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  • 1 hour ago
Wix uses its Super Bowl LX ad “The New Way to Create” to introduce Wix Harmony, positioning website creation as something that feels as natural as thinking out loud. The spot highlights a seamless balance between AI-powered assistance and hands-on design control, presenting Harmony as the place where the dreamer and the creator come together. By focusing on intention, creativity, and clarity, Wix frames site-building as a purposeful act — one where ideas are described, vibes are shaped, and finished sites launch with confidence and meaning.

Does Wix’s Super Bowl LX vision make building a website feel more creative — or more complicated?
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00:00Rich people live longer.
00:07All that money doesn't just buy more stuff, it buys more time.
00:14The wealth gap is a health gap.
00:16The rich have health care that comes to them.
00:19Custom-formulated peptides, specialists on call, and preventative care before they need it.
00:25They get the best of everything.
00:28So why don't you, now you can, do hims and hers.
00:33Diagnostic testing for a complete snapshot of your health.
00:37Weight loss treatments that can be micro-dosed to fit your goals.
00:41Menopause and testosterone hormones to keep you feeling great.
00:45And early cancer detection, do a simple blood test.
00:49The same science, the same access, no connections required.
00:54Now that's rich.
00:56Get started today with hims and hers.
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