- 9 months ago
Join us for an engaging conversation with several Beauty Brand Founders to learn about their unique journey, the driving forces and passions that led to founding/leading a brand, the role that Walmart has played in the brand’s growth, and what lies ahead.
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00:00To the stage, Mabel and Saira Frias, founders of Luna Magic.
00:07We've got Desiree Rogers and Cheryl Mayberry, owners of Black Opal.
00:15Tila Dunn, founder of Creme de la Cube.
00:20And Vinima Shikhar, vice president of merchandising and wellness at Walmart.
00:25To the stage.
00:27And they're going to discuss what it takes to be at the helm of beauty, of some of the most loved beauty brands.
00:36All right. Hi. Good morning. Well, good afternoon, everybody. How's it going?
00:42Really excited to be here today.
00:44And I don't think most of these women need introductions, but I'm still going to ask them to introduce themselves
00:51because they are founders of some incredible beauty brands, which I'm sure you're all excited to hear about today.
00:57So why don't we start with you, Tila?
01:00Hello, everybody. My name is Tila Dunn, and I'm the founder of an amazing brand called Creme de la Cube,
01:06which is a skincare line sold exclusively at Walmart.
01:09Hi. Hello, everyone. I'm Cheryl Mayberry McKissick, and I'm co-owner and president of Black Opal.
01:19Desiree Rogers, CEO and co-owner of Black Opal.
01:25Zahida Frias, co-founder of Luna Magic Beauty.
01:29All right. So we have a lineup of some great questions for these incredible women.
01:42So we're here at BeautyCon. We're talking about beauty. We're talking about beauty redefined.
01:49And maybe Mabel and Zahira, I'd love to start with you. How would you define beauty?
01:53For us, beauty is a cultural and personal experience. We're deeply inspired by our childhood.
02:01We are Dominican-American, which means that we add an Afro-Latina flair to our creative, our marketing, our messaging.
02:10We stand for trend beauty, colorful beauty, fun beauty, vibrant beauty.
02:15So we're just excited that we get to share our vision with the world.
02:18Yeah, and we truly believe that beauty starts from the inside in, inside out.
02:26And, you know, we just create products to enhance already what you have.
02:31We believe at Black Opal that beauty is whatever you want it to be.
02:36And one of the things that we find with many women is shade matching.
02:39And so we have your colors. We have your perfect foundations and six formulations, your powders, all of those things.
02:46Because we don't believe anyone has to struggle through the shade matching process.
02:50And we also don't believe you have to spend over $20.
02:56And with all of that, we believe it can be fun and it can be smart.
03:01For me, with Creme to the Cube, I feel like beauty is all about confidence.
03:05And for me, I struggled with cystic acne growing up.
03:09And I just feel like having nice, juicy skin, especially before doing makeup, is super important.
03:16And also, beauty is also within.
03:20So I personally love the beauty from within.
03:23I think I've been talking to many of you today.
03:25And if you don't take care of your inside, it's really hard to feel good on the outside, right?
03:30So thank you, women, ladies, for telling us about, you know, your personal journeys.
03:35Maybe we could start with you, Tila, and talk about what prompted you to create your own brand.
03:41You talked about juicy skin.
03:43You have incredible skin yourself.
03:45So tell us a little bit more about, you know, how you started, why you started, and what we can learn from it.
03:52Yes, well, I originally started out as an actress.
03:56I've been acting since I was six years old.
03:58And then I started doing social media, YouTube videos, morning routines, you know, the OG lifestyle beauty gurus.
04:05I was part of that group, you guys remember, I don't know.
04:08But started doing that, and then kept up with my acting.
04:12And then when the opportunity presented itself to create a line, I didn't want to just slap my name on a brand.
04:17And I didn't want to just create a makeup line or just do what everybody else was doing.
04:22Because I felt like, for me personally, especially in the influencer space, it felt a little saturated.
04:27And I was like, well, if I want to create something, I want it to be skincare.
04:31And I want skincare to be affordable.
04:34I know my audience.
04:35I know that it is hard out here.
04:37We've got to save our coin.
04:38And I feel like Walmart is such an accessible, affordable place for all ages.
04:46And what's really cool is there's, my line is for all ages.
04:50I mean, I have mothers that buy the brand.
04:52I have teenagers that buy the brand.
04:54Kids that buy the brand.
04:55So it's really cool to just have a variety of an audience that really resonate with the brand.
