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02:32well, all of them!
02:34Congratulations, sis!
02:36You got two kids,
02:38I'm a problem.
02:40You know what, I gotta let them in.
02:42I gotta let you name go over to Jesus.
02:44You know what, I'm gonna make this
02:54really hard. You may have to
02:56who-who-who, but I feel like you need
02:58to know who this person is.
03:00Who?
03:02Who is the
03:04founder of essence?
03:06Who is the
03:10founder of essence?
03:12If you get it wrong, I want you to
03:14to lose. If you get it wrong,
03:16you better know the name.
03:18Everybody should know who this is.
03:20The founder of essence.
03:22No man.
03:26You know who
03:28Thank you for knowing that.
03:40Everybody should know Rich Tennis is the founder and the CEO is Carolyn Wonga.
03:46You should know that.
03:47You should follow both of them.
03:49All right, we're going to start this next panel in just a minute.
03:53Again, follow me at Tracy Steele.
03:58This is the last panel.
03:59You do not want to miss this.
04:00Have a seat, you guys.
04:01You should have been looking at me all.
04:04I'm looking at me all.
04:06I'm looking at me all.
04:08I'm looking at me all.
04:09I'm looking at me all.
04:28I'm looking at me all.
04:29I'm looking at me all.
04:30I'm looking at me all.
04:31I'm looking at me all.
04:32I'm looking at me all.
04:33I'm looking at me all.
04:34I'm looking at me all.
04:35I'm looking at me all.
04:36I'm looking at me all.
04:37I'm looking at me all.
04:38I'm looking at me all.
04:39I'm looking at me all.
04:40I'm looking at me all.
04:41I'm looking at me all.
04:42I'm looking at me all.
04:43I'm looking at me all.
04:44I'm looking at me all.
04:45I'm looking at me all.
04:46I'm looking at me all.
04:47I'm looking at me all.
04:48I'm looking at me all.
04:49I'm looking at me all.
04:50I'm looking at me all.
04:51I'm looking at me all.
06:22We have a lot of really great people on this panel today.
06:24First column, we have a world-pronounced dermatologist, Dr. Lauren Krieger.
06:30Hi, all. Thank you so much for being here. Thanks, Tumika. It's a pleasure to be on stage with you.
06:44writer and producer of Skin, Mott and Yank.
06:54Hey guys, we'll just start a ski.
06:57And then last but not least, we have the founder and CEO of GoToSkin, New Orleans, local, ready
07:06your car.
07:08Yay!
07:14Yes, we are so excited to chat here.
07:18We have so much experience on this panel.
07:21And I'm really excited for y'all to just hear all their first five names.
07:24So I'm going to dive right in.
07:26You know, from my psychosis, to my treatment, to my information, there's just so much going
07:32on, I think, in skincare in general, but especially when we think of skincare for people with melanated
07:37skin.
07:38And so I would like to know how you guys think we can harm our community with the tools and
07:43the knowledge necessary to achieve skin success.
07:46And also, if you guys have been to share, like, what does skin success mean to you?
07:50Yeah, that is a great question.
07:52It's a tough one.
07:53First, I think you have to define what skin success means for you.
07:57And as a dermatologist, I'm going to treat that individual differently based on what their
08:02goals are for skin success.
08:03So the way I treat someone with acne is going to be totally different than the way I treat
08:08someone with hair loss who comes in, for example.
08:10So I have to take into account their lifestyles, their preferences, their goals.
08:14So first, finding a dermatologist that understands that and wants to meet those goals, too.
08:19Second, I think we kind of underestimate sometimes just the patience and consistency that are needed
08:26in order to see the change we want to see with our skin success.
08:30So knowing that the journey sometimes requires trying different products, trying different
08:36dermatologists out, trying different treatment plans.
08:40And I usually tell patients it takes at least three to four months of consistent use of something
08:44before you know whether or not it's going to be successful.
08:47And you also want to make sure that you don't try a million new things at once.
08:51Really take your time.
08:52See how it's working.
08:53And then third, find a team.
08:56Find a team of products, a team of caregivers that will work for you.
09:02I think one of the things that is secret is there's actually a repository of black dermatologists.
