- 2 days ago
Dragons' Den UK S23E01 (2026)
Category
😹
FunTranscript
00:00The doors to the den are open once more and the
00:05battleground for business is set.
00:07This is where fortunes are made.
00:10And futures are forged.
00:12But in this brand new series...
00:15The game has changed.
00:18Alongside four seasons...
00:20...and dragons stands a revolving door of fierce investors.
00:24Ambitious...
00:25...competitive...
00:26...and ready to take on...
00:28...the old guard.
00:31Joining them tonight...
00:33I'm Jenna Meek.
00:34I'm a serial entrepreneur.
00:35I'm currently the co-founder and CEO of Refy Beauty.
00:38She's shaken up the cosmetics...
00:40...world with one of the fastest growing UK brands.
00:43Welcome to the den.
00:44Yeah, it's gonna be good.
00:45We're the same age, aren't we?
00:46We are.
00:47Well, you look so much younger than me.
00:48LAUGHTER
00:50Now, this next generation powerhouse is hungry for more.
00:54I quit...
00:55I started my job in fashion...
00:56...and started my first business with £3,000 of my own savings.
00:59I scaled...
01:00...to a multi-million pound business.
01:02My vision is to...
01:03...own this...
01:05...this world.
01:06I started my second business with a mission to simplify beauty.
01:10And we are on track to build a billion pound beauty empire.
01:14I'm a vision person.
01:15I'm a mission person.
01:16That's all I care about.
01:18I know exactly what I can bring to a business.
01:20So if there's a fight for an investment, I will be absolutely fighting for it.
01:24That's why I get...
01:25...so annoyed when someone says,
01:26Oh, you can source it from China.
01:27You can source anything from China.
01:29I am not...
01:30...you can't be scared of any of the dragons.
01:31If anything, they should be scared of me.
01:33LAUGHTER
01:35It's a battle for the next breakthrough.
01:38And the dragons are ready to...
01:40...to strike.
01:45...to strike.
01:46Hi, I'm...
01:50Chloe.
01:51I'm founder of Hat and Spicy.
01:52Hat and Spicy.
01:53Hat and Spicy.
01:54Hat and Spicy.
01:55The hat I'm wearing is upcycled from a sun hat.
02:00And that I've thrifted online.
02:02And we've turned it into this fabulous piece of Path Everywhere.
02:05And that's what we did.
02:06Oh, this is right up your street, Stephen.
02:08I...
02:09I can see...
02:10...maybe Stephen in one of those.
02:11The pink one, Stephen.
02:12The bunny one.
02:13Could probably make you a pair of trousers to match.
02:15I've got to be honest, I was drawn to the bunny ears.
02:20It's green.
02:21Oh, wow.
02:22Oh, my goodness.
02:23Right now, I'm feeling very nervous.
02:25I've got all my dancers with me, who are giving me that kind of...
02:30comfort blanket.
02:31I've got it.
02:32I've got it.
02:33I've got it.
02:34It's going to be amazing.
02:35It's all right.
02:36I'm a freak.
02:38Move or reach me, shoot me, shoot me.
02:40I'm a freak.
02:41I've got it.
02:42It's all right.
02:43My peppers are so lit.
02:45I'm a freak, move or shit
02:46You should keep me on a leash
02:48I'm the hottest on the
02:50See you, honey
02:50Told me it's gonna be in my life
02:55I'm the hottest on the
03:00See you, honey
03:05I'm the hottest on the
03:34See you, honey
03:35I'm the hottest on the
04:04See you, honey
04:05I'm the hottest on the
04:10See you, honey
04:11I'm the hottest on the
04:12See you, honey
04:13Thank you so much to my models
04:15And I've actually made you eat your own custom hat
04:17Tailored to how I feel like maybe your personality would shine through a hat
04:21I love that
04:22Risky
04:23Very risky
04:24Hats
04:29And the bespoke designer headgear are the offering from Chloe Messer
04:33So, Peter, you have got a big patriotic number
04:38For the king of the king of the UK retail suits
04:39I love it already
04:40Matches your suit, actually
04:41It's amazing
04:42Chloe is seeking 50,000 pounds
04:46Debra, you have got this big bold colorful number
04:50Just
04:51I love that
04:52I love that
04:53In return for 15% of her business
04:55And Tuka, for you
04:57We've got you some bouncing bunnies
05:00I love that
05:01I love that
05:02I love that
05:03So, if you put them on
05:04And then
05:05If you pump these
05:06There you go
05:07There you go
05:08There you go
05:10Tuka Suleiman might be all ears
05:12But will any of the dragons be either
05:15Paying up a deal
05:16It's an even taller than usual
05:18Peter Jones
05:19To
05:20To
05:21To
05:22To
05:23To
05:24To
05:25To
05:26To
05:27To
05:28To
05:29To
05:30To
05:31To
05:32To
05:33To
05:34To
05:35To
05:36To
05:37To
05:38To
05:39To
05:40To
05:41To
05:42To
05:43To
05:44To
05:45To
05:46To
05:47To
05:48To
05:49To
05:25Chloe hi hello. Sorry. Can we be a bit more serious for a moment, please?
05:30So, when did you start this business?
05:34So, it started...
05:35It started in 2022.
05:37Yeah. What was your turnover in the first year?
05:40The turnover for that half year, it was 7,122.
