have a shark
15:20then play
15:21be a home shark.
15:22And the house
15:23will win
15:24the name of the
15:25Sony Live app
15:26now.
15:41Mr.
15:42Hello
15:43Shaks.
15:44Welcome to
15:45Me Miraki.
15:46Shaks, this is a
15:47pichwai painting
15:48of 400 years old
15:49Kari Gari.
15:50Shaks, this is a pichwai painting
15:52of 400 years old
15:53Kari Gari.
15:54Shaks, this is a pichwai painting
15:55of 400 years old
15:56Kari Gari.
15:57This painting
15:58has been practicing
15:59for 60 years.
16:00After meeting
16:01his first time
16:02solo art exhibitions
16:03and his work
16:04reached to thousands of
16:05houses.
16:06Shaks, today
16:07there are 25
16:08different Indian art forms
16:09from India.
16:10Shaks, today
16:11there are 25 different
16:12Indian art forms
16:13from India.
16:14Andhra Pradesh
16:15from Kashmir
16:16to Kashmir
16:17paper
16:18and this art
16:19is brought to you
16:20to Me Miraki.
16:21From your hands
16:22from your hands
16:23to your
16:24walls.
16:25Nice.
16:26Beautiful.
16:27Shahzad Ji
16:28has more
16:29than 1 crore
16:30artists
16:31who have talent
16:32but technology
16:33is not
16:34good.
16:35Shahzad Ji
16:37has more
16:39than 1 crore
16:40artists
16:41who have talent
16:42but technology
16:43not technology.
16:44Me Miraki
16:45is a culture
16:46tech platform
16:47where they
16:48both get income
16:49and recognition.
16:50Through this infrastructure
16:51they can sell their
16:52art
16:53and teach their
16:54art.
16:55Whether it's
16:56airport, shopping
16:57mall, office
16:58or your living room
17:00we want to take
17:01every area of Indian art.
17:03For this
17:04my question
17:05is 50 lakhs
17:06for 1.67%
17:07equity.
17:10Shaks,
17:11my name is Yosha.
17:1215 years
17:13I have come back
17:14to this
17:15dream
17:16that our
17:17traditional art
17:18and cultural
17:19superpower
17:20will take
17:21global
17:22to the towns.
17:23Great.
17:24Super.
17:26Hi Yosha.
17:27Hi Varun.
17:28Welcome to Shark Tank.
17:29Thank you so much.
17:30Why don't you
17:31tell us about your story.
17:32My career is actually
17:33in FinTech.
17:34I have worked for over 15 years
17:35in FinTech.
17:36But I often say
17:38that while my career
17:39has not been in arts
17:40but I feel like it's been a second career
17:42because I have been a lot of volunteer work
17:44in the arts space.
17:45I have been working in Spikma
17:46and there is an organization
17:48from school
17:49to college
17:50and then when I went to Hong Kong
17:51I actually launched the Spikma chapter
17:53in Hong Kong.
17:54So yeah, it started as a passion project
17:56but I was still working in FinTech
17:58I was working with the World Bank
17:59that time actually.
18:00Pandemic happened
18:01and at that time
18:02the artists
18:03were already working with us
18:05and there was a big struggle
18:06for them.
18:07So they had a desperate call
18:09and then we realized
18:10that we had to do something
18:11and then we realized
18:12that we had to do something.
18:13So we started
18:14from online art workshop
18:15and then I realized
18:18that this actually
18:19will leverage my skills
18:20as a founder
18:21and then we launched it
18:23commercially
18:24properly.
18:25This is basically
18:27now a supply-demand platform
18:29where you are connecting
18:30consumers and artists.
18:32It's not that
18:33we are selling only
18:34by artists.
18:35There are many co-creation
18:36like
18:37Viraj's painting
18:38in that
18:39we have made sharks
18:40in Varli Art.
18:42Oh, wow!
18:43It's lovely!
18:46So there is a lot of
18:47design intervention
18:48and now primarily
18:49we have a platform
18:50where traditional art
18:51is sold
18:52but with a lot of
18:53co-creation
18:54with the artists basically.
18:55But you should
18:56compliment
18:57because as you have
18:58this folk art map
19:00of India
19:01in one piece
19:03you have
19:04so concisely
19:05explained
19:06and I love
19:07the fact
19:08that the artist's
19:09photo here
19:10and then the third one
19:11is specifically
19:12the painting
19:13by the way
19:14I love it.
19:15The peacock.
19:16It's real gold in that
19:17by the way.
19:18It's gorgeous.
19:19I mean I can tell you
19:21that this is not just
19:22great gifting
19:23but great
19:24sense of nationalistic
19:26pride.
19:28Thank you so much for that.
19:29What does the name mean?
19:30It's an Indian company
19:32but sounds Japanese
19:33for some reason.
19:34Japanese Nii Miraki
19:35is a Greek word actually.
19:36It means when you do
19:37something with so much
19:38heart and soul
19:39that you leave a part of
19:40your soul in your work.
19:41So it works beautifully
19:42and the me in Nii Miraki
19:43is you.
19:44Our patrons, our community
19:45connecting you to our artists
19:47and there is eternal
19:48knot in the beach.