05:01And, you know, what I love about what Tila just said aligns so much with the Walmart beauty strategy,
05:07which is to be the most inclusive beauty retailer on the planet.
05:12And I love that your brand is touching all ages, all complexions, because that's hard, right?
05:19Saira and Mabel, I'd love to hear a little bit more about the brand that you created
05:23and how you're bringing your authentic, you know, touches to your brands.
05:28Yes, so for us, it's a very similar point of inspiration.
05:32In our culture, we live and breathe the three Bs.
05:37A product has to be bueno, bonito, y barato.
05:40Someone is smiling in the audience.
05:42You know exactly what I'm saying.
05:44Bueno means it has to be an amazing quality.
05:46Bonito, it has to look, the packaging, it just has to speak to you from the color and the textures and product quality.
05:52And barato means inexpensive, meaning we believe that value shouldn't break the bank.
05:56And, you know, when you look at beauty brands of the past, it was just really expensive.
06:01And for us, the way that we shop in our personal lives, we shop high, we shop low.
06:06And for us to deliver a beauty brand that's beautiful but can deliver value,
06:11it just creates an opportunity that many people can participate in the beauty conversation and beauty culture.
06:16Yeah, and I think Walmart giving opportunities to small indie brands really democratizes everything
06:24and, you know, shows that we are the customers.
06:28People who look like us are the customers.
06:30And we shop at Walmart all the time.
06:33Every good quality products do not have to break the bank.
06:36I love that you said that because sometimes when you try to buy products, it's expensive.
06:43It's hard.
06:44It doesn't fit your needs.
06:46So thank you for creating accessibility for our customers.
06:51Now, Desiree and Cheryl, you both have stepped into sort of a different realm
06:57and you've stepped into a brand that's been around for over 30 years.
07:01Talk us through that and how you've brought your touches to this brand.
07:07Well, first of all, we were delighted to have the opportunity to buy Black Opal
07:11because we felt that it, and if you know the brand, you know,
07:15it has some of the best foundations in the business, if not the best.
07:20Used by celebrity, okay, the best.
07:23Used by celebrity makeup artists all over the world.
07:27And so we thought as we looked around to see, like, what makeup brand should we try to buy,
07:33Black Opal had to be the one.
07:34And so what have we done?
07:35We have changed the packaging.
07:37We've added a lot of color.
07:39People don't know we have amazing pencils.
07:41We have amazing lip liners, amazing lipsticks.
07:44We've also worked on our skin care, all natural, all vegan now.
07:48And so there's a huge selection of new products that we've been able to put on the market each year.
07:54And, again, everything is under $20.
07:57Everything is high quality.
07:59Everything is made in the U.S., which is a big thing to us.
08:03We also have a dermatologist that works with us on all of our products.
08:08So those are the things that we've been able to do in the short time that we've had the company.
08:14And one of the things that was really important to us is that this is such an iconic brand,
08:20but it is now black-owned.
08:22And that was really important to us because it was servicing people of color for a very, very long time.
08:31We thought, why shouldn't it be black-owned as well?
08:34And this is really kind of a different kind.
08:37I really have so much respect for all these ladies that are up here with us.
08:41But we really, when you bring back an iconic brand or take over an iconic brand, you have to be true to the people that have been loyal and true to you for a very long time.
08:52So all the things that Desiree talked about were really, really important to make sure that that was what we were doing.
08:58All right.
09:00I want to pivot a little bit because I think there are women in here that potentially want to start their own brand that might have a brand that they want to, you know, expand.
09:14All of you are very successful in building a brand or, in your case, sort of like adding your own touches.
09:19What advice do you have for us in the audience on what does it take to build a brand?
09:24What are some tips, tricks?
09:27And we could start with you, Mabel.
09:29For me, the best advice I will give is understanding your vision.
09:34I'm a mood board kind of person.
09:36I'm also a student of the industry.
09:39I've studied brands in the past, their values, their customer base, their social media.
09:45There's so much information out there that you can look at.
09:48And I always think that anything new can just be 10% better.
09:52And then with your vision and studying the industry, you can quickly determine what is the market opportunity.
10:01You know, I think it's really tough with creating a brand.
10:04There's so much competition.
10:05But what I think what makes brands like ours, brand of the future, is finding our point of differentiation and being consistent with that in a manner that is authentic and focused.
10:18And then you carve your own niche within a massive industry.
10:21Yeah, and for me, like I remember walking down the aisles as a teenager and looking at Black Opal.
