00:00Brett Ratner's documentary Melania opened to the best box office numbers for a non-musical doc in
00:05about a decade. The film that follows the first lady in the 20 days leading up to President Trump's
00:10second inauguration brought in $7 million across nearly 1,800 screens nationwide. 72% of opening
00:17day tickets were purchased by women over the age of 55, and geographically, it succeeded in MAGA
00:23strongholds like Arizona, Florida, and Texas. The first lady touted the film's success on X,
00:28posting that her tiddler doc was, quote, loved by all, and received an A cinema score. Cinema score
00:34basically pulls moviegoers at openings to gauge how much audiences like a film. Between production,
00:40distribution, and marketing, Amazon spent about $75 million on Melania, making it the most expensive
00:47documentary ever made.
Comments