- 22 hours ago
In this fireside chat, industry leaders and beauty entrepreneurs share their journeys from passion projects to thriving businesses. Learn how to build a brand, monetize your creativity, and navigate the ever-evolving beauty industry. Whether you're an aspiring entrepreneur or looking to scale your business, this conversation will provide valuable insights on turning your love for beauty into lasting success.
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LifestyleTranscript
00:00I am so excited for this stage moment with Danessa Myricks.
00:04You guys have no idea.
00:08So, my name is Fia.
00:10I'm from the BeautyCon team.
00:12And when we were planning Essence Fest,
00:15the first person that we put on our talent wish list was Danessa Myricks.
00:19Because she's just so incredible.
00:21Her products are incredible.
00:23Like, round of applause for her.
00:25So, of course, we had to have her for our Fireside Chat,
00:28Passion to Profit,
00:30to talk all things Danessa Myricks, Danessa Myricks Beauty,
00:33about her makeup artistry and all of her products.
00:37So, without further ado, Danessa, would you like to introduce yourself?
00:40Hi, everybody.
00:41This is so amazing to be here with you guys.
00:44My name is Danessa Myricks.
00:45I'm the founder of Danessa Myricks Beauty.
00:48It's a beauty brand sold in Sephora and all around the world.
00:51And I'm just so incredibly grateful to be here today.
00:54Well, we're grateful to have you.
00:55So, let's get into it.
00:59Danessa, you have taken the beauty world by storm
01:03with your innovative products and the versatility.
01:06What about the product development process is unique to Danessa Myricks?
01:10That's such a big question.
01:12I would say, you know, it was interesting.
01:14I was talking to Bosma earlier.
01:16And we have pretty much the same ideal in that we're kind of making the things
01:21that we wanted for ourselves and for the people around us, right?
01:26I think for me, what most people don't know is that I'm a self-taught makeup artist
01:30and all of this is new.
01:32Like, no one taught me how to be a CEO or become a product developer.
01:36It was literally all on the job.
01:38And I think that what's beautiful about the way that we create in our brand
01:42is that we're very focused on people.
01:45And so, we like to say that we're solving problems.
01:48And literally, I just have this catalog of all the things that I've wanted,
01:53all the things that the people around me have asked for or wish they had,
01:56whether it be the right shade for them
01:58or maybe it's something they have textured skin or their acne or any of those things.
02:02And so, I just always felt like it's important to solve problems
02:07and to do it in a way that feels fun.
02:10Because for me, if I chronicle my journey, just coming up in beauty,
02:15it never felt like a safe space.
02:18You know, I never actually felt beautiful.
02:20These are conversations that I have with my daughter all the time,
02:23just never seeing myself,
02:25never thinking that someone considered me when they made things.
02:29And so, even though I don't have an official background in science or chemistry
02:33or any of those things,
02:34like the whole focus is to see everybody at all times
02:38and just create products that make people feel confident
02:41and make them feel a part of the story, a part of the conversation.
02:45Speaking of the story, you have a wonderful story
02:49and you've been working at this for longer than most people know.
02:54So, you've been working as a makeup artist
02:56and doing the most incredible work for years.
03:00Can you tell us a little bit about that journey
03:03and some of the milestones that you've accomplished along it?
03:06Yeah, I started my journey in beauty in 2000
03:10and I was 30 years old at that time.
03:13And this is like my third life, you know, career after career.
03:17So, I started, this is like, you know,
03:19my second or third act, you might say.
03:21So, in the early 2000s is when I taught myself how to do makeup.
03:25And it's really funny, my son is here with me and my daughter.
03:28And my son earlier was, he remembers me in the basement,
03:32like packing product for shows.
03:34And he was like, I remember you used to make me pack all of these boxes
03:38and we would drive for hours and hours to sell these products.
03:41And the experience is so different now, the way the brand exists.
03:44But literally, I was a single mom of two
03:47and I was at a crossroads in my life.
03:50I was fired from a job where basically the business closed.
03:53And it was at a point where I had to start all over again.
03:56And I just used this as an opportunity to do something that,
03:59you know, made me feel good, feel creative.
04:02I wanted to be inspired going to work every day.
04:05And so, I just literally decided that I wanted to do something different.
04:09I wanted to be in control of the destiny of my children.