09:09So the black derm directory, you can find a black dermatologist.
09:13There's also Skin of Color Society that has a ton of information for patients as well as a
09:19repository of black dermatologists as well.
09:21So finding my team is important.
09:25To me, Skin's success is always my internal, I have an internal view of me.
09:30During the pandemic, I traveled on the board.
09:33Before the pandemic, I learned to learn in addition to being a producer.
09:38And when I was seven, when I was schooled for that one year, my skin started to grow.
09:45I mean, I was around my family, visiting my little African food.
09:49I was in Airports.
09:50And it meant internal fulfillment, being with my family, being around people that I love.
09:56I just can't, until I started to grow.
09:58And I'm saying, if you're experiencing success, this is really whatever you do, success is
10:03to you.
10:03It is not being able to be completed in it.
10:05That course is perfect.
10:06It's not necessarily that you just feel this is the best way to be the best way to be the
10:11best way to be the best way to be the best way to be the best way to be the best way to be.
10:14But first of all, I want to say, for having me, so for me, I want to say, it's not to discredit
10:19Dr. Lauren, for me, I found, I found credibility in my, in learning, my skincare was for trial and
10:27error, right?
10:28Not everybody can afford to go to school for it, and get the education they need when it
10:32comes down to skin.
10:33And let's just be realistic.
10:35A dermatologist can get pretty expensive, just like, just like I seriously buy useless products.
10:41So, do your research, make sure you educate yourself on your skin needs and understand
10:46that not everything works for everybody.
10:48So, I feel like when it comes to giving back the community, giving them the lives of the
10:52need, the first thing to do is get the best free knowledge.
10:55Do your research, it's that simple.
10:57Educate yourself and don't just go in the store and look in the bag of something that
11:00says, oh, clear that thing, and things are going to turn your head, right?
11:04So, that's the biggest thing when it comes down to just educating my community, I just
11:07want people to know.
11:08There's a whole lot of free knowledge and information that you can get in front of it.
11:14Definitely.
11:15Thank you all for sharing that.
11:16And thank you all for defining skin success, because I think often we're kind of painted this
11:22picture of, like, one crystal clear, super perfect skin, and in reality, like, if it's acne
11:27or all these different conditions, that might not be completely achievable all the time.
11:31And so, I'm understanding, like, how do you feel best and how do you achieve that?
11:34So, I appreciate you sharing that.
11:35Dr. Traeger, I'm going to come back to you over the saying, black on crack.
11:41But we do know that there are, you know, different issues or concerns that might be unique to folks
11:45with melanin.
11:46We'd love to hear what some of the common issues that you see come up in your office are.
11:51How do people kind of think about approaching those, you know, preventing those?
11:54What does that look like for that food for our community, and how do we get that?
11:59Yes, definitely.
12:00First off, melanin is amazing from the medical perspective.
12:03In addition to it being gorgeous, it has so many benefits.
12:07So, we know that melanin protects us from many types of skin cancers, right?
12:11So, we're less likely to get many types of skin cancers.
12:13We also know that melanin provides an advantage in terms of aging, which is why black don't
12:19crack.
12:19So, it's true.
12:22And although we could just leave it at that block off stage, we'll keep going.
12:26So, I think one of the things about melanin, though, is it does come with its unique challenges.
12:32So, when you have things like acne and the inflammation from acne or from eczema, you can
12:37deal with things like post-inflammatory hyperpigmentation or the brown that's left behind.
12:42And oftentimes, that brown is even more bothersome than the acne itself.
12:47You can also deal with discoloration or uneven pigmentation in the face.
12:51A common condition is melasma that I see as well.
12:57Hair loss is a big thing that I treat in my office.
13:00And it's not to be minimized.
13:02Hair is brown, right?
13:03So, it's so important to address hair loss and cultural sensitivity.
13:08For the men in the audience, you can get things like razor bumps, which means a bug call,
13:13synophiliculitis barb-A.
13:15You can also get bumps in the back of the neck.
13:17So, although there are so many advantages to melanin, you definitely have to, you know,
13:22consider that there are some unique challenges that we have to think of as well.