19:49So that's the connection
19:50between the two.
19:52When did we start Nii Miraki?
19:54In 2020.
19:55When the pandemic started
19:56at that time it started
19:57officially.
19:58And this is a marketplace
19:59model.
20:00What is it?
20:01It's a combination
20:02of managed marketplace
20:03because our
20:0460% is B2C
20:05and 40% is B2C.
20:06Can you explain
20:07what is managed marketplace?
20:08It's a managed marketplace
20:09that we manage
20:10everything for artists.
20:12Right from listing,
20:14descriptions,
20:15photography,
20:16content create.
20:17And this is already
20:18made or
20:19made to order
20:21model.
20:22We don't keep inventory
20:23until now.
20:24Literally,
20:25two months ago
20:26we opened a store
20:27in Delhi.
20:28And how many artists
20:29are we?
20:30500 artists.
20:31And how many artworks?
20:32We have more listings
20:33on our website.
20:34And how much is this
20:35for?
20:36This one is
20:371500.
20:38And if I wanted
20:39let's say
20:40the size of the carpet
20:41of course.
20:42And it will be
20:43very roughly roughly
20:44how much?
20:45Maybe a lakh and a half
20:46to two lakhs.
20:47Wow.
20:48What is the average price?
20:49AOV is our
20:5020000.
20:51Okay.
20:52Your channels of sales
20:53it's D2C only?
20:54Channel of sales
20:55is completely
20:56our website.
20:57Can you please
20:58show us your website
20:59as well?
21:00Yes, absolutely.
21:01So this is the website.
21:02You can see beautiful
21:03videos of all the
21:05different products as well.
21:06We have put so many
21:07meta data
21:08that you can search
21:09from the theme,
21:10price,
21:11artist's name,
21:12state,
21:13art form,
21:15color,
21:16very high quality.
21:18Yeah.
21:19I mean,
21:20this is a very global
21:21feel.
21:23That is the hope
21:24and which is why I said
21:25global.
21:26And that's why I asked
21:27your customers,
21:28what percent India
21:29versus global?
21:3075% India.
21:3125% India.
21:32You know that the day
21:33it flipped,
21:34which is very possible
21:35with good marketing.
21:36Yes.
21:37And that should be your vision.
21:39Absolutely.
21:40Yosha,
21:41how does supply chain
21:42work?
21:43When I as a customer
21:44buy and press,
21:45I don't give
21:46all the money online?
21:47Yes.
21:48We don't do cash on delivery
21:49at all.
21:50Yes.
21:51Then what happens?
21:52As you have placed
21:53our operations team
21:54with our 700
21:55WhatsApp groups
21:56and different artists
21:57and they have
21:58confirmation of order
21:59with exact details
22:00and timelines
22:01usually are already
22:02agreed to them
22:03that typically
22:04small paintings
22:05in two weeks
22:06and they have
22:07to send them
22:08the payment
22:09when they negotiate?
22:10I don't negotiate.
22:11All the pricing
22:12is fixed.
22:13How many commissions
22:14do you have?
22:1550% goes to the artist.
22:1650% goes to the artist.
22:1750% goes to the artist.
22:18Yes.
22:19Then it's made the art.
22:20Yes.
22:21Do they send you
22:22directly?
22:23If there is only one order
22:24then it will dropship.
22:25And our logistics team
22:26will manage the label
22:27and tell them
22:28what they are printing.
22:29If there is a value
22:30addition
22:31or two or three orders
22:32to a customer
22:33then they will have
22:34first.
22:35Do you cut bills?
22:36Yes.
22:37Everything is our name.
22:38Everything is our name.
22:39It will come to my house.
22:41After that
22:42I will remember
22:43the story of art.
22:44Yes.
22:45But how do I remember
22:46the meme
22:47I thought about it.
22:48Yes.
22:49Because 25-30% of our users
22:50come back
22:51and take them.
22:52That's why
22:53we keep constant communication.
22:54They follow us
22:55on social media.
22:56So
22:57because our content
22:58is so focused
22:59that we show
23:00the process of artists
23:01beautifully.
23:02Can you see the content
23:03please?
23:04Absolutely.
23:05we have around 138,000 followers.
23:08Today
23:09there is no difference
23:10with followers
23:11because
23:12engagement is what matters.
23:13Engagement is what matters
23:14and we can clearly see
23:15the millions of views.
23:22This is our highest performing
23:23realty.
23:2420 million.
23:25Very nice.
23:26Actually today
23:27there is a trend
23:28on Instagram
23:29that people want
23:30to see
23:31how things are
23:32happening.
23:33Yes.
23:34This whole theme
23:35is talking about
23:36culture and tech.
23:37Yes.
23:38Yosha, please tell us
23:39about business.
23:40So our financial year
23:41was 4 crores.
23:42That was 2 crores
23:43and that was 1 crore.
23:45So we have been doubling
23:46pretty much every year.
23:47And now
23:48this year
23:49we have 4.8 crores
23:50So the full year
23:51will be approximately
23:529 to 10 crores.
23:54What was the bottom line
23:55last year?