04:12And so, I stepped out to try and be an entrepreneur, not knowing what that meant.
04:16But literally, it was just like one day at a time.
04:19Like, okay, we made money today, kids.
04:21Let's eat.
04:21It was pretty much like that.
04:24But I would like to say that this brand is really the brand that the community built.
04:29When I think about the origins of this brand,
04:32it was me packing up my truck, going to the Bronner Brothers show and being supported there,
04:38selling products there.
04:40Later, I began teaching at the Bronner Brothers show.
04:43And that's really where people got to know me, got to know, like, my story, how I create.
04:49And then I got the attention of, like, other brands who asked me to come and help them make makeup.
04:54And it's there where I learned on the job, like, how to be a beauty entrepreneur.
04:59But I did realize, like, after working as a consultant and working with other brands,
05:04that there are some people's stories who are never going to be told.
05:07There were some conversations that were never going to happen in beauty
05:09simply because people aren't looking in that direction.
05:13You know, I heard so many times people say,
05:15oh, black people don't wear makeup.
05:16They don't buy makeup.
05:18They don't consume makeup.
05:18Like, it's crazy things like that.
05:20Or we don't need that shade.
05:22No one's going to buy it.
05:23But, you know, I heard that a lot.
05:26And honestly, the brand, I kind of felt like I had the privilege to learn a lot.
05:31It's like I knew too much.
05:32And so I needed to be the change that I wanted to see.
05:36And so really, that's the origin of the brand.
05:39And that's how we started.
05:40And we just kind of figured it out one day at a time.
05:43Yeah.
05:43That's absolutely amazing.
05:45So I think the first time I had seen your brand come across my page,
05:51or maybe it was just your makeup artistry come across my page.
05:53It was almost about 10 years ago, maybe like five or six years ago.
05:57And I was looking at this not only insane makeup technique and makeup artistry,
06:03but also these incredible photos.
06:06And I was like, wow, this is like a very unique and distinct and captivating point of view from behind the lens.
06:13And then I realized at the bottom of the Instagram caption, it said,
06:17makeup by Danessa Byricks, photos by Danessa Byricks.
06:20And I was like, whoa, she's doing both?
06:23Can you tell us a little bit about how photography helped you in your makeup artistry
06:28and also in developing and creating products?
06:30It's so funny because it really was something that I did just because I was super afraid
06:36because I was working at another brand.
06:38And this is a time where I stepped away.
06:40It was around 2015 where I was like, no, I want to focus on my own brand.
06:44But I had been away from doing makeup every day.
06:47And I came back to New York and was like, okay, you're going to be a makeup artist again.
06:52But I was kind of afraid that my skills weren't up to par.
06:54So I went and bought a camera and I started doing models in my house and taking the pictures myself
07:01because I wanted to make sure, like, what are they going to see if I go do a job?
07:05What are they going to see?
07:06And so really it was out of me just wanting to make sure that I could still do makeup.
07:11And I just kind of fell in love with the idea of being able to do the whole thing.
07:18And honestly, it made me see makeup differently.
07:20When looking at the models through the lens, I was like, wow, I want her skin to look like this,
07:26but I don't have a product to do it.
07:29Or, you know, the lighting, the lighting is not hitting her face well.
07:32I wish I had something that can highlight her skin better.
07:34And literally, that's where all of the products that exist in the brand now came from.
07:39Me just seeing skin, seeing beauty in a different way, you know, being behind the lens.
07:45And so, and I fell in love with both.
07:47And so, a lot of people don't know that many of the images that you see on our website,
07:53like, for years, like, literally I had to do everything.
07:55I was like a one-man show.
07:56I had to go make the makeup in the basement, pack it up, get a model, do the makeup.
08:02Okay, now go take the picture.
08:03Like, literally, that's what it is.
08:06But I love that story.
08:07And I love sharing that.
08:09And I'm happy that you asked because, you know, I meet so many people who are like,
08:13I don't know how to do that.
08:14I didn't go to school for that.
08:15And there's a lot of fear behind it.
08:16And trust me, I understand that because I felt the same way, too.
08:19But I think oftentimes we underestimate our possibility.
08:24And literally, everything that I learned was just reading a book, watching somebody, watching a YouTube.
08:30There was no special science behind it.
08:33I think the power behind everything is really your passion and just, you know, your desire.