10:32So I'm like, wow, if that brand can do it, I can do it too.
10:36So it totally is a legacy brand.
10:38It inspired us when we created the brand.
10:42And I want people who want to create a brand to know that there are so many free resources online that guides you as to what to do step one, step two, step three.
10:54The first year of building this brand, I got all the information, including sourcing factories online for free.
11:03So do your research.
11:05There's so many free resources online.
11:09Yeah, I would say the most important thing for any of you that are thinking about starting a brand and being an entrepreneur, just do it.
11:17Just stop talking about it.
11:19Just do it.
11:19And go make it happen.
11:20And I really mean that.
11:22One of the things that's really important for Desiree and I is that this is a $60 billion business.
11:29It's going to be a $75 billion business in the next few years.
11:33And unfortunately, only 0.5%, okay, 0.5%, you know, are owned by people of color, okay?
11:41And so that's just not enough.
11:43So if every last one of you that wants to start one, as well as all these lovely ladies here that are already doing it, it still won't be enough, okay?
11:51So, you know, do all the things that Ma Bell said.
11:54I mean, you really got to have a plan.
11:56You can't just, you know, and you got to be willing to work hard.
12:00And find, if you're going to have a partner, find the right partner, okay?
12:03And make sure that you guys work together to build your dream.
12:07I completely agree with what all you ladies have said.
12:11I also just want to add, make sure you stay true to yourself.
12:15I feel like it's really, really hard and easy for people to just get swindled.
12:20You have an idea of what your brand, what you want your brand to be.
12:23And you're like, oh, well, like, I just want it to be trendy.
12:26Or, like, I want to follow what's happening on TikTok.
12:28Just stick with what you, stick with your gut, go with your heart.
12:33And just like they were saying, just do it.
12:35Because we don't have time to be procrastinating.
12:37There is money to be made.
12:39And there, I just think anybody can do it.
12:44Anybody can do it if you work hard and you have, again, the right partner as well.
12:49All right.
12:50Y'all heard that, right?
12:51Just do it.
12:51So, for any of you that are thinking about it, just do it.
12:56Let's talk a little bit about inclusivity.
12:59I love that, you know, all of you touched on it.
13:02I love the idea of women of color, you know, standing for something.
13:08Can you talk a little bit about, you know, and maybe Cheryl and Desiree, we can start with you.
13:13Talk to us a little bit about how Black Opal, obviously, it's a brand for women of color, by women of color.
13:20Or how else are you bringing that voice and creating access for the audience?
13:27Well, it is now by women of color, right?
13:30It hasn't been for many, many years.
13:32And I think that one of the things, if you look at the statistics, I mean, Cheryl talked about how few there are of us.
13:39But the other big piece of this is how little we support the businesses that are out there.
13:45And so we really need, as minorities, as women, as people that are inclusive and that respect diversity, need to be supporting the companies so that they can become scalable.
13:57And so that is something that I firmly believe in.
14:00Some of us just met, whatever, maybe three months ago down in Atlanta with the McKinsey Group, who has done a lot of studying on the black consumer.
14:09And they hosted us, and we were able to get together for the first time and really have off-the-record conversations.
14:17What's working for you?
14:18How are you doing?
14:19How are you working with Walmart?
14:21I mean, quite frankly, this is where we met these ladies down at Atlanta conversation.
14:27And we're so happy that Walmart is now putting us together to be able to work on some things together.
14:33So we're small, but I think if we are able to pool our resources with someone like Walmart, who has all of the resources, just think what is possible.
14:44And so for us, it's all about collaboration, creating conversations, not being, I don't want to talk to you because you're my competitor.
14:53There's so much money out there.
14:54Cheryl already said it.
14:56Seven billion in the ethnic market.
14:58I think each of us would be happy with one billion.
15:01And just one.
15:03So there's so much.
15:04And so it can't be about competition.
15:06It has to be about collaboration, about having hard conversations, about staying focused on the consumer, and growing these businesses.
15:14And so I think that's what we've been doing, as well as scholarships and mentoring.
15:18You know, we are the ones that have been around 30 years mentoring people and sharing the information that we have.
15:25Collaboration over competition.
15:27That's what it is.
15:28Yeah.
15:29I love that.
15:29Tila, how have you, you know, thought about inclusivity and your brand, and how are you expanding the access for women out there?
15:40I think exactly what these women just said is so important.
15:44Forget the competition.
15:45There's room for all of us, especially people of color.