23:56Last year
23:57it was around 54 lakhs
23:58loss.
23:59Losses are going
24:00but only in the first year
24:01there was a little profit
24:02and losses are going
24:03and that's why
24:04I have done a round raise.
24:05How many losses are going
24:06this year?
24:07This year we are not going
24:0835 lakhs to 40 lakhs
24:09a month
24:10we are breaking even
24:11so this year
24:12we are going
24:131.67% equity
24:14you want
24:15because it is exactly
24:16your prior round
24:17is exactly
24:1825%
24:19above that
24:20What are the details
24:21of this round?
24:22The round closed
24:23is 2 crores
24:24at 22 pre-money
24:25and 24 post-money
24:26basically
24:27Your EBITDA
24:28will be 2 crores
24:29this year
24:30because you said
24:31your break even
24:32is 35-40 lakhs
24:331 crore
24:34should be
24:35then you raise
24:3650 lakhs
24:37because the competition
24:38will be
24:39no, you will burn
24:40what are you saying
24:41this year
24:43or will you lose
24:44just about
24:45break even
24:46because you will
24:47invest
24:48so if you will
24:49just about
24:50break even
24:51then you will raise
24:521 crore
24:53because we do
24:54need to think
24:55of the future
24:56look at investing
24:57in stores
24:58as well
24:59we have to focus
25:00on the content
25:01strategy
25:02just say
25:03we will burn
25:04a little bit
25:05a little bit
25:06no, you said
25:07that you will
25:08this year
25:09burn and profit
25:10are two opposite
25:11things
25:12they will
25:14burn
25:15and build
25:16their brand
25:17in hiring
25:18tech
25:19no, there is no problem
25:20people say
25:21no, no, I am
25:22saying that
25:23I am asking
25:24clarity
25:25I am very proud
25:26but I am asking you
25:27that you have said
25:28that you will profit
25:29and there is no cost
25:30because you have no
25:31working capital
25:32which is fantastic
25:33right?
25:34having a business now
25:35is no working capital
25:36no, but now
25:37it will start
25:38working capital
25:39it will start
25:40how?
25:41when there are
25:42stores
25:43you will keep
25:44art
25:45always
25:46we have to give
25:47advances
25:48because
25:49we have to give
25:50advances
25:51okay
25:52I will give you
25:53an offer
25:54amazing
25:55I will give you
25:5650 lakh
25:57for
25:582%
25:59equity
26:00okay
26:02let me tell you
26:03about B2B
26:04because that is
26:0540%
26:06they have decided
26:07to join me
26:08so it will be
26:09a two sharp deal
26:10okay
26:11B2B
26:12for now
26:13for example
26:14airport
26:15installation
26:16organizations
26:17are coming
26:18for their offices
26:19right?
26:20that is B2B
26:21so which is the largest
26:22B2B installation
26:23you have done?
26:24Hyderabad airport
26:25that is beautiful
26:27in B2B
26:28we have not yet
26:29target
26:30architects
26:31and interior designers
26:32channel
26:33correct
26:34you know Yosha my wife
26:35is an interior designer
26:36and I ask that question
26:37because I think
26:38there is so much
26:39potential
26:40so much potential
26:41there is a lot of potential
26:42Yosha
26:43tell me how
26:44you define the culture
26:45and the tech
26:46yes
26:47the culture
26:48the tech
26:49the tech
26:50is obviously
26:51a very UX
26:52optimized website
26:53every artist
26:54has a collection
26:55we also have a great
26:56augmented reality
26:57feature
26:58on the website
26:59where you can visualize
27:00that
27:01this painting
27:02looks like
27:03can you show
27:04that?
27:05yes
27:06I can definitely show it
27:07true
27:12I will show it
27:13on the wall
27:14I will show it
27:15on the wall
27:16I will show it
27:17on the wall
27:18it is a very good
27:19demo
27:20who asked
27:21it is the other
27:26nice
27:27so you can
27:28place it
27:29where you are
27:30and size
27:31you can see
27:32how big
27:33painting
27:34it looks really
27:35clear idea
27:36Yosha
27:37is this not a
27:38plug-in
27:39we have completely
27:40in-house
27:41in-house
27:42in the sense
27:43your tech team
27:44and engineering team
27:45has coded
27:46two people
27:47Yosha
27:48love your passion
27:49what you are building
27:50so I am not
27:51as passionate
27:52as the rest of them
27:53about this
27:54for now I am out
27:55thank you so much
27:56Yosha
27:57my biggest
27:58sort of joy
27:59would be to see you
28:00go global
28:01me and Kunal
28:02both really like
28:03what you are building
28:04we would like to make
28:05you an offer
28:08the best thing
28:09that if it is successful
28:10how many people
28:11will take it
28:12up
28:13absolutely
28:14because
28:15we can't help
28:16everyone
28:17but everyone
28:18can help
28:19everyone
28:20we believe that
28:21you would need more capital
28:22right
28:23because now
28:24you have to burn it
28:25content
28:26whatever you need
28:27store open and experiment
28:28whichever direction
28:29you want to go in
28:30so we want to come in
28:31with 1 crore
28:32at your
28:33last round valuation
28:34so 1 crore 4%
28:35yes
28:36I would love all of you to come together
28:46I would love all of you to come together
28:47Kunal and Barun would you want to go together
28:49Hang on let's be clear on the deal
28:51you are saying
28:52last valuation pay I would love all of you to come together for 1 crore
28:55so 1 crore
28:574%
28:584%
28:594%
29:00yes
29:01yes
29:02yes
29:03yes
29:04yes
29:05yes
29:06let's do this
29:07yay
29:08let's do this
29:09wow
29:10wow
29:11exciting
29:12Shaath Steel Paki
29:13amazing
29:14I am so proud of you
29:15oh my god
29:16so proud of you
29:17you look amazing by the way
29:18thank you
29:19and yes
29:22I think the founder was so good
29:24and she knew her business and her passion was so good
29:26that I wanted to partner this journey
29:28she will build something amazing
29:30where she will help
29:32pull up so many artisans in India
29:34and that will be something so good to see
29:36and she will take India to the world
29:38that will be such an amazing journey to be a part of
29:54here
29:55every founder has one story
29:56one pitch
29:57and one hope
29:58but what hope will be complete?