05:44Okay, so...
05:457K.
05:46Yeah, 7K.
05:472023?
05:4823, 25K.
05:4925K.
05:5024K.
05:5130,626.
05:55Are you making a profit?
05:56I have been. They've just, for this year...
06:00I'm actually running at a loss of £500.
06:02So, when you made that 30K last year, did you make a profit on it?
06:05I did make a profit and it was £3,780.
06:10Did you pay yourself?
06:11Yeah, so I pay myself a monthly salary of just around...
06:15£800 just under, and I've taken dividends of £16,000 from the company.
06:20And you can...
06:20You can live on that?
06:21I can.
06:22I live quite frugal, and I like...
06:25thrift and upcycle, and at the moment I'm not really going out that much.
06:30How old are you?
06:3132.
06:32Okay, same age.
06:33Same age as 10 or so.
06:35Yeah, yeah.
06:38Hi, Chloe.
06:39Hi.
06:40So...
06:40My background was in festivals.
06:41I actually started quite an unsustainable festival brand, Glitter.
06:45First Jules, and decided to kind of stop it all because it wasn't...
06:50sustainable.
06:51And I felt at the time, in the festival industry, there was a lot of fashion brands doing it.
06:55But not sustainably.
06:56So actually, this is a really clever route to...
07:00create pieces like this that you're not wearing every day, but they create really special memories with.
07:05Have you been to any festivals?
07:07Have you had stalls at festivals?
07:08Have you explored that yet?
07:10So, I haven't been to festival selling, but this summer I've got a...
07:15commission for a festival in Albania called UNUM, which is an electronic dance technique.
07:20And then at Glastonbury, I have not got a pitch in the site.
07:25But it's a boutique campsite that's off site, and it's a...
07:30space where people are paying a lot of money to go bougie, and the price point of my...
07:35hats is not...
07:36it is a bit higher.
07:38So, on average, my hats sell for $200.
07:40And hopefully, that's the market that I want to be getting into.
07:45But, yeah, I'm at kind of the ceiling of what I can do on my own.
07:51Chloe, erm...
07:52Tuka, hello.
07:53I think you are...
07:55very talented.
07:56And, in a way, I've looked at this and say...
08:00you can carry on the way you are.
08:03Do one of pieces.
08:05and have fun and make a bit of money.
08:08Yeah.
08:09Or...
08:10you could say...
08:11I could design product.
08:13And, somehow...
08:15create areas where...
08:17I could create a business.
08:19But, what worries...
08:20me, more than anything, is...
08:22how big can this get?
08:24So, it...
08:25so...
08:25you...
08:26you...
08:27you...
08:28you're a one woman band.
08:29Yeah.
08:30And...
08:30you know...
08:31in order...
08:32to create...
08:33this vision...
08:34you need more people.
08:35you need a lot more than 50,000.
08:37Yeah.
08:38Right?
08:39You need premises.
08:40Ideally...
08:41a little...
08:42shop...
08:43with a workshop in the back.
08:44Yeah.
08:45Yeah.
08:46Gonna...
08:47gonna be a tough one.
08:50Chloe...
08:51I...
08:52I...
08:53So, I...
08:54You're very...
08:55You know...
08:55You're talented.
08:56And, I think these are...
08:57When I first saw them, I thought,
08:59what?
09:00But, actually, they're really cool.
09:02You know, they are really cool.
09:03I love that they exaggerate.
09:05And, every nod.
09:06And, every shake as well.
09:08Um...
09:09But, I don't...
09:10I don't see...
09:11that it's an investment.
09:13No.
09:14Okay.
09:15Because I...
09:15I can't see the mechanics that turn it into a sort of...
09:18a day-to-day business.
09:20that can just keep throwing off...
09:22Yeah.
09:23Profit, which you need.
09:24Yeah.
09:25Yeah.
09:25You know, they're...
09:26And, that's the bit that I can't find.
09:28And, for that reason, I'm out.
09:30I'm out.
09:31I'm out.
09:35Chloe.
09:36Yes.
09:37When I look at this business, I do think that...
09:38you probably don't want...
09:40want an investor.
09:41I do.
09:42I'm not sure you do.
09:45I think you might need a partner in the business.
09:47Someone to bounce things off.
09:48Yeah.
09:49But, investors are slightly...
09:50a very different animal.
09:51Especially a dragon.
09:52Because, we put our money in...
09:54with the prospect...
09:55of getting a return on that money.
09:57Wow.
09:58And, the struggle that I have is...
09:59I don't...
10:00I can't see that here.
10:03So, I'm gonna say that I'm out.
10:04No.
10:05My voice.
10:09Um, yeah.
10:10So...
10:10really resonate with what everyone's saying.
10:12And, I've been exactly where you've been...
10:14in a very...
10:15very similar route into this festival world.
10:18And, I really resonate because...
10:20I also thought...
10:2110 years ago...
10:22I want an investor.
10:23Because, that will solve all my problems.
10:25And, it actually would create problems.
10:27Because, what you're doing...
10:28this sustainable route...
10:30this like...
10:31your personality.
10:32There's something really special here.
10:34And, someone else will...
10:35just pull you in the wrong directions.
10:36Like, you need to lead the vision.
10:37And, be focused on it.
10:38And, you will...
10:39you will...
10:40you will blow up.