15:49We need to be in the front row.
15:51It's about time.
15:53And for me, growing up, I've always just wanted to inspire others, especially girls of color, that you do not need to put yourself in a box.
16:04I'm such a variety pack.
16:05Like, I do a little bit of this, a little bit of that.
16:07And if there's one thing that I could say to anybody, especially people of color, is don't put yourself in a box.
16:14If you want to do it, do it.
16:15Just because a lot of people are, maybe some of your friends aren't doing it, do it.
16:19Put your mind to it.
16:20Because, like, I just think it's so important for us to be in those rooms as well.
16:26Like, we matter.
16:29I 100% agree.
16:30Mabel, were you about to say something?
16:33Yes, that when you look at inclusivity, there's a new shade being born every day.
16:38When you look at the future of where beauty culture is going, multiculturalism, it's like, it's so inspiring.
16:45But what I love about this idea of how we do inclusivity is that it's fun.
16:49It's vibrant.
16:51It's, you know, inclusivity is a challenging conversation.
16:54It's so easy to get political.
16:55But for us, it's being aware of how the market is changing, being in tune with what customers are actually looking for through TikTok, social media, market trends,
17:07and then being aligned with our company culture to make sure that we do it in the Luna Magic way.
17:13All right.
17:15So we talked a lot about, you know, all the great things you've done.
17:19We talked about kind of the good things happening in the industry.
17:24But I know when we talked a little while ago, there's change that still needs to happen in this industry, right?
17:30There's a moment that we still need to lean in.
17:35Can you talk a little bit about what change you want to see happen in the industry at large?
17:40I think we are part of that change.
17:42When Desiree said collaboration over competition, I remember, and I've always been, I'm a competitor, let's be honest.
17:50But I think we can all win.
17:51There could be multiple winners.
17:53But I was astounded when we entered the beauty industry how many people were so behind closed doors, closed off.
18:00There wasn't enough knowledge sharing.
18:02So we lead with our hearts.
18:05Like with Desiree, we're like, we'll tell you what we can.
18:07We'll tell you what we can't.
18:09But, you know, the market is changing.
18:11And I think when we look at partnerships like Walmart and Luna Magic or Walmart and black-owned brands, you know, there's a lot that we can learn from a behemoth like Walmart.
18:20But there's also that Walmart can learn from us, an indie brand that's closer to what makes the customer tick, if that makes sense.
18:28And if we're able to both, you know, meet in the middle and find some common ground, I think that's where the magic happens.
18:35When you have the big machine and then the cool factor that can power the machine to deliver more joy for customers in the future.
18:42Yeah, and to add, I think it all starts with, you know, having that right partner.
18:51In this case, the right buyer in the seat that's willing to collaborate and listen to what we need in order to be successful and execute at Walmart.
19:01So I think having a collaboration mindset is very helpful in terms of when we're meeting the buyer.
19:08And just being open, we may not fit into what has been done in the past, even though that's been very successful for a retailer.
19:17And so we find ourselves many times trying to talk through that to say, yes, we understand how successful you are.
19:24But it may need to sway just a little bit different because we know what our customer is looking for.
19:30The other big thing, which none of us have mentioned yet, is capital.
19:34I mean, one of the things that is extremely important is access to capital.
19:40And we know that so few venture capitalists, capitalists out there, people that are investing in this business, they're not investing in our companies.
19:50They are not investing in companies that are run by people that look like us.
19:54We know that.
19:55And so there's always this mad struggle for capital.
19:58And it's not that we don't want to do it or we don't know what to do, but it's, you know, you've got to make choices.
20:04You know, are you going to do this or are you going to do that?
20:06And so I am very interested in folks that want to help grow the base that's already been created.
20:14We have a lot of money, I feel, going into very early startups, which is amazing.
20:19And we should continue that work, but at the same time, we should make certain that we're investing in businesses that have gotten off the ground to make certain that they will stay off the ground.
20:29Because one of the things we know and we're seeing is there's going to be a correction in the next few months where some of our colleagues are just not going to make it.
20:37And that is just really upsetting.
20:39I think Desiree said this earlier, but I think it's really important to talk about it a little bit more.
20:47And you asked, what would I like to see?
20:50I would really like to see minority-owned companies, black women-owned companies that really can scale to be significant hundred million plus dollar businesses.
21:02Okay.
21:02And quite frankly, that's just not happening.
21:06Okay.
21:06And so you'll see companies like all of us that get started and do well, but we never get across the line.