30:00Sharks will tell you
30:01welcome to Shark Tank India
30:02co-presented by Canva and Opo
30:04co-powered by Lahori Zira
30:06and Crunchyroll
30:07and partners
30:08Rizwon Solum
30:09Fixderma
30:10Phone Payment Gateway
30:11Wild Gold
30:12and Jeeva
30:13Hello friends, how are you?
30:14you are with me
30:15Yosha Ji
30:16who is a new Miraki founder
30:17so first we talk about him
30:19and we know
30:20who was a silent, strong, support
30:22person
30:23Hello, how are you?
30:24Hi Kulu
30:25I am good
30:26How are you?
30:27very good
30:28a little stressful
30:29but finally
30:30I think it went well
30:31so Yosha Ji
30:32has a lot of support for a brand
30:33but many people
30:34didn't have a name
30:35but many people
30:36didn't have a name
30:37in your brand journey
30:38which was a silent, strong support
30:40that you would like to thank?
30:41and I would definitely say that
30:42to be my mother
30:43in fact
30:44when I started Mimiraki
30:45I had a little involved
30:46because she is actually
30:47a very amazing amateur artist
30:48who was making very beautiful
30:49and I think
30:50my love for art
30:51definitely comes from her
30:52she is the one
30:53who is always with me
30:54and encourages me
30:55and encourages me
30:56very sweet
30:57very sweet
30:58your mother
30:59has supported you
31:00so Jeeva
31:01and Jeeva
31:02hereby Jeeva
31:03hereby Jeeva
31:04hereby Jeeva
31:05hereby Jeeva
31:06hereby Jeeva
31:07hereby Jeeva
31:08hereby Jeeva
31:09hereby Jeeva
31:10thereby Jeeva
31:11hereby Jeeva
31:28Wow!
31:31Gear'rings
31:33Oh, this is very pretty.
31:39Yeah, yeah, this maybe I can keep and the rest goes to mom.
31:43Wow, very exciting.
31:44Thank you so much.
31:45And yeah, there's a candle, chote se perfumes bhi hain.
31:48Very sweet gift box, very pretty.
31:50Thank you, thank you so much.
31:51So, we hope that your mom liked this gift and you've also got something out of it.
31:56So, we hope that auntie, give it to you.
31:58Thank you so much.
31:59Thank you so much.
31:59Yeah, who knew that we'll take gifts and take away from you.
32:01We'll take a check and get a gift.
32:03Thank you so much.
32:04What alcohol is going on?
32:06Three daughters.
32:07Moktel, Moktel, Moktel.
32:08So, three daughters are going to come?
32:09Moktel.
32:10Oh, man.
32:15I've been in Mumbai for 20 years.
32:17My hometown has been built in Mumbai.
32:19It's not so easy to live in Mumbai.
32:22When you come, no one knows you, no one knows you, no one knows you.
32:26It's not a place to live in Mumbai.
32:29Mumbai is a very difficult place.
32:31Mumbai is a very difficult place to live in Mumbai.
32:36Mumbai has been doing something else.
32:37So, I've been in the business every time I've been in the business,
32:39I've been in the business.
32:41The house has taken me every time.
32:43I've been working hard, went on the road, then the business of a shop.
32:48Whatever it is, I'm the only one that I've been looking for.
32:52Mumbai is a real dream of a dream.
32:56He stole me so much, and I stole him so much.
33:01Who knew that the man who came from Banaras
33:04will be the king of such a big company today?
33:17Hey, Otto, Riksha!
33:22Riksha!
33:26The sisters are handy.
33:28Yes, it is.
33:34Where are you going?
33:38This is the three sisters.
33:46It's a joke with us.
33:48It's such a big joke.
33:50A big joke.
33:51How did three sisters start to fight?
33:53What did you think? Three sisters will come?
33:55Sorry.
33:56But today we have to work with four.
33:58Oh, my God.
33:59Hello, Sharks.
34:00I'm Manish.
34:01I'm Nimesht.
34:02I'm Akshay.
34:03I'm Sanjay.