13:25I think early diagnosis and early treatment is key.
13:29It's so much easier when you establish with someone and then, you know, you come in with
13:34what products you've already tried, what's worked, what hasn't worked.
13:38And then you can develop a treatment arrangement that works for you before you've reached the
13:43point where the post-inflammatory hyperpigmentation is so devastating or the hair loss is irreversible.
13:49So, early diagnosis is really key.
13:52Yeah, and just while we're on this topic of, like, all these specific concerns, I think that
13:55are, like, very relevant to folks that I'm going in, when you think of, like, at home care
14:00versus in-office care, I guess, what does that look like and how can people really start,
14:04like, taking advantage of what they have on the shelf or, you know, online or resources
14:08and things like that before they come to the office and really keep that work going?
14:13Yeah, I think it's really a nice marriage.
14:15So, you should have both.
14:16You should have components of both.
14:18So, I think a lot of times, by the time I'm seeing someone, they've tried over-the-counter
14:22things and they may not have worked.
14:24But I am recommending over-the-counter products on a daily basis.
14:29And, of course, I make recommendations.
14:31Sometimes they don't always work for the patient, but we'll try something else.
14:35So, just looking for product ingredients.
14:37For example, when you're looking for things that help fight hyperpigmentation, you want
14:41to look for niacinamide.
14:43When you want anti-age, if you want tinted sunscreen for hyperpigmentation.
14:48When you're looking for something to help with acne, you're looking for retinoids.
14:52You're also looking for AHA, BHA, my colleague, and I know some of your products have those
14:58in them as well.
14:59So, looking for those ingredients.
15:01And that's really hard to know.
15:03As Brittany mentioned, empower yourself with the resources that are online, what products
15:08help with what.
15:09And then, when you need help, we're here.
15:11Thank you so much.
15:13This is an acne brown girl and a breakout brand.
15:16I could talk about this forever.
15:18But we'll send you guys a little bit.
15:19And so, your film is about skin writing.
15:24You know, following this journey of this woman, going through the process and trying to make
15:28herself lighter skin.
15:29And so, I'd really love to hear about that experience with you.
15:32And really, how can we continue to talk about that narrative of lighter skin and being the
15:39core of the marketing, a lot of brands.
15:41And really, adjusting, you know, that informs the perspective of beauty from white people.
15:45I mean, it's really tough to see that being balanced towards dark skin people is coming
15:53over.
15:54In a country, you go to Brazil, region Africa.
15:58You know, the darker you are, the less beautiful you are.
16:01And somehow, people have convinced us that that is true.
16:05And they've convinced us so much that we're in perfection with that.
16:08You know what I'm saying, ourselves, we now have taken on that narrative and we're writing
16:12with it.
16:13And the fact is, right, militant is amazing.
16:16We all have militant.
16:17But some of us have a little bit more potency, right, in our militant.
16:21And so, just because somebody cannot handle all this purpose, it doesn't mean that I'm
16:25less beautiful.
16:27Because, thank you, thank you.
16:30And, you know, these are messages that we have to, we have to warm ourselves to be able
16:34to communicate that.
16:36And so, I have a few things that I think, you know, we can all do.
16:39So, one of those things is, eventually, it starts with us.
16:41We have to change the narrative now.
16:43And it works, right?
16:44We believe it.
16:45And white people believe it.
16:46We believe it.
16:47So, that white is right.
16:49Very good.
16:49So, the first thing is, it starts with us.
16:52We need to start calling out these brands that will only advertise certain special of color.
16:58Pretty Little Things.
16:59Anybody know to Pretty Little Things?
17:00Site, website, any of you guys?
17:02All right.
17:03So, if all of them are models or what was P.S.P.
17:05or even have a certain shape, let's call them out.
17:08And as you know, we have to start calling out some of these brands that always, only perpetually
17:12are able to show a certain special of beauty and name these things.
17:16Right.
17:16The other thing is, we really have to pay attention to adverse things towards the children.
17:21Right.
17:22If you look at some of the Target commercials or the Toys and R Us, I don't even know who
17:26Toys and R Us is still around.
17:28If you see a kid with a kid or a kid with a kid, we need to start calling out these brands
17:34to this book.