08:38So, if there's anybody out there who's, like, thinking that there maybe is more for them or there's something that they want to do,
08:46I would tell you, just do it.
08:48Just take the first step.
08:50Because everything in my whole career has been accidental.
08:53So, but in the end, it's been all by design.
08:56And it's why we're here today.
08:57Yeah.
08:58It's absolutely amazing.
08:59Because you truly are a jack of all trades and a master of all of them, which is so rare to see.
09:05And speaking of the journey and being able to build relationships along the journey, we ran, or Essence, ran an article a few weeks ago
09:15and featured you alongside other beauty entrepreneurs, makeup veterans, and MUAs.
09:20And we talked a lot about building community over competition.
09:25Yeah.
09:25So, what does that mean to you?
09:27And why is community important to you and your brand?
09:30Well, it's interesting.
09:31Well, first, like I mentioned earlier, it's the community that built this brand.
09:35But when it comes to business, and actually for black people, black women in particular,
09:40I think in our lifetime, we're always like the only one somewhere.
09:44And I think the world has trained us that they can only be like one at a time, which is so not true, right?
09:51And I think it's important as an entrepreneur, and all of my sisters who are in this space also, we feel the same.
09:57You know, it's one thing for one person to be successful because then they're like, oh, she was lucky.
10:01Or, you know, that's a fluke.
10:03Like, people who look like her, that's not really their journey.
10:07But when there's two, three, ten, twenty, hundreds of us, then people begin to look at us differently.
10:12And that's when you really can create change, right?
10:15When people can turn around and be like, oh, oh, they are powerful.
10:18This, this, oh, they can build businesses.
10:21They can have successful companies.
10:23Like, in order for people to look at us differently, we need to show up differently and not just one of us, lots of us, right?
10:29And so it's been a commitment for me just since the very beginning.
10:33Like, mentoring and mentorship is a really big part of, like, how I operate day to day.
10:37Like, there's no time where somebody can call me and I wouldn't give them and tell them everything that I know because it's just that important.
10:44And there's opportunity and space for all of us to exist at once, right?
10:50Not one at a time.
10:51So, you know, when I look at other brands, I look at, you know, a lot of the brands that are here today, like the Melissa's of the world and the NYS's of the world and the Lip Bar.
11:01Like, we're all friends.
11:03We all love each other.
11:04We all root for each other.
11:05We all create space for each other.
11:07And it's going to continue that way.
11:09And as new people enter into the conversation, we're all going to make sure that they're okay, too.
11:13They get the information that they need.
11:15We can point them to the right resources because it's going to make their journey so much easier and so much faster.
11:21You know, we all wish that we had that in the beginning of our journeys, too.
11:24So, yeah.
11:25We just want to be the change we want to see.
11:27Yeah.
11:27Absolutely.
11:28So, you talked a little bit about being in an industry where people would say, oh, nobody's going to buy that shade.
11:35Oh, black people don't wear makeup.
11:37You have now turned that on its head and become the change that you wanted to see, like you mentioned, and developed some of the most amazing products, many of them bestsellers, many of them winning awards.
11:49Can you tell us a little bit about some of your favorite products that you've made and how you use them?
11:53That's like asking me to pick my favorite child.
11:55I know.
11:56I'm sorry.
11:56No, but, you know, it's interesting.
11:59You know, so many of the things that I make, it feels, they feel really personal because it's really the response to what somebody has asked for.
12:08But I love so many of them.
12:10I would say Blurring Bomb Powder is one of my favorites because, and as I was walking through, people were like, oh, I'm number nine.
12:18I've never said that's the best feeling in the world because it was one of those products that no one thought was possible to make.
12:26You know, that product was like the brainchild of like my artistry.
12:31And it was things that I used to do as an artist, how I used to layer makeup and put powder underneath foundation and all of these things.
12:37And I wanted to make that easy for the everyday person to be able to just put something on in one step and it looked magical.
12:44It kept them from being shiny.
12:46It kept them looking poreless.
12:48And so many people were telling me that it's not possible.
12:53And there was nothing that exists like that on the market.
12:55And it was probably the hardest to make because most people are like, what you're trying to do is, it's just, you want it to be a bomb, but you also want it to be a powder.
13:04No.
13:05I heard a lot of no.
13:06But we did it.
13:07And it's, to this day, it's our brand's bestseller.