34:04And we've come from Mumbai.
34:05We've made three sisters.
34:07The next-gen beverage brand house.
34:10It's called Sanskari non-alcoholic beers.
34:14Sanskari.
34:15So, we're just, without hangover.
34:17Three sisters started to do three drinks.
34:20But today we have many sister brands.
34:22Like Aruba Moctel & Mixers.
34:24Jerk Energy Drink.
34:25Three sisters Classic Indie Sodas.
34:27And three sisters Super Cola.
34:29And our strength is our offline retail network.
34:33And we've sold 50,000,000 units.
34:36Sharks.
34:37Here's a great idea that the beverage industry is a big deal.
34:41It's not here.
34:42But today we're going to change it.
34:45And that's why we will need money and Saks's expertise.
34:48And we've asked 3 crores for 2.5% of our equity.
34:52Oh.
34:53Oh.
34:54Oh.
34:55Sass.
34:56Are you going to be our 5th sister?
34:585th sister?
34:59Look at the Mahapurush.
35:01Please, let's start from your story.
35:03You're four friends who were sitting together.
35:05We were making concoctions.
35:07I'm from Banaras.
35:08I'm from a Dharoli village.
35:09I came to Mumbai in 2006.
35:11The first time I started in Mumbai in 2006.
35:13I started with a rickshaw.
35:14I started with a soda pub.
35:16Where was your plan?
35:18This is our bhatwadi.
35:19Ghat Koper.
35:20Ghat Koper.
35:21Then we added a plant.
35:22We had a lot of people in the plant.
35:25So we had to manufacture a contract.
35:27We were able to manufacture a contract.
35:30Sanjay, you added a soda pop stall from a soda pop stall?
35:3612 soda, sir.
35:38We added 12 soda.
35:3912 soda?
35:40Yes.
35:41And the soda pop stall from a soda pop stall,
35:44we added a plant.
35:45Yes.
35:46What a matter of the matter.
35:47How many soda pop stall people are listening today?
35:50And we thought,
35:51Boss,
35:52we can become our own.
35:54I and Nimesh are basically siblings.
35:57So we come from a small city, Jalo and Rajasthan.
36:00I both are chartered accountants by profession.
36:02And Manish is our cousin.
36:04So Manish has completed his engineering in 2016.
36:07So in 2017, I and Manish have entered this industry.
36:11We started with flavored water category.
36:14That was a niche market.
36:15We had to import non-alcoholic beer in Mumbai.
36:19And that was doing good.
36:21And that's how we approached Mr. Sanjay.
36:24They already had a lot of contract manufacturing in Mumbai.
36:28After COVID, for about 1-1,5 years ago,
36:30they had been manufacturing and marketing.
36:33Our relationship was good.
36:35So in 2021, we incorporated a company.
36:38We got everything under one roof.
36:40And then we started operations in 2022.
36:43We got everything under one roof.
36:45And then we started operations in 2022.
36:47Everything under one roof means the manufacturing plant
36:51is also going to own this parent company.
36:54Yes.
36:55What is your ownership of that parent company?
36:57Sanjay Bhai currently owns 42% in total.
37:00We have 16% each.
37:02And we have diluted 10%.
37:04There is 2% strategic investment.
37:06And the rest is 8% family friends.
37:08Sanjay Bhai, you have made a merger with them.
37:12Yes.
37:13You have made 100% of a plant,
37:15which I'm sure was quite successful.
37:17Now you have become 42% shareholders in this company.
37:20What do you think about this?
37:22I was working very well.
37:24We didn't have any attention.
37:26We didn't do anything.
37:27I was working with all of our brothers and sisters.
37:29I was growing at home.
37:30That's why we were all on our behalf.
37:32Amazing.
37:33Then people came to meet.
37:35If you want to grow something,
37:37then you can't do it alone.
37:39So we should have family.
37:40First of all, I can go alone.
37:41But if we don't have any cruise,
37:44then we should have a team.
37:45What do you think?
37:46Amazing.
37:47I can't do it alone.
37:49So Sanjay,
37:51when this merger happened,
37:53what was your contract manufacturing company?
37:58In the first year, I did 80,000,
38:00in the second year, I did 180,
38:02in the third year, I did 380.
38:04Then in the fourth year, Corona came.
38:06After the first Corona, I got these people.
38:08How much of a profit was that?
38:15It was a lot of money.
38:16Tell me.
38:17Yes, people don't know the value of these people.
38:20They say the percentage.
38:22No, it wasn't the value of this because it was not declared profit.
38:26It was a lot of money.
38:29The business of SodaPup,
38:31there is still one of them.
38:32SodaPup,
38:33there is still one of them.
38:34That's different.
38:35That's different.
38:36That's different.
38:37That's different.
38:38I'll give Salih.
38:39Okay, Salih.
38:40What was the revenue of you at that time when you merged?
38:44It will be around 5 CR in total.
38:46It was a different private limited company.
38:50When this was the merger,
38:52did you have further investment in this common company?
38:55Total investment, we have done around 10 CR in the company.
38:58Kaki is in working capital.
38:59Correct.
39:00This is including the bank loans we have taken.