17:35Right.
17:36And then the only thing is with us, we have to stop saying, don't get too dark this
17:41summer.
17:41Right.
17:41Or you're a kid for a good skin group.
17:44Right.
17:45Bad investment.
17:46I've always only heard that comments from us that are a kid for a good skin group.
17:51What the hell is it?
17:52What do you do?
17:53And then the other thing is, it doesn't twice whether it is, it's on skin.
18:00What would have been interesting is to continue the conversation around skin patching, skin
18:04like me, and don't fault the people for doing it.
18:08Right.
18:08Because when they're trying to solve a conspiracy that's been perpetuated for years and years,
18:13so we don't say, oh, your budget is going to get food.
18:16No.
18:16If you kind of catch, want, help, and change, and shift to something else that's going to
18:20know you're still beautiful, even if you have your summer skin.
18:24Right.
18:24So we have heard, I'm a doctor in the summer, and I do in the winter time.
18:28Right.
18:28Don't like me because this is winter time.
18:30We can also appreciate this whole piece of beauty.
18:34Right.
18:34Even in the summertime.
18:35So I hope you guys continue to have this conversation, and please, if anybody I ever heard
18:40took was engaging, like we did it in Africa, you know, unfortunately some of our family members
18:45in, and I was encouraged to do it, and I started to feel really insecure because I thought I
18:50was so cute, but apparently I wasn't as keen as I could be, I wasn't, you know, as fair
18:55as they wanted me to be.
18:57So this is a serious problem, but again, don't fault people for doing it.
19:01Let's help them shape the narrative.
19:03Right.
19:03I just want to kind of tap, you know, go on that.
19:06So one of the things, one of the things that you mentioned is for us to actually recognize
19:09that and take responsibility for it, for ourselves, within ourselves.
19:12So I don't want to piggyback off of that because I just want us to understand and recognize
19:17what black-owned is, what black-owned means, right?
19:21I think a lot of times, and especially in this day and age, the world's largest consumers
19:25is African-American, but we are what they target.
19:28So once you, once they do try to start implementing us in these things, and just to get us in,
19:36to get those dollars back the whole nine, I want you to recognize that too.
19:40While we want to see our people, and we want to see us up there, we want to be able to identify
19:43with the people that's in front of us, but know that at this point, where we are now,
19:48it's a marketing trend, so being sure that, of course, like she said, we kind of want to see us
19:54people that we recognize, people that we identify ourselves with, but with the way the world is
19:59shifting now and everything is black-owned, we've got to be cautious and we've got to be aware
20:03that they're going to start using us, they're going to start using the ones that look like her,
20:07look like me, to advertise to us, right?
20:10Don't fall for black me, fall for black home, right?
20:15Yes, from this standpoint, on both sides, and I think, you know, to what you're saying,
20:21it's always so interesting how the beauty industry can make something that's incredibly normal feel
20:27safe, and I always bring it back, it's like 85% of people think that they're happy and scarring
20:34and breakouts, but somehow they've made us feel like, no, you're wrong and you're dirty,
20:38but it's like, wait, the people who don't know them are the minority, like, how are we having
20:41these conversations, and, you know, in the same way, we're thinking about how are you
20:45kind of sharing these two and so forth, with my prediction, and really reclaim that narrative,
20:50making sure that we're at the forefront, pushing for brands who represent us, and represent
20:55what we value, and, you know, folks that, you know, have different conditions, or we're
21:00darker same tones, or whatever that case may be.
21:03I just definitely want to think, in essence, right, we are empowered, and just women, you know,
21:10just regulation, black form, right, black women, black people, our voices are being heard,
21:16we have to take advantage, and try to shift these narratives, and one of the areas that
21:20they tend to get us on is continuing to create division, you know, division, like, where you
21:25go from, you're not, you're not, you're not trying to find, we're going to talk to you from
21:29that, you know, we have to be very careful, and sincerely pay attention to the messaging,
21:41and imagery, and in our own publications, in our own videos, our own movies, etc., right,
21:48other people do have to perpetuate what separation, we aren't doing it there, right, we have to
21:54take ownership, and really, sincerely, try to change that, you know, but, as a passion,
22:00you know, I want to buy it for 95 hours, so call me your time.