13:11It's one of the products we receive numerous awards for.
13:15And the one I'm most proud of is the one for innovation because, you know, it just shows that regardless of like your background or lack thereof, like it's, if you see something and you see the possibility, you can bring it to life.
13:29And so that's one that I love a lot.
13:31The Lightwork palette is another one that I love so much.
13:35And we just launched Colorfix 6, which I'm really proud of that one, too.
13:41You know, Colorfix, the original, was one of the first products that we actually manufactured and was not made in my basement.
13:47And so it has a very special place in my heart.
13:50So this is the next generation of it with Colorfix 6.
13:53I have to make sure you get yours.
13:54Oh, please.
13:54I will be sending you my address.
13:58So I think many of us here, everybody here, I'm sure, loves makeup, loves beauty.
14:04But we get a lot of content online, tips and tricks, which are all really great.
14:09But not every day do we get the opportunity to ask the Danessa Myricks for makeup tips and tricks.
14:14So what are some of your favorite tips and tricks or tips and tricks with your products?
14:18Well, I would say first, when it comes to, like, trends and tips and tricks, I encourage people to just, and I know it's hard with social, but to just look at themselves.
14:28And it's all about, like, what you want for yourself.
14:31Not feeling that they have to follow.
14:35To really focus on their own skin, their own problems, their own priorities, their own style.
14:41And to not get caught up in the world of, they're doing it, so I should do it, too.
14:46So that, my number one tip is to just be yourself.
14:48Embrace your beauty in your own way, however that shows up.
14:52But I also think, you know, especially for women of color, I hear lots of people looking for their perfect shade.
15:00And the one thing that I want to say, especially for melanated queens, is that we are multiple shades.
15:07And that's part of our beauty, right?
15:09You'll see that oftentimes you're lighter in the center of your face, deeper in the perimeters of your face.
15:13Your chest might be different than your face.
15:16Like, that's part of who we are.
15:18It's part of our beauty.
15:19Just all these different tones and undertones.
15:22Most women of color have multiple undertones.
15:24Like, you may be more red around the perimeter and more golden in the center.
15:28And I would say to embrace that.
15:30Like, you might, for the rest of your life, be searching for that one perfect shade.
15:34So don't be afraid to use two.
15:37It's okay, because, you know, that's just how divine we are, you know.
15:42You know, we need more than one to capture us sometimes.
15:45So I would say that would be my number one tip.
15:49Look at your own face and just approach it.
15:53What you see is exactly what you want to replicate, especially in your foundation.
15:57So using two or maybe using a concealer that's a little bit lighter to match the center of your face
16:03and something that's a little bit deeper for the perimeter.
16:05And another trick I would say is because of that hyperpigmentation or the variation of our melanin and our undertones
16:13is that if you're not sure, the center of your chest usually would align with the center of your face.
16:19So if you're walking towards someone, it doesn't look like your head is disconnected from your body.
16:24And then the perimeter of your face, your ears, and your neck should align as well.
16:29So that's a quick tip when you're looking in the mirror and you're trying to see, does the shade work for me?
16:34Can you use those two things?
16:35Wait, that's so helpful.
16:36I'm like up here like, I know everybody's going to go home and be looking at the mirror at the center of their chest.
16:42Yeah, your body will always give you clues.
16:44Like the inside of my arm matches my concealer shade.
16:49I see.
16:49But the outside is more my face.
16:52Yeah.
16:52So your body will give you all the clues you need.
16:54Yeah.
16:55I never heard that.
16:56Okay.
16:57This is, yeah, this is what in person teaches you.
17:00So, obviously, beauty industry is filled with different trends that come and go.
17:06But I would love to know what some of your favorite beauty trends are and also what some of your least favorite or not so favorite beauty trends are.
17:13The trend that I hate is when people say you must do this or don't do that because I want people to do what they want.
17:21Let me see.
17:22I know, like, I was somebody who grew up super oily.
17:26And so, like, oily sometimes seems bad, but oily is not radiance.
17:32It's not glowiness.
17:33And so I would encourage people who have oily skin like me to just play around with glow and radiance, not to shy away from it.
17:41And there are ways for you to be radiant and still not be oily.
17:46You know, it's two different things.
17:48But I would love for people to just embrace that without fear.
17:54And let's see.
17:56Hmm, I don't know.
17:58There's just so many things I like.