10:41Because, you already are blowing up.
10:42So, well done.
10:43But, this isn't an investment for me.
10:44So, I...
10:45I am out.
10:47Thank you so much.
10:51Oh, Chloe.
10:52Yeah?
10:53The really interesting thing...
10:54is...
10:55that...
10:55I really...
11:00I really...
11:00I really like it.
11:04And, I genuinely...
11:05I really think...
11:06you do need an investor.
11:07It's the very thing...
11:08that you need.
11:09I really...
11:10You really, really do.
11:11Because...
11:12you don't have the experience...
11:13of knowing how to build a business.
11:15But, yet...
11:17you've got...
11:18the creative genius...
11:19within you.
11:20And, sometimes...
11:21that's what makes...
11:22creator geniuses...
11:23get noticed.
11:25is that they're backed...
11:26and supported...
11:27by...
11:28people that know...
11:29how to run businesses.
11:30and...
11:32but I think this is a very big...
11:34but I think this is a very big...
11:35risk.
11:37So, I'd like to...
11:38partner with...
11:39tucco bunny.
11:40and the reason for that is...
11:43that there is no better...
11:44person...
11:45that understands...
11:47the fashion world...
11:48and the fashion market.
11:50So...
11:52I would like...
11:53to make you an offer.
11:54Oh my god.
11:55Okay.
11:57I'm gonna cry.
12:00but my offer would be...
12:04to...
12:05share with tucco...
12:06if he would be willing.
12:07Oh, he's put me...
12:08on the spot, hasn't he?
12:09Come on, tucco.
12:10tucco bunny.
12:13So, you've asked for £50,000...
12:1515%.
12:16And I'd like to offer you...
12:18£25,000...
12:20for £15,000...
12:21for £15,000...
12:22for £15,000...
12:24for £15,000...
12:25for £15,000...
12:26of your business.
12:30Okay.
12:33You are...
12:34very talented.
12:36That...
12:37I can say.
12:39I know I can...
12:40help.
12:43So I am gonna...
12:44make you an offer.
12:46Um...
12:47I'm gonna give you...
12:48I'm gonna give you...
12:50half the money.
12:51That's £25,000...
12:52and I'll match...
12:53Peter's offer at £15%.
12:55Yeah.
12:58Do you need to think about it?
12:59No.
13:00Okay.
13:04I really wanna do it, yeah.
13:05I want it to be...
13:06I want it to be...
13:07a...
13:08big fan.
13:09Right, let's do it.
13:10I want it to be...
13:13Come in, bring it in.
13:14One of us.
13:15I want it to be...
13:16I want it to be...
13:17It's a feather...
13:18in Chloe's caddy.
13:20She leaves the den with £50,000...
13:28Having given away...
13:29double...
13:30on the 15% equity...
13:31originally on offer...
13:33in exchange for...
13:34double the drag.
13:36Working with Peter and Tuca...
13:38is gonna be...
13:39amazing.
13:40Oh my God.
13:43I'm buzzing.
13:44I think you...
13:45you guys have gone absolutely mad.
13:46No, but she is special.
13:47Really special.
13:48Yeah, she is.
13:49If I can give the show...
13:50young lady...
13:51an opportunity...
13:52to improve her life...
13:53that's what I'll do.
13:54That holds me.
13:55which...
13:56would have been great...
13:57without the bunny ears on.
13:58It was...
13:59I can't take you seriously.
14:00LAUGHTER
14:05You
14:10You
14:15My name is Miraj Husainov. I was born in Azerbaijan, but I've spent most of my life in London
14:20Okay
14:23Let's do this
14:25My family have got amazing work ethic. It's been amazing watching them come into a country where they didn't even speak a language
14:30Hello Jack and work really hard to raise me and my sister
14:35And yeah, that's definitely been a big inspiration
14:39When I started
14:40Business I didn't have any savings in the bank account
14:44So it's been a real journey of pushing
14:45The boulder up a hill and now it really suddenly feels like we're chasing it
14:50You
14:55You
14:58Hello dragons, I'm Murad and
15:00Today I'm seeking seventy thousand pounds in exchange for a four percent equity stake in my business
15:05Mosaic Journal a photo printing app with a little bit of a twist
15:10Collectively we take over two trillion photos a year
15:15Now
15:15The reason that we take those photos hasn't changed in decades
15:19But the way that we store and share
15:20And experience those photos those memories has changed dramatically
15:25When I visit my parents
15:25They get out these amazing photo albums that show their life journey from Azerbaijan where I was
15:30Born to here, England
15:32What about my life journey?