22:04We love it, we love it.
22:05Well, Brittany, I know it's you, and care about your brand, and so, I think that, in a lot
22:12of ways, you know, a lot of skincare, for most folks, but especially, you know, our community
22:16tend to be one product, a little bit of a treatment, I have a dark spot, so let me say
22:21this now, but really, there's a lot of prevention, and there's a lot of sort of routine that needs
22:26to be made within skincare to get the results out of the client, to really create that healthy
22:31relationship with our skin, and it, frankly, just loves the skin in itself, so I'd love
22:35to hear about how that's impacting your cyber, how you build your brand, and really, what
22:39that means to you, for people to build an entire team, build some sort of consistency, instead
22:44of just one product, right?
22:45I mean, like I said earlier, and I don't know if I can actually afford to go to a dermatologist,
22:49and I'm always a advocate for making sure that you utilize all your resources before you
22:54go spending money, you know, it's crazy, right?
22:57One of the things I do want to prevent Dr. Lauren on is that you want to make sure, even
23:03when you do visit a dermatologist, make sure someone that you can identify with, someone
23:07that knows your skin, and not just the skin, because that's two totally different things.
23:13So, when it comes to having an actual skincare routine, it is extremely important, especially
23:19for those who can't afford to visit a dermatologist every week, or twice a week, or even a month.
23:23So, it's me, when it came to me building my brand and building my company, I focus more
23:29on, I know a lot of people, we just don't get into a business instinct, I know a lot of
23:33people feel like, you know what, I need to be, I need to add another product, I need to
23:36add another product, you need to add another product, you need to add another product, that's
23:39not good, from a business standpoint, right?
23:42For me, I've started my business with four products, and have managed to make $10 million
23:47still all for four products, right?
23:51So, you have to, you have to understand, it's not necessarily about, it's not necessarily
23:56about the, the continuing, it's the, thank you, the quantity, right?
24:03It's about the quality.
24:04I started my business in 2019, and shut it back down in 2019, to revamp it, and evaluate,
24:10and rebrand, and relaunch, and in that timeframe, I put a lot of money, time, and attention into
24:16product formulation, because what I was doing before wasn't doing anything, so I really got
24:20heavy into actually wanting to give results to my people, and actually prove like, listen,
24:26this works, this product works, and when I relaunched that 20 July, I was going to stay
24:31home, and, you know, I'm just going to be studying, really, like, I'm not going to be
24:36on, and thank you so much, but when I relaunched, that became my focal point, I needed to actually
24:43be able to reduce my brand, reduce my product, reduce something that actually works, and forget
24:49the numbers, forget the numbers, because the amount of people I help will receive that, right?
24:54So, it's extremely important to make sure you have a healthy relationship with your skin, and the
24:59way you can find that is finding the skin care team that works for you, unless you're
25:04saying, of course, it works for you.
25:06I do, though, but I'm just saying, you have to find what works for you, what identify what
25:12your skin, because what works for you may not work for him, and you can't have that mindset.
25:16What clarity is skin, because trust me, I'll get the emails, you know, but just focus on that,
25:21and educate yourself, and make sure that you do the proper research to find what helps you.
25:28Amazing, amazing. Well, a quick little rapid-fire question as we close.
25:34What is one skin myth you'd like to keep on on the stage tonight? We'll start with, um,
25:41we'll start with you, Dr. Faker.
25:42Yeah, I mean, Brittany, keep the words right out of my mouth. Mine was gonna be, it's not
25:47one size fits all. It is not one size fits all. So skin is amazing, it's beautiful, it is your
25:53self-confidence, though, it's what you present to the world, so it means a lot. Um, and it,
26:00it, it, this panel, it's just definitely full of black women who understand that, so I really
26:06feel special to be a part of it. Um, but, you know, I think you have to take, you feel empowered
26:12in selecting your products, in selecting your dermatologists, and I just want, um, everyone
26:18to, to leave with that sense of empowerment today.
26:23Um, I have two things, and I'd like to tell you one, obviously, why it is not necessarily
26:29right.
