00:00You know, I wonder, everyone talks about your explanation about the Kodak film,
00:04and that's been the greatest marketing.
00:07Did you know that that would do what it's done?
00:09Oh, of course not.
00:10No, no.
00:11I just wanted folks to know that we were thinking about their viewing experiences,
00:15and I wanted people to know how many different options were available to them
00:19and that it was something that we considered.
00:20You know what I mean?
00:21That was it.
00:22We had no idea it'll do what it did.
00:25No idea.
00:26Did you know?
00:27No, we just poured so much into this film, and we had so much fun making it.
00:33It was almost a crime.
00:35Yeah.
00:35But so that the audience is, you know, loving it just as much as we are is all we could ever ask for.
00:41How do we get IMAX to keep it back in theaters longer?
00:44Because I couldn't even get the content.
00:47You know, that alone is honestly fueling us,
00:54that people are asking, like, the theater managers and saying,
00:58hey, can we keep this film in and see the film print more or longer?
01:04It's, you know.
01:04I mean, going to the movies means everything to us.
01:08That was a couple.
01:08Our first date was bringing on, and what was it, was it, 19-2000?
01:13In 2000.
01:14Yeah.
01:14Like, you know, that was our first, you know, time going out, you know what I'm saying,
01:17as kids and holding hands and sharing popcorn.
01:19You know, our co-founder, Savak Ahenian, he proposed to his wife in a movie theater.
01:26You know what I'm saying?
01:26Like, you know, so we all about it.
01:28And the fact that, you know, the pandemic and the strikes has kind of slowed that down,
01:32more material being available at home, better broadband speed has made it more difficult
01:38for people to want to leave the house, and to see people coming out and advocating for
01:42the experience, it's the greatest gift we can receive as filmmakers, to be honest with you.
01:46When is the prequel coming on Smokin'?
01:48Oh, my goodness.
01:49Man, we're just talking about this movie now.
01:50Yeah, yeah.
01:51We're grateful for the moment we're in.
01:54Yeah, thank you.
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