15:34I felt trapped
15:35Lost in my phone
15:37So I created Mosaic Journal
15:39When you sign up
15:40We send you an empty Mosaic Journal
15:43And then using our app you upload
15:45One photo a day
15:48Uploading is simple
15:49Tap a date
15:51Pick a photo
15:52And that's it
15:54Once a month
15:54For less than a tenner
15:55Those photos are printed
15:57And sent to your home
15:58For you to keep forever
16:00You can even
16:00Add the date and the location
16:02Directly onto the photographs
16:03So you always remember where and when it was taken
16:06Filling your Mosaic Journal is easy
16:09The photos slot straight in
16:10And inside each one of these
16:12There's 365 slots
16:14For a full year of your life
16:16We've kept things lean
16:18It's just me and my developer
16:19Yet through posting consistently on
16:20TikTok
16:21We've managed to grow to a thousand paid subscribers
16:24In the last few months
16:25I've brought a Mosaic Journal for each of you
16:27With photos from my own journey in there
16:29And as you look through them
16:30I ask you this
16:32How would you feel if instead
16:33It was full of photos
16:35From your journey
16:36That got you into those chairs
16:37That you're sitting in right now
16:39I would have preferred it
16:40A physical photo
16:45Journal
16:46Featuring daily snaps
16:48From a customer's smartphone picture library
16:50Is the proposition
16:52From Murad Hussainov
16:54Peter
16:55You could just
16:55Take this one please
16:56Is it that one there
16:57Yes
16:58Cool
16:59There you go
16:59I mean they're quite heavy
17:00Murad is seeking £70,000
17:03In return for 4% of his
17:05Business
17:06So this is one year
17:07Yes
17:08One year photos
17:10So can this entrepreneur
17:12Make more memories
17:13To treasure in the den
17:15Or will
17:15Will this particular outing
17:17Turn into an occasion to forget
17:20Hi
17:24Great pitch
17:25So tell me
17:28What else is out there
17:29On the market
17:29Like this
17:30At the moment
17:30We see our competitors
17:33In three categories
17:34Essentially
17:34We see
17:35Photo
17:35Printing
17:36Yeah
17:36Photo
17:37Journaling
17:37And
17:38Social media
17:40As well
17:40Because we're actually
17:41Social
17:41Photo
17:42Printing
17:42App
17:43But in terms of
17:44This exact concept
17:45Like a photo diary
17:47With a subscription photo service
17:48That sends you photographs
17:49Automatically every month
17:50There's nothing like that
17:51On the market right now
17:52And just on that
17:54So a social app
17:55Can my friends
17:57See this
17:57Yes
17:58So part of how this started
18:00Was
18:00I was spending
18:01A lot of time
18:02On social media
18:03And I was thinking
18:04This is not a real reflection
18:05Of
18:05My life
18:06I feel that
18:07Social media is broken
18:08Because they're incentivized
18:10To get us to spend
18:10As much of
18:10Our time
18:11As possible
18:11On our phones
18:12So what I wanted to do
18:13Was create
18:14A solution
18:15Where you could
18:15See
18:15Still capture
18:16And document
18:17Your life
18:17With your friends
18:18But it felt
18:19A little bit more positive
18:20And uplifting
18:20So in terms of
18:22The social features
18:23You can add your friends
18:25They open
18:25Only see the photos
18:26They're tagged in
18:27And we're also introducing
18:28Something called
18:29Share in real life
18:30Where
18:30Let's just say
18:31We were friends
18:33On the app
18:33I could just
18:34With the click
18:35Of one button
18:35Complete friction
18:36Sharing
18:37Send you
18:38Like a framed photograph
18:39That we have together
18:39And because the app
18:40Stalls the data
18:41For the address
18:42I wouldn't even have to
18:43Type it in
18:44Or know it
18:44I could just
18:45Send you a gift
18:45Amazing
18:48Thank you so much
18:48Thank you for your questions
18:50Murad
18:53Hey Peter
18:53Really beautifully
18:54Packaged by the way
18:55Thanks
18:56Really smart
18:57I like it a lot
18:58So what do you pay
19:00To
19:00Be part of this
19:01So the photo album
19:03Is $29.99
19:04You can buy that one
19:05And then the photographs
19:07Are $29.99
19:08A month
19:08Including free shipping
19:09For about 31 photographs
19:10Okay
19:13And then when
19:13Did you start this
19:14It was
19:15Incorporated
19:16In the end
19:16Of 2021
19:17I can take you through
19:20Do you mind
19:20Just to see the growth
19:21Over 22
19:22To now
19:23In 2022
19:24We did
19:25$400
19:26Turnover
19:27And a net loss
19:29Of $30,000
19:30In 2023
19:32We did
19:33A turnover
19:33Of $11,000
19:34And a net loss
19:35Of $800
19:35Of $84,000
19:36In 2024
19:38We did
19:39A turnover
19:40Of
19:40Of $36,000
19:42And a net loss
19:45Of
19:45$45,000
19:50And what do you
19:53Project
19:55The next
19:55Is $12,000
19:56We project
19:58The turnover
19:58Of around
19:58$270,000
19:59Right
20:00And you're valuing
20:02The company
20:02At $2.000
20:03How much?
20:04$1.75
20:04We're not
20:05You
20:05Using a revenue
20:06Multiple
20:06To get the valuation
20:07No you use
20:08The crystal ball
20:08Look we raised
20:10Six months ago
20:11To $2.500,000
20:12In valuation
20:12Before
20:13We had
20:14$80,000
20:15Of revenue
20:15In the last
20:16Four months
20:16And you own
20:18How much
20:19Do you own
20:19Of the business?
20:19Yeah
20:20So I own
20:2063.5%
20:22Of the business
20:22If I gave you
20:24A million pounds
20:25For this
20:25Please
20:25Would you sell it?
20:27What?
20:28Of course
20:28Of course
20:28I'm just
20:29I'm just
20:30No I wouldn't
20:31You wouldn't sell it?