26:30Okay, now we're doing all great to tell why it is not necessarily right.
26:33Yes.
26:34Okay, good. Um, the other one is water. Like, you don't have, like, people saying you drink
26:39water and your skin is gonna get better. I don't like water. I mean, I drink it, but it's
26:44like, you know, it's just mess up with water, but I mean, I know it internally nourishes you,
26:48but it does mess with you, you can go with skin next week. If I don't sleep right, if I don't
26:52get right, if I'm stressed out, I'm sick, now it's just now. You know what I'm saying?
26:56That can impact my skin more than just drinking water. So, the myth of drinking a lot of water
27:01is going to make your skin glow two days. Let's get back, and why it is not necessarily right.
27:06Those are my two.
27:07Why are you thinking?
27:08So, I tried to do, okay, um, well, first, I'm gonna get to figure it out there, because that's
27:12a bunch of method. The method of thinking that a water in a washcloth is all you need. No,
27:19which you accumulate entirely to when it's all my hands and cells, bacteria, and dirt on
27:24your face, and then you're just gonna go in there with a washcloth and a towel. Listen,
27:29you need to find a suitable, we're from the cold skin, and you need to find a suitable cleanser
27:35to actually get rid of that excess dirt and grinds, right? So, I definitely want to do
27:40a thing that that is not true. You cannot just have wash a water and a towel and make you
27:46want to come in here with a glowing skin. And then the second one, I really want to get,
27:49you know, a little herb and toothpaste. Do not make the toothpaste, okay, get rid of blemishes.
27:56Okay? Trust me, I didn't get it as a kid. And then when I tapped into educating myself,
28:03I learned, girl, I've been drying my skin out. Listen, that is just a myth. I'll be walking
28:08around here with toothpaste, maybe see your face burning. And then that, that, that,
28:13toothpaste cold, uh, uh, what is it? No, no, no, uh, baking soda. That's baking soda in there.
28:21I'm just saying, y'all are drying your face. I trust that it did it. I just want to kill
28:26that myth because I know my people, we didn't get it. I know I didn't get it, but that is
28:31not true. So, toothpaste is not a good finish remover. So, let's, let's put it. Do something
28:37on the towels and stop using toothpaste. Thank you. You know, and that brought me back.
28:43And I think another myth I want to throw out here too is that if you have oily skin, you should
28:48not be stripping your skin dry. You should not be avoiding moisture, hydration, or oils.
28:53You're going to dehydrate your skin. It's going to make it more oily. You'll probably
28:56break it more. So, you brought me back to the, and then I used the alcohol wipes to my face
29:01and it was tragic. Um, and I take two Holy Grails. So, two dermatology Holy Grails. So, two
29:06products you should not skip in your, in your regimen. One is the sunscreen. And if you have
29:12any issues with pigmentation, the sunscreen should be a tinted sunscreen containing a component
29:19called ferrous oxide or titanium dioxide. That's one. And two, there's a key for anti-aging
29:27and it's a retinoid. Um, it's a retinoid. It's a retinoid. It's a secret to, to anti-aging.
29:35So, those are the Holy Grails. Which, by the way, all the skin tones, all those ingredients.
29:40It's also in the chocolate. There we go. I told you, they're ready.
29:45Everybody's ready. Well, listen, thank you. Thank you all for joining the stage.
29:50Thank you for having me up here. It's been a great conversation. I love the different facets
29:54that we got into here when we're talking about skin and melanin. And just taking care of ourselves,
29:59seeing ourselves represented. I appreciate all of y'all. I hope all of y'all enjoyed this conversation.
30:03We got something out of it. Um, and have a great rest of your lessons with us.
30:08Thank you for having me up here. Thank you.
30:33Ain't no party like an Essence Fest party. The cultural reset you've been waiting for
30:42is back online and live in New Orleans, July 1st through July 3rd.
30:46The Essence Festival of Culture presented by Coca-Cola is bringing the heat with experiences you love,
30:51including Essence Beauty Carnival and Essence Wellness House. We've got something for everyone.
30:56meet and greets, shopping, panels, workshops, performances, and more.
31:01And more.
31:02And more.
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