39:02What is the name of the three sisters?
39:04It started with the three flavors.
39:06When the logo was made,
39:08we decided that we will keep the three sisters.
39:10Because the three sisters' logo is the most unique.
39:13How much are you selling this product?
39:15It's in India.
39:16It's in India.
39:17So, what will the customer leave it for 10 CR in the company?
39:20Why will it buy it for 80 CR in the company?
39:22Our primary target is exports.
39:24I also have 70% of sales in the Indy soda category.
39:28In India, we are selling it in limited channels like cockpates.
39:32Where we have placed in a lot of vending machines.
39:34We are targeting that premium audience.
39:37How much is the CO2% of it?
39:403.2% of it.
39:41And Lahori's?
39:42In bed bottles, generally,
39:44after one month, it starts to decrease.
39:46And its shelf life is maximum of 4 to 6 months.
39:48In our case, you get a shelf life of 18 months.
39:51It becomes an export-ready product.
39:53I have tried this Kala Khatta.
39:56Yes.
39:57It's an authentic fruit taste.
40:00It's a little chemical taste.
40:03What are artificial sweeteners?
40:06No, we don't work with any artificial sweeteners.
40:08We only work with sugar.
40:10Shikan ji is very tasty.
40:13500-600 CR revenue has reached.
40:14No, sir.
40:15Why did you launch these 500 CRs?
40:17And multiple brands have launched.
40:20I have worked in Coca-Cola for three years.
40:23I was head of Coke brand.
40:25I know how many good brands are made.
40:28I mean, you talk about Sprite and Thumbs Up.
40:31Both have crossed 8-8000 CRs.
40:33They have given the example of Lahori Jira,
40:35which is recently made.
40:36It's 1000 CRs.
40:37Now, this is your product.
40:39Right.
40:40This is a non-alcoholic beer.
40:41Right.
40:42Right.
40:43Just focus on this thing,
40:45you can create a 1000 CR brand.
40:47In India, I mean,
40:49the current market size,
40:50it's a 200-pro market of non-alcoholic beer alone.
40:53But you are selling globally.
40:54Why are you selling India's market size?
40:56Global.
40:57In the global market,
40:58there will be a lot of exhibitions to go to the network.
41:02We need to expand.
41:04We need a budget for marketing.
41:05We need everything.
41:06We, as four founders,
41:08we always wanted to do profitably work.
41:11So, it's your brand?
41:13No.
41:14It's your vision.
41:15Four roles are different.
41:16Let's do this work.
41:17Tell us about the sales.
41:19In the financial year,
41:20in 2022-2023,
41:21we did 2.35 CR.
41:23In 2023-2024,
41:25we did 6.34 CR.
41:27In 2024-2025,
41:29we did 11.89 CR.
41:31And this financial year,
41:33till September,
41:34we have already done 10.66 CR.
41:36And our projection,
41:38we will close somewhere around 27-28 CR.
41:41How will your double go?
41:43In summer months,
41:44will your revenue go?
41:46Our season is from October to December.
41:48That's the peak season for us.
41:50Party season.
41:51What is the percent from India versus out of India?
41:54In exports,
41:55if I say my brand revenue,
41:56it's only 10%.
41:58You said surlty percent.
42:00Indie soda.
42:01Indie soda.
42:02Indie soda.
42:03Indie soda.
42:04Okay, hold on.
42:05Better way.
42:06Let's take last year's revenue.
42:07Last year's revenue was 11.9 CR.
42:09Yes.
42:10Yes.
42:11Our brand revenue was 8.45 CR.
42:13and the rest of the other 3.5 CR.
42:15Manufacturing.
42:16Yes.
42:17That's the contract.
42:18And our brand revenue,
42:19currently,
42:20non-alcoholic beer is 78%.
42:24Oh.
42:258% is Indie soda.
42:26Okay.
42:2710% is Aruba.
42:284% is energy drink.
42:30And 1% is Supercolab,
42:32which we launched a month ago.
42:34Oh wow.
42:3520% is B2B.
42:36Last year, it was like that.
42:38If I tell you in the current year,
42:39it was 10.66 CR.
42:41in September.
42:42Brand revenue is 5.3 CR.
42:455.3 CR is contract manufacturing.
42:47Why is contract manufacturing suddenly growing up?
42:49We started contract manufacturing in October of 23.
42:52So, word of mouth and existing players
42:54have a lot of time to reach.
42:56Their turnaround time is a little bit longer.
42:58And also, new age brands are coming in
43:00who want to launch their brands.
43:02So, that is gradually growing.
43:04Very good opportunity.
43:05You are doing well.
43:06You are doing well.
43:07You are doing well.
43:08That's the additional source of revenue
43:09to reinvest in our brand.
43:11Tell us about EBITDA for 4 years.
43:13Our EBITDA was 86 lakhs.
43:16Before that, our EBITDA was 34.5 lakhs.
43:20In the current year,
43:21our EBITDA has been 1 crore.
43:23How much EBITDA and brand EBITDA?
43:26So, in the current year,
43:27brand EBITDA is approximately 35 lakhs.
43:30B2B EBITDA is 65 lakhs.