20:32No
20:32Sure
20:33No
20:33I think this business
20:35Can get really big
20:36Photobox
20:37Exited on estimates
20:39Of half a billion dollars too
20:40Let's get back to reality
20:45Okay
20:46It's a photo album
20:48Yes
20:50And you know
20:50It's a photo album
20:52Which will probably
20:53Appeal
20:55To a
20:55Certain percentage
20:56Of the population
20:57Yeah
20:59To everybody
21:00Because
21:01It's not a photo album
21:02Sorry?
21:03It's not a photo album
21:03It's a photo diary
21:04It's a photo journal
21:05It's not a photo
21:05It's a photo album
21:06What is it?
21:07That's like saying
21:08Uber eats
21:09Or deliver Uber's food
21:10They're not food
21:11Are they?
21:12It's the user experience
21:13That we're delivering
21:14They're saving you time
21:14And effort effectively
21:15Achieving a goal
21:16It's doing it for me
21:17I could buy that photo album
21:18Tomorrow
21:19But Tuca
21:20That's
21:20Would you then go
21:21And print out
21:22Ten photos
21:22Write on them
21:23Put the date on them
21:24Put the location on them
21:25Or would you rather pay me
21:27Ten quid
21:28And I'll do it for you
21:28But I don't want it
21:30That's you
21:31You're not the target
21:31I'm just saying
21:32I'm not your target
21:32That's what
21:33If you let me finish
21:35What I
21:35Said
21:36Is at the end of the day
21:38You have got
21:39A little
21:40Limit the amount of people
21:41That would want this
21:42You've got the
21:44Stephen's one of them
21:45There's one gratitude journal
21:47Which recently sold
21:48Over two million copies
21:49And they don't have
21:49A subscription business
21:50Just like we do
21:51Looking at this as a journal
21:53Instead of album
21:53Is how we're looking at it
21:55But you've been going four years
21:59And you've turned over
22:0080 grand
22:01My business
22:03Some of them do that
22:04In one day
22:04Mm-hmm
22:05Not when you first started though
22:07We'll get there
22:08For sure we'll get there
22:09No, no
22:09But at what cost?
22:10So when I invest
22:1170,000 pounds
22:13Yes
22:13When do you believe
22:15That I will have my money back
22:17We're targeting an exit
22:18Of three to five years
22:19However, if you would
22:19Want to sell
22:20There will hopefully be
22:21Liquidation events
22:23On that journey
22:24Where somebody might want
22:25To buy your shares
22:26However, I would love
22:27For you to be part
22:28Of the journey
22:28And double down
22:30If the company
22:30Is there?
22:30He's doing well
22:31Not your valuation
22:32I could change the valuation
22:33You want to put it up?
22:35No, I don't think
22:38I want to put it up
22:39No, I don't think
22:40I want to put it up
22:40so you're very credible but i think this is going to take
22:45longer than you think for that reason i'm out okay
22:50thank you
22:55it's interesting look i i i own jessops right so
23:00and i own jessops photo as well we've got hundreds of thousands of customers
23:05so
23:10that this is not a challenge
23:13for us to be able to do
23:15something like this i think it's a really neat idea
23:17amazing
23:18and
23:20you know i i could really help you here
23:25similarly i could also do it myself quite easily
23:30and in a way i wish you didn't have your shareholders
23:33why
23:35because i would probably offer you an amount of money for the business
23:39yeah
23:40and bring it in house
23:41and offer you a job as managing director of
23:45a whole photo group worldwide
23:47because i think you're exceptional as an individual
23:50thank you i'm gonna say though sadly that i'm out
23:54but that's
23:55of no means a reflection of you
23:57i think you've done
23:59done really well
24:00thank you thank you very much
24:05all right
24:06hi
24:06um
24:07i think this is where i'm at with it
24:09i love the idea
24:10of storytelling
24:11i love the idea of
24:12when i go on holiday
24:13being able to select the writer
24:15of the amount of pictures
24:16and put them in a book
24:17but i feel like
24:19for me he's quite
24:20busy but also wants to do this
24:22i feel quite overwhelmed
24:23that it's a year
24:25and how much i have to do to complete this
24:27but i do love where you're kind of
24:29going
24:30with it
24:31i just don't think it's perfect
24:32so i am out
24:35but i do wish you the best of luck
24:40so i am out
24:50So, do you know, when I sit here so long and we're kind of, you know, in...
24:55It's for one of two reasons, or my gut does one or two things.
25:00It goes...
25:00I've been in here too long.
25:02I don't love this enough.
25:04So I really...
25:05I really do need to declare.
25:08Or it says...
25:10There's something in here holding me in.
25:14And I think there is something about this.
25:19You have got something.
25:21And I know environmental credentials...
25:24Those are very important to you.
25:25And we've really doubled down on that as well.
25:28I don't think there...
25:29If there's anything...
25:30If I were to you, I'd be really quiet now because my next pose was...
25:33When I take a breath like that, it usually means...
25:37Soap.
25:42I'm going to make you an offer.
25:47And I'm kind of surprising myself a bit, to be perfectly honest.
25:52But there is something about you and there is something about this.
25:56However...
25:57Your valuation, I've got to tell you, is crazy.
26:00You asked for £70,000 for...
26:02So I am going to offer you all of the money.
26:07But I want 12% of the business.
26:11Thank you for your offer.
26:12I really like...