17:59I don't, what I would love for everybody to do is to play a little bit more with their eye makeup.
18:05I would love for everybody just to try a little tap, a little bit of sparkle on your lid and just see what happens.
18:11Just see what, how it makes you feel.
18:13Just see how it instantly puts a smile on your face.
18:15I hear so many people say, oh, that's not for me.
18:17I can't wear glitter or I can't wear sheen or I can't wear that color or I can't take it from me.
18:23Everybody can wear everything.
18:25So if that was taken off the shelf, like, what would you try today?
18:30That's what I would encourage you to do and to lean into.
18:33Okay, so we need to try the glowy skin primer.
18:36Yes, yes.
18:37For glowiness and radiance.
18:38Yes.
18:39And then we also need to tap into the Color Fix eyeshadow stick.
18:42Yeah, try the sticks.
18:43They're so easy.
18:45All you have to do is tap it on.
18:46No tools, no rules.
18:48It's just, just you and the stick.
18:49That's it.
18:50I'm so excited for my, for my shipment.
18:53So, obviously, you're an entrepreneur, you're a makeup artist, you come to speak at wonderful events like this.
19:00How do you balance it all and what is your self-care routine or your favorite things to do to take care of yourself?
19:05I think I had to learn this the hard way because entrepreneurs, we don't really think about that.
19:10We kind of run ourselves to the ground.
19:13But I have learned that, you know, you can't pour from an empty cup.
19:17And so I'm very conscious of that.
19:19That's something that I tell my kids all the time.
19:21How you start your day, for me, is the most important thing.
19:24And I've created habits around that that have actually changed my life.
19:29Like, waking up the first before, grabbing a phone, before turning on a TV or listening to a podcast or anything like that.
19:38It's like, first, saying thank you as soon as my feet hit the ground from the bed.
19:43And then second, it's describing the kind of day that I want to have.
19:46Because, so oftentimes, we're unaware of our power as humans.
19:51And we can create the days that we want instead of letting days happen to us.
19:56So it's like, as soon as I get out the bed, I'm like, Danessa, today is going to be a great day.
20:01Believe it.
20:02It's literally the first thing that I say to myself every day.
20:05And I'm in the bathroom every day.
20:08Like, regardless what anybody says, you are beautiful.
20:11I love your hair.
20:12I love your edges.
20:14Whether they're curly or laid down.
20:16You know, I look in the mirror and just tell myself something that I appreciate about myself or about my appearance.
20:23So that my armor is up for when I go and face the world.
20:27And I'm not affected by what's happening externally.
20:30So I like to control that.
20:32Breath, breath work, I love to do.
20:35I'm often journaling.
20:37Just getting all of those thoughts out of me.
20:40And on a paper.
20:41I just really, those are the things that I do.
20:43Just taking care of my mind, my body, watching what I eat.
20:48A sauna 20 minutes a day will change your life.
20:50Little things like that.
20:51I love that.
20:53I love a good sauna.
20:54I don't get to do it often, but it's amazing.
20:58So can you give a little bit of advice to those who are looking or hoping to embark on a similar career path?
21:05You know, what I would say is, you know, I didn't start my entrepreneurial journey until I was 30.
21:11I was a single mom.
21:12I had a newborn and a seven-year-old at that point.
21:15You know, there's nothing that special that has happened to me.
21:20There's no, like, special information that I know.
21:22There's no special school or mentor that I had in my life.
21:26I'm literally an ordinary person.
21:29I'm an ordinary person who just kind of took a bet on myself, as scary as it was.
21:35And so what I would just say to anybody who's reaching for entrepreneurship or just wants to do something different is to just bet on you and just take the first step.
21:46It's really just all about starting.
21:48The path will unfold in front of you, which is something that I learned.
21:52It's just you just need to take the first step.
21:55So I would encourage people just to start.
21:58Starting is the hardest part.
22:00Yeah.
22:00I agree.
22:01I totally agree.
22:03So can you tell us a little bit about what's next, what people can expect from you, from the brand?
22:08So many things.
22:10I'm really excited about a lot of the things that we have coming up.
22:14For me, I really love to reinvent the beauty space.
22:19I like to just not just see what's here, but just use my imagination to think about, like, what it could be.
22:25And so our goal is always just pushing the beauty conversation forward.