43:31So, this will be true that
43:33this year,
43:34brand revenue
43:35is 10 to 15 crores.
43:3815 crores.
43:39That is 70% non-alcoholic gear.
43:42Correct.
43:43So, this is effectively
43:45largely
43:46a non-alcoholic beer brand.
43:48For now.
43:49For now, you can say it.
43:50For now, you can say it.
43:51But those who are 36-36 lakhs
43:53are also contributing to this product.
43:55I will tell you.
43:56When my father started MQO,
43:58he started with contract manufacturing.
44:00He didn't have money.
44:01Then he did his own brands.
44:03But when he did his own brands,
44:04the contract manufacturing was still going on.
44:06Because like you,
44:07contract manufacturing was a cash cow,
44:09the profit
44:10which owned brands were subsidized.
44:13But there is a difference.
44:15When they were owned brands,
44:17they were not doing 50 things.
44:19I completely get your point.
44:21But we have worked a lot
44:22to make a network.
44:23It is not easy.
44:24It is not easy.
44:25We have bought products themselves.
44:27Distributors.
44:28Direct to retail.
44:29Distributors.
44:30To leverage that network
44:31and multiply their reach.
44:33So, it is a cross-sell opportunity.
44:35It is an opportunity.
44:37The same salesman.
44:38The same shop.
44:39The same shop.
44:40The same shop.
44:41Why not take that extra money?
44:43You are talking about the cost.
44:45Problem or cost.
44:46Exactly.
44:47Opportunity cost.
44:48Opportunity cost.
44:49It is so good.
44:50It is so good.
44:51You are scared.
44:52Why do you not understand?
44:53I have four brands.
44:55My first brand,
44:57Viva,
44:58had not been around 800 crores.
45:00Until I did not launch a second.
45:02Brand building takes time.
45:05It takes time.
45:06It takes time.
45:07I feel this entire brand piece
45:09is a distraction.
45:11Business should stay focused
45:12on what it knows how to do best.
45:15Which is in my opinion,
45:16manufacturing.
45:17So, for that reason,
45:18I am out.
45:19I would strongly urge you
45:22to think through the strategy
45:24about brand building a bit more.
45:26For that reason, I am out.
45:28Thank you, ma'am.
45:30I have made your road map
45:32which I will tell you.
45:33You should only do this.
45:36This company in India
45:38should be beer
45:39and contract manufacturing.
45:41Now, let me export
45:43Indie soda.
45:44You have zero marketing bandwidth.
45:46Let me tie up with a good distributor.
45:48If you don't get it,
45:49I will get it.
45:50As of right now,
45:51I will not get out of this company.
45:55For those reasons,
45:56I am out right now.
45:57But I wish you all the best
45:58and Sanjay Ji salute you too.
46:00Thank you, sir.
46:01I am genuinely interested in the
46:03premium beverages market.
46:07But I just don't like the brand.
46:12You are in a consumer brand's business.
46:14First of all,
46:15you have to understand
46:16what your consumer needs.
46:17What do you need?
46:18How do you provide it?
46:20How do you reach it?
46:21How do you reach it?
46:22And I have heard such a story
46:24that I have heard
46:26for today.
46:27I am out.
46:29Your team is good.
46:30You are working well.
46:31Your financial discipline is good.
46:33Many things to like.
46:35We have not done laser focus
46:37on growing non-alcoholic beer.
46:41Wish you all the best, guys.
46:42Today I am out.
46:44Less is more.
46:45Yes, yes.
46:46We are really rooting for all of you.
46:48Especially you, Sanjay Bhai.
46:50Sanjay Bhai salute.
46:54All the best.
46:55We completely agree
46:56that focus and dilute
46:57should not be.
46:58I want to grow up here.
46:59I am putting 100% efforts.
47:00There is no lack.
47:01This is our viewpoint.
47:02Which I may not understand today.
47:12Friends, today is going to be a big story.
47:14Because I have a team of three sisters.
47:16Four of my brothers are standing with me.
47:18Now they are coming out of the tank.
47:19We will talk about the overall experience.
47:21How did you tank the overall experience?
47:22It was a good experience.
47:23It was a lifetime experience.
47:24It was a good experience.
47:25It was a good experience.
47:26It was very helpful.
47:27Obviously, we will get that into business.
47:29Hopefully.
47:30So, your journey as a brand and as a founder is very inspiring.
47:35And your attitude is a payment gateway to the phone.
47:39And I would like to know what you have done after this attitude.
47:42How do you overcome challenges?
47:44Challenges come.
47:45Day-to-day business.
47:46Every day, there is a new challenge coming up.
47:48And we have to deal with it.
47:50So, the way our business is smooth and the process is smooth.
47:53We will overcome the challenges smoothly.
47:56So, in that way, obviously, phone pay helps a lot.
47:59Instantly, generate links to customers.
48:01So, that is helping a lot.
48:02So, as they told us that if you come to the payment gateway,
48:10you get paperless onboarding.
48:12Easy setup.
48:13And 24x7 omnichannel support.
48:15So, payments never become a problem.
48:17And for this long game,
48:19you have to give 1 year subscription to the payment gateway.