26:17I really like the business.
26:20I really like it.
26:21In part because...
26:22It's something that I wish I had.
26:24Because I've got 200,000 photos in my phone.
26:27And...
26:27If I could, in a couple of clicks, print out my favourite ones.
26:29Especially for like Valentine's Day with my missus when I do my little scrapbook.
26:32And these are the big occasions for my friends and family and stuff.
26:35Especially if I can send it to them.
26:36I would 100% be doing...
26:37I would 100% be doing that.
26:39So...
26:40I...
26:41I'm going...
26:42I'm going to make you an offer.
26:45I just can't figure out how...
26:47Like 4% to me is just never going to happen.
26:50It's never going to happen.
26:52However...
26:52I'd make you an offer for all of the money for 15%.
27:02Thank you very much for your offers.
27:04And your kind words as well.
27:05They really meant a lot.
27:14What I want to do with this business is...
27:17I want to build this photo printing business.
27:21And in parallel...
27:22I want to also build out one of the biggest kind of authentic media channels and voices.
27:27on the internet.
27:29So I think...
27:30it would make sense to partner with you.
27:32However...
27:34the percentages...
27:35aren't going to work.
27:37that...
27:40they're too far apart.
27:42would you...
27:43would you...
27:47consider instead...
27:50taking 9% of the business...
27:52it's...
27:56a life.
27:57I don't know.
28:02Do you know in this business, especially if you're going to try and do piece number two,
28:07which is the media part to be in for the ride, you wouldn't get me psychological.
28:12And spiritually and for the ride at 9%.
28:14That's me being completely honest.
28:16So.
28:17Where do you think we can get to?
28:1915%.
28:20It's a non-negotiable.
28:22Okay.
28:23It's got to feel good in your heart.
28:26Do you love this?
28:27I love it.
28:27I love it.
28:28I love it.
28:29And I'm already a customer, even if I'm not an investor.
28:31So.
28:32If you literally phone oneiami you can say, what would it be?
28:37Well, let's go.
28:40Welcome.
28:45I love you.
28:47The Final step.
28:48Have been my pre-souppers?
28:49And thank you very much, indeed.
28:51You're welcome.
28:53Iって.
28:54We'll get to so.
28:55I get to you.
28:57Well, you hope.
28:58Then I thought it was going to be and gained a new business partner
29:03whose skill set is picture-perfect for his business okay we've got Stephen Bartlett
29:08in our corner and yeah I'm very excited about the next step
29:13you
29:18you
29:23hi my name is
29:28Carmen Gadi and this is my business partner Yosef Brahani
29:33and we are the co-founders of the
29:38original Teflon
29:43Carmen is a very passionate woman
29:46I don't know why I have penicillin
29:47there's such a
29:48very dedicated
29:50I think it's because they're all watching
29:53and through Teflon found a common destiny and it's a world
29:58wonderful thing to share
30:00yeah
30:03coming to the Dane
30:04yeah it's a wonderful opportunity for Teflon
30:07as well as
30:08for us
30:09okay my brother
30:10okay
30:11I feel a little bit nervous
30:13but I've prayed and I just know God is with me so yeah
30:18thank you
30:20thank you
30:21thank you
30:23thank you
30:26thank you
30:27thank you
30:28thank you
30:28my name is
30:30my name is Carmen Gadi
30:31my name is Yosef Brahani
30:33and we are the founders of the original Teflon
30:36we
30:38are here to look for a strategic partnership as well as an investment ask
30:43of £100,000 for 2.5% of our plant based
30:48Tefl drink company
30:50I'm a proud son of Ethiopia
30:53we've been growing Tefl for thousands of years
30:56Tefl is a temple for
30:58for Ethiopia
30:59it is rich in protein
31:02fibre
31:03and it's a gluten free naturally
31:05it's a vegan friendly
31:07it's an
31:08amazing product
31:09the original Teflon is on a mission to revolutionise
31:13and disrupt the plant based drink market
31:16we have four
31:18amazing flavours
31:19we have
31:20the original
31:21which
31:22has no added
31:23sugar
31:24sugar
31:25and will appeal to health conscious consumers
31:26we have
31:27the barrister
31:28which
31:29which
31:30would be great
31:31in a creamy cappuccino
31:32or a Tefl latte
31:33we have
31:34we have
31:35the Tefl plus
31:36which has got a hint of vanilla
31:37for a little bit of indulgence
31:38and we have
31:39the chocolate
31:40for a guilt free
31:41pleasure
31:42as we
31:43to speak
31:44the original Tefl
31:45product is
31:46is going through
31:47a production line
31:48in one of
31:48the major
31:49gluten free sites
31:50in the UK
31:51today
31:52we
31:53we
31:54we
31:55we
31:56we
31:57we
31:58we
31:59we
32:00we
32:01we
32:02we
32:03we
32:04we
32:05we
32:06we
32:07we
32:08we
32:09we
32:10we
32:11we
32:12we
32:13we
32:14we
32:15we
32:16we
32:17we
31:53are getting ready to launch
31:55and preparing ourselves to launch with Ocado
31:58with v-bytes and with Synkey and we are in active negotiation
32:03Now with Costco and Morrisons to date
32:08we have almost raised nearly two million pound
32:12but we are all-
32:13I also have interest to expand later down this year to India.