21:14Okay.
21:14And so then someone else has to come and they have to start over.
21:17And then someone else comes in and starts over.
21:19And it's just a revolving door.
21:21Okay.
21:22And so we've got to get a number, not one.
21:25Okay.
21:26You know, we had one, Maelle, in the beauty space and the hair space.
21:30I mean, she got over that line after 10, 12 years.
21:33But you know what?
21:34There shouldn't be one every 12 years.
21:36I mean, I'll be dead by the time we do that.
21:39Okay.
21:39So, you know, we need to see, you know, we need to see a number of those companies, you know, start to really get to a point where we can scale.
21:48Because once we do that, there's so many things that we can do for our community.
21:51And there's so many things that we can help others do, but we've got to get to scale.
21:56So, Tila, any changes you feel like you want to see in the industry?
22:04I mean, I completely agree.
22:05I think we all just need to get that extra push because then it's a domino effect in a positive way for future entrepreneurs,
22:15for future people of color that want to get off the ground, you know?
22:20People of color, black-owned brands shouldn't just be indie brands.
22:24We need to be big brands just like everybody else as well.
22:27And I feel like we do need that extra push.
22:30We do need that extra help.
22:31And we should all just start to really support each other because it's just going to be a positive domino effect.
22:40All right.
22:41I'm going to throw off the script for just a second because we talked about this a little bit.
22:47Women, we're juggling a lot, right?
22:51We're working.
22:52We've got family.
22:53We're caregiving.
22:54We're friends, et cetera, et cetera, et cetera.
22:57But you all are incredible leaders.
23:00You've worked really hard.
23:03How are you managing building a brand and all the other stuff that comes with being a woman?
23:12For me, as a mother of a 12-year-old, and, you know, that Generation Alpha is an entire science project within its own world experience.
23:25I've learned for me is to – the only person that's responsible for managing my mental health is me.
23:32For me, it's wellness, going to the gym.
23:36It's establishing healthy boundaries with people in your life.
23:40Sometimes it's also aligning friendships that are similar to what you're going through, right?
23:46Mommy friends, right?
23:48And people that are just from a priorities perspective.
23:51And I was having dinner with someone last night.
23:53You have to find people that are prioritizing the same things you are.
23:57It just makes things a little easier.
24:00It's almost like a channel that you have to switch.
24:02And being really unapologetic about it, you know?
24:05I found that I learned through coaching that I was a people pleaser.
24:09And I've learned that the person that I have to please first and foremost is myself so that I can then give to other people.
24:16So I think as women, sometimes we feel really guilty.
24:20Culturally, you can think sometimes that it's selfish because we come from a culture that women are giving even when they don't have anything to give.
24:29So I think it's just on you to understand what drives you, what gets you going in the morning.
24:33And at the end of the day, if in the choices that you stand in for yourself, you make, you know, my 12-year-old happy.
24:42If, you know, I had a great day at work, just protect that feeling of progress, right?
24:48Energy is real.
24:49Meaning, have you ever been in a space where you're vibrating high but someone is low and then that energy sticks?
24:55So my advice to every woman out there is just protect your energy and take care of yourself.
25:00The more you take care of yourself, the more you can take care of everybody else and your business and your staff and everybody around you.
25:08That was so well said.
25:10I couldn't agree more.
25:11I was relating to you way too strongly because I was very much a people pleaser.
25:17You know, being in the industry, I got a lot of rejection.
25:21I mean, I am an actress, so growing up, starting so young in the industry, I got so many no's.
25:27I got told so many no's, which did allow me to have a lot of tough skin.
25:32You know, I've been cyberbullied, okay?
25:34I've had TikToks, people making so much fun of me.
25:37So you have to have very thick skin.
25:39And my skin is very, very thick, I will assure you.
25:42But for me, I'm 26 years old, and for me, it's just putting yourself first and not being afraid to.
25:50It's not selfish.
25:51It's important.
25:53Your mental health matters.
25:55Your well-being matters.
25:56And for me, I would put myself very much last, put everybody before me, and that would not only affect my mental health, but it would affect my energy.
26:05And if your energy is not positive or if your energy is not great, it's just going to be negative, negative, negative, and you're going to attract that.
26:13I'm also a big believer of manifestation.
26:16I journal every day.
26:18I also, you know, shout out to God.
26:19I love God, of course.
26:21Obviously, he helps me.