48:23It's going to be free.
48:24Take it, brother.
48:32Brother, Shark Tank India this week,
48:34there have been great dreams.
48:35There have been great dreams.
48:36There have been great drama.
48:37But when there are so many things,
48:39and you have to see a highlight,
48:40then how will you see?
48:41Canva's video editor feature,
48:43make a nice highlight.
48:45Now, editing is not hard work.
48:46It's smart work.
48:47Add all the clips and let Canva do the rest.
48:53Three Sisters,
48:58India's next-gen beverage brand house,
49:00which serves Sanskari non-alcoholic.
49:03Sanskari.
49:04I'm from Banaras.
49:06The first time in Mumbai,
49:07I started in 2006.
49:08I started in 2001.
49:10I started in 2001.
49:11After that, I started in soda pop.
49:12Then, we added a plant.
49:13We added a plant from 12 soda pop stalls.
49:15Yes.
49:16I added a plant from 12 soda pop stalls.
49:17Yes.
49:18I added a plant.
49:19What a matter of this.
49:20It's so inspirational.
49:21Oh, yeah.
49:22Today, there are 25 different Indian art forms.
49:28And this art is brought to you,
49:30Mimirati.
49:31By the way, I love it.
49:32This peacock.
49:33It's real gold in that, by the way.
49:35It's gorgeous.
49:36And just as you explained it,
49:38this is not just great gifting,
49:40but great sense of nationalistic pride.
49:43We make unique, handcrafted, reusable, designer bindis.
49:50One bindi is made of our women-led community.
49:53I want women to feel themselves completely.
49:56Hugest women.
49:57Men also.
49:58Men also.
49:59We make special celebrations.
50:02Without a budget, without multiple vendors' jhanjad.
50:05We are the Binge Town.
50:07With the decoration, one stop shop.
50:10So far, we have about 17 locations.
50:12Fan India.
50:1364 theatres.
50:14Wow.
50:15Then, last year, we did 21.3 CR.
50:17With 14% EBITDA.
50:19This is Shark Tag India.
50:21Crazy.
50:22I can't even think about it.
50:24There's no kind.
50:25Oh, God.
50:26Crazy.
50:278 crores for 26%.
50:28Whoa.
50:29I'll match that.
50:30I'll give you one crore,
50:31but I want to be third partner.
50:32So, one crore for 33%.
50:34Wow.
50:35One crore.
50:36Not bad.
50:37The shark has arrived.
50:42This was Best of the Week by Canva.
50:44In Rosada, we make cool customized backpacks,
50:49bedding sets, travel kits and many more.
50:54You have seen Rosada's party wheels of Bollywood
50:57and you have seen some of your own Koshak's house.
51:02He's been pictured carrying this bag.
51:04Yes, yes.
51:05And for one year,
51:07he's been carrying this bag.
51:10What is this?
51:12This is a ball and a half an hour.
51:15And this keyboard...
51:16It needs a premium gaming brand.
51:19It has a lightning-fast performance
51:21and solid build quality.
51:22And we have seen it with Creo.
51:25If I talk about the international brand,
51:27his keyboard has 9-11 thousand.
51:30It's good. It's heavy.
51:31It's good.
51:32It's nice.
51:33Sound will be good.
51:34Babyworks by Swakli.
51:36We make certified silver and gold baby jewelry
51:41straight from the heart.
51:43Custom-made designs that look just like art.
51:46Because you're the youngest billionaire
51:48who can award you with a crown.
51:50I'd love a crown.
51:52Oh, you brought it with you?
51:53Yeah.
51:54Thank you, guys.
51:55We are already in the process of onboarding
51:56on quick commerce as of now.
51:58Okay.
51:59This category that you're doing
52:00is so marketplace conducive.
52:02You can go to the marketplace.
52:04You can go to the standardised products.
52:05Maman Narish is a clean label,
52:08grandma snacking brand.
52:09Here, everything is made
52:10from the real dadi recipes
52:12and clean ingredients.
52:14No preservatives, no chemical.
52:17This is very big.
52:20How does it look like
52:21in your photo packaging?
52:22It looks very good.
52:24The patented and completely made in India
52:27concrete 3D printers
52:28can go to any site
52:29to build 3D print.
52:30And the architectural freedom
52:32that you can imagine
52:33that you can 3D print.
52:35What you can imagine
52:36for a normal construction
52:37for a year
52:38by our robots
52:39can use it
52:40for 30 days.
52:41In 2030,
52:43our target is
52:44to print 3D in the moon
52:45and Mars.
52:46Made in India for the world
52:47not made in India for the universe.
52:49Yeah.
52:50Let's go.
52:51These were Gappu's Jamboxes.
52:53A lifestyle musical instrument
52:55where we build
52:56Jamboxes,
52:57Kaohan, Bongo, Tal
52:58is going to work
52:59and study.
53:00I had to do
53:01work for earning.
53:02What did I do?
53:03I gave a newspaper.
53:04How many years did that?
53:06About 3,000.
53:07We celebrate
53:09the big, big founders.
53:10But the real founders
53:11who want to celebrate
53:13together
53:14are people like you.
53:15People like you.
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