32:18Yes, and we hope that you would try our-
32:23products and I hope you like them as much as we do.
32:26Thank you for listening.
32:27Thank you. Yes, please.
32:28Okay.
32:29A range of dairy-free drinks-
32:33made from TEF, a crop grown in East Africa,
32:37is the proposition from-
32:38Carmen Gaddy and Josef Brihani.
32:41Is that for me?
32:42Yes.
32:43Great, thank you.
32:44It's all labeled nicely.
32:45The duo are seeking a hundred thousand pounds.
32:48Oh, it's powder.
32:49Oh, so there's nothing inside them.
32:52Sorry.
32:53I was like, oh, that's interesting.
32:54These are prototypes.
32:56In return, for two and a half-
32:58percent share in their company.
33:00Right.
33:01Let me just put that down.
33:03So it doesn't go all over me.
33:05A plant-based Deborah Meaden.
33:08Is first to find out more.
33:14Thank you very much.
33:15So I have never heard of-
33:18TEF?
33:19What is it?
33:21TEF is a-
33:23Ethiopian grain that has been here for-
33:28almost thousands of years.
33:30TEF is-
33:31So is it a wheat?
33:32Is it a grass?
33:33It's a grass.
33:33It's a grass.
33:34It's a grass.
33:35It's a grass.
33:36Okay.
33:37Lovely.
33:38So you've-
33:38raised two million pounds already.
33:40Now, that's quite a stunner for your pre-revy.
33:43Don't you?
33:44You haven't sold any yet.
33:45Even this is a prototype.
33:46Yeah.
33:47So how-
33:48Did you raise two million pounds?
33:50And from where?
33:51So we went to Angel Investors and we-
33:53we've had significant traction, but there was one who was-
33:57who really aligned.
33:58with our values and our purpose.
34:01And this is why we said we would-
34:03like a strategic partnership because we would want someone to understand-
34:08that it's not just about the product, but it's about supporting agriculture.
34:13solar irrigation, ethical farming, you know, supporting communities.
34:18And how much-
34:19How much did they put in, that one person?
34:21And-
34:22It's a company.
34:23It's a company.
34:23Yeah.
34:24It's a company.
34:25They put in two million.
34:26We're in the-
34:27We're in the final-
34:28The final level.
34:28We're at 90% now with raising the funding capital.
34:32So they play-
34:33They've pledged it.
34:34They haven't actually handed the money over yet.
34:36No.
34:37No.
34:38live on earning a money over too late.
34:40Good.
34:41Turning to the new policy.
34:42Captain Carman and Yosif?
34:43Yes.
34:44Hi.
34:45Hi.
34:46Hi.
34:47Hi.
34:47Hi.
34:48Hi.
34:49Hi.
34:50Hi.
34:50Hi.
34:51Hi.
34:51Hi.
34:51Hi.
34:53Hi.
34:53Hi.
34:55Hi.
34:57Hi.
34:59Hi.
35:00Hi.
35:02Hi.
35:03Hi.
35:03Hi.
35:07Hi.
35:08Hi.
35:08The growth is 7.5% in the UK alone and 13.5%.
35:13But why have they done that with you?
35:18By the grace of God.
35:20Don't take this the wrong way.
35:22No, we understand.
35:23It's made me highly skeptical straight away that you've been able to, unless there's something.
35:28I'm missing and that's what I want to extract if it's possible.
35:31No, no, it's fine.
35:33What is it that has enabled you to get a £2 million potential investment?
35:38A valuation of £25 million for a business that yet doesn't exist.
35:43The founders explained that we don't necessarily just invest in a product.
35:48But we invest in the people and who we are, you know, we...
35:53We work together, we're strong together and we are driven together.
35:58So tell me about what have you done before this?
36:02So, er...
36:03I have a coffee shop business and I have a maintenance...
36:08and logistics company, small company, but in our restaurant, we do serve...
36:13in Jara.
36:14In Jara, you get it from the TAFE.
36:16Okay.
36:17So that's what we were doing.
36:18And Carmen, you're...
36:19What have you done?
36:20I'm a nurse by background.
36:21I completed my nursing.
36:23I did...
36:23I did my masters and then I went into opening a home care company, which cares for...
36:28for individuals with end of life, cancer, learning disability.
36:33mental health.
36:34And the two of you come together?
36:36How did that happen?
36:38I sadly lost my mum in 2023.
36:40I'm sorry for that.
36:41I'm sorry for that.
36:42And I'd gone to...
36:43the funeral home and I came out with my brother and I just said, I can't go home right now.
36:48I'm not able.
36:49So he said, let's just go for a coffee.
36:51And we went into the coffee shop, which...
36:53was two doors down.
36:54And I couldn't find anywhere to have the work for my mother.
36:58And Yosef had overheard me saying this and he said, listen, just to have...
37:03my coffee shop.
37:04And then he served as injera.
37:06So we got talking about injera.
37:08how good it was and the iron and...
37:10I just said, oh, you know, like as a passing comment.
37:12I thought we could make this into...
37:13probiotic drinks.
37:14And then we sat down and we put our heads together and we said, let's try a plant-based.
37:18milk alternative.
37:19Okay.
37:20You seem to have come alive, Carmen, now.
37:22I'm excited.
37:23Because I was nervous.
37:24I'm so nervous.