22:31New ideas, new ways of approaching makeup, new ways to play.
22:35And so there are some things coming up that are really going to redefine, like, how we think about our beauty routines.
22:42And I'm thinking of all of you in that process, and I'm excited for it to come to life.
22:47It's really soon.
22:49I'm so excited.
22:50And we have a little bit of time.
22:53So is it okay if we do two questions?
22:55I would love that, yeah.
22:56Okay, great.
22:57Does anybody have any questions?
23:01If you can just come right here.
23:03And I'll just hold the mic, and you can speak into it.
23:07Hi, sis.
23:08How are you?
23:09Hi, Miss Myrick.
23:10How are you?
23:11Wonderful.
23:11My name is Caitlin Bowers.
23:13I am a Houston makeup artist and esthetician.
23:17I won a couple awards a couple years ago, and now I'm just in my career field.
23:21I feel like you actually just answered the question.
23:24So I'm so happy I was speaking front row or sitting front row listening to you.
23:28First, I just want to say you've been a really big inspiration for me, my work, and then also now I'm kind of just taking my own photography into my hands when I'm doing makeup, too.
23:37So thank you for that.
23:39Thank you for being so present online and consistent.
23:41What is it like to, I guess I want to know, to have a team of people, like, when it comes to building a brand or when it comes to expanding and wanting to become better at your craft, and then now you're in stores and, you know, known all over.
23:56What is it like to have a team of people around you who can, like, support you, or how did you kind of come to get a team?
24:03Was it friends?
24:04Was it family members?
24:05Or, like, what does that look like for you?
24:06I love this question so much, and it actually makes me really emotional because being an entrepreneur is a little bit tricky because in the beginning, you know, if I think about the people who were with me in the beginning, it was always my cousin, my bestie, you know, somebody who was just inspired by me starting.
24:24And those are the ride-or-die people who are going to get you from start to here.
24:31They're not always the same people that are going to get you from here to there, and that's where it gets tricky.
24:37I think the number one thing is in the very beginning, you need people who are, like, your biggest cheerleaders.
24:42But at the same time, before you make commitments to people, if I were to do anything over again, I would make sure that they were the right people for the task at hand because you don't want to ruin those relationships.
24:59And they're there in the beginning because they want to support you, but if they can't do the thing, then nobody wins, right?
25:05They don't feel good, and you don't feel good.
25:07And so I would say before you make choices and invite people into your business, just make sure that they are qualified to do that thing.
25:17And also to make sure that they're evolving with you.
25:21And so even if they're not, like, the best in, I don't know, we'll pick anything.
25:28Let's say, I don't know, pick anything.
25:32Okay, maybe they're not the, right, content creation.
25:35Maybe they're not the best, but they are riders for you.
25:38They're, like, I'm going to make sure I get you everywhere.
25:40Then make sure you're doing things to evolve them, like helping them to get training, helping them to be better, maybe finding somebody that can mentor them.
25:47Because it's important that those people grow with you.
25:51Because if not, you're going to have to let them go.
25:56And then those are the people who really wanted to see you win from day one.
26:00And, you know, so in the beginning it's harder because you don't have the finances to, like, get the best in the industry at this and that.
26:07But the people who do find, you share space with, make sure that they're positive.
26:11Make sure that they have the same values as you because they represent you when you are around and when you're not.
26:17And to make sure that you're helping them to grow along with you.
26:20I think those would be really important things that I would say from the beginning.
26:24You're welcome.
26:26Well, thank you so, so, so much, Danessa.
26:29This was absolutely incredible.
26:32And thank you so much to our wonderful audience for being part of this amazing moment.
26:35Thank you guys so much.
26:36Amazing moment.
26:36I appreciate you.
26:37And I don't say this word lightly.
26:39The iconic Danessa line.
26:42That means a lot.
26:43Thank you so much.
26:44Thank you guys so much.
26:46Thank you, everyone.
26:47We have a few more moments coming for you, but super excited to continue the BeautyCon experience
26:52and to see all of you guys tomorrow.
26:54We're also loving all of the responses and feedback in the E360 app, if you guys are on it.
27:00And we're really doing a lot to make sure that the experience is even better tomorrow
27:04and that we're taking your feedback and putting it into action.
27:07So thank you so much for joining us.
27:09And thank you once again to Danessa.
27:10Thank you, everyone.
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