26:23But I think journaling, writing down your feelings, manifesting your goals, having mood boards, vision boards, really, really help me to just see the bigger picture of what I want.
26:33Like, okay, I'm going to write this down.
26:35For me, it's like when I write something down, I'm like, okay, now it feels real instead of just, like, scrolling on TikTok all day, which I still do.
26:44But writing in my journal really helps me write down my goals, write down my thoughts, even if I'm having a bad day.
26:50Yeah, and entrepreneurship burnout is real.
26:56We are juggling so much.
26:58Finally, after four years, we went on a real vacation.
27:04Oh, wait, we didn't do any emails, any calls for a week, and that was the first time in four years.
27:10It's like when you get on a plane, put your mask on first, and then you give the mask to your baby.
27:17If you're not right, you cannot lead a good company.
27:22You cannot lead other people.
27:24You have to be good in order to show up good in the office.
27:30Yeah, the one thing, I want to ask a question for everyone in the audience.
27:34How many of you, and I want you to be honest, okay, we got you on camera,
27:38but how many of you dedicate 30 minutes, 15 minutes a day to yourself?
27:44Every hand should be up, and it's not, okay?
27:49And I know that because I was one of those people.
27:52So I don't care what it is.
27:54I mean, you had great ideas, whether it's journaling, whether it's, you know,
27:59whether it's taking a moment and just, you know, meditating or, you know, working out or whatever.
28:04Everybody has something they like, but you should try.
28:08Start with 15 minutes.
28:09Don't make it too hard on yourself.
28:10But every day say to yourself, I'm going to take 15 minutes or 30 minutes,
28:15and I'm not going to let children, you know, husbands or anybody else,
28:20significant others, man of the hours, whatever, okay?
28:23I'm not going to let any of that, okay, get in the way of me getting my 15, 30 minutes.
28:29And you'll see it make a difference, you know, I guarantee you.
28:34Well, everyone has said so many wonderful things, and I agree with all of these things.
28:38I think one day at a time.
28:41Sometimes we beat ourselves up.
28:42Oh, I should have done that, and I should have done that.
28:45That could have been your 15 minutes, you know.
28:47And so you take one day at a time, and, you know, you're in charge of your life, you know.
28:53And so, so many times we're looking at the next person with TikTok.
28:57Oh, they're having so much more fun than FOMO and all this stuff, and they've got that.
29:01And I, you know, and I would say just curate your own life.
29:06Do whatever it is that makes you feel wonderful.
29:09You get one of them, and it has a timeline to it, something like 85 or something, 86, I don't know.
29:16But the fact of the matter is just make it your own and just be in charge of yourself.
29:22I think that is the most important thing that I've learned through the years.
29:26And every day looks different for everybody.
29:29Some people have mood boards.
29:31Some people have journals.
29:33Some people have whatever you have.
29:34Whatever you need, that's what you should have.
29:37I just realized when Cheryl asked the question, I didn't raise my hand, so I got to take some notes.
29:45Do you accept the challenge?
29:46I accept the challenge, so I am going to invest 30 minutes in myself every day.
29:51Ladies, thank you.
29:54Really, really good advice.
29:55I want to end with, you're still working.
29:59You still got a lot of exciting things ahead.
30:02Can each of you share one exciting thing that you're working on that the audience should look forward to before we leave the stage?
30:11For us is, the next stage of the brand is coming out with amazing products.
30:17So we have an amazing roadmap coming for 2024.
30:20And Rini, you know, we've spent a lot of time listening to our customers and listening and researching the market.
30:27So we're just excited for the next wave of products that we hope to delight our customers.
30:33And our new initiative with Walmart, stay tuned for 2024.
30:39We're going to collaborate in a major way.
30:42That's all I can say.
30:44What I can say is we're very excited to announce a collaboration with Big Frida that will be launching in October.
30:52So look for those products.
30:54They're going to be as fabulous as she is.
30:56For me, just diving deeper into skincare, which you guys will see soon.
31:04Okay.
31:05All right.
31:06So I want to thank the panel today.
31:09Hopefully everyone learned something new.
31:11Invest in yourself.
31:13Just do it.
31:14And if you're thinking about something, just research, get a group of people to talk about it.
31:22And I think these ladies would welcome questions, you know, if people want to reach out and have questions about building a brand.
31:28Absolutely.
31:29So thank you, ladies.
31:30And we'll see you all soon.
31:34Thank you, guys.
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32:43Nothing birthday
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33:13I'll see you next time