37:25I was so nervous.
37:26I forget your people.
37:27I don't know why you're nervous.
37:28To raise 2 million, you must have some sort of super power because I think that's amazing
37:31at that valuation.
37:33Can I ask my last...
37:33Last question.
37:34What happens if that investment doesn't happen?
37:36What will you do?
37:37We've brought it as...
37:38As far as this, you know, and I know my mom had also left me some money.
37:42So I would be...
37:43I would be willing to invest everything that I have into this because everybody's loved
37:47it.
37:48Everybody loved it.
37:48It won't...
37:49It won't stop you.
37:50It won't stop you.
37:51It won't stop you.
37:52It won't stop you.
37:53Never.
37:54What a beautiful story.
37:56And very serendipitous.
37:58What I'm about to say, you're not gonna like.
38:01Okay.
38:03In my years of investing, I've never in my life heard of anyone raising...
38:08Two million pounds for 7% of their business pre-launch unless...
38:13Yes.
38:14The founder has had tremendous outside success in...
38:18an area related to it or in another area before.
38:23So I'm saying that, I'd be extremely cautious and don't factor in anyone's words until...
38:28the money is in your bank account.
38:29Amen.
38:30Not even when the contract's signed, when the money's in your account.
38:32Amen.
38:33I agree.
38:33It...
38:34I don't think that's gonna happen.
38:36I've just never seen that ever.
38:38in my entire life, ever.
38:39And...
38:40So I'm saying that out of love.
38:42I'm saying that out of love.
38:43Thank you so much.
38:43for your advice.
38:44And, you know, whether it happens or not, we've been able to...
38:48to have the grace to be able to make such a product that is so fantastic to us.
38:53I sense a real hunger, determination...
38:58angst and pain underneath the surface with you.
39:01There's something in you that's given you that.
39:03that...
39:05that steely dog.
39:06Yes.
39:07And I'm not gonna...
39:08let go of that.
39:09And what is that?
39:10I think it's...
39:13going through...
39:14toughness...
39:15hard life.
39:18um...
39:19struggles, trials...
39:20um...
39:21struggles, trials...
39:22struggles, trials...
39:23tribulations...
39:24but...
39:26I believe in...
39:28what...
39:29what we have.
39:30It's not...
39:31things don't happen by accident.
39:33I don't believe in coincidence.
39:35I don't believe in coincidence.
39:37And...
39:38that's the thing that drives me.
39:40No matter what I put my hand to, I'll make sure it's...
39:43gender-bound.
39:44I certainly don't think you're gonna give up.
39:47I'll give you...
39:48that.
39:49So...
39:50I'd bet on you as an individual because of that determination.
39:52I see it in your eyes.
39:53But I can't bet on this business without more information.
39:56I think this is just too early for me.
39:58I just don't have enough evidence.
40:00So...
40:01I wish you the best.
40:03And I'll be racing for you, but I'm gonna say that I'm out.
40:08So...
40:09Youssef and Karmin...
40:12UM...
40:13There's no real background here, and I also struggle with the fact that you've come
40:18in at a four million pound valuation.
40:22It's just it.
40:23I'll be really candid, it just doesn't work out.
40:25It's just not right.
40:28So.
40:28I'm going to say that I'm out, but I really appreciate you coming in at least.
40:33Giving it a go.
40:38Hi.
40:39I think this is where I'm at with it.
40:41I do just resonate with what.
40:43What Stephen and Peter are saying is just quite an early investment, but.
40:48You're clearly incredible entrepreneurs, and you've clearly got this incredible fight in both.
40:53of you, and I think your story is amazing, but for me today, it's not.
40:58It's not an investment, so I am out.
41:00I wish you best of luck.
41:02Thank you so much.
41:03Kalman and Yusuf.
41:08Kalman and Yusuf.
41:08Kalman and Yusuf.
41:10This is a personal mission.
41:13Thank you for the two of you.
41:18And.
41:18I respect that, but you've not convinced me.
41:23That this is a business where I may even get my money back.
41:29And for that reason, I'm out.
41:38So go on guys, I am plant-based.
41:43So why would I choose this over my preferred, which is oat milk?
41:48Why should I switch?
41:50Now is your moment.
41:53Because it's gluten-free.
41:54I'm not gluten intolerant, all I'm bothered about is plant-based.
41:58So simply, if you compare it like for like, you got better.
42:03Protein, and as well, there is no taste that's going to live on a mouse.
42:08After you test it, so TEF naturally is, it doesn't have any taste.
42:14So it does.
42:15And it's actually got quite a strong taste.
42:18That's the bit you can't tell me, because I've tasted it.
42:21It definitely has taste.
42:22It has taste.
42:23It has taste.
42:24It has taste quite a lot.
42:25The other thing.
42:28Oats, I just oats, we are a story.
42:32We are a culture.
42:33We are a heritage.
42:35We are supporting ethical and sustainability.
42:38It's a movement, not just a plant drink.
42:42Now, and I...
42:43Listen, I understand all of that, but I promise you there's a load of oat brands out there
42:47who say exactly the same thing.
42:48So here's the issue for me.
42:52I don't know.
42:53So I suspect you're onto something.
42:56So I think you might have some new markets.
42:58However, I think you're going to struggle to change people who are really...
43:03Settled into their plant-based drink.
43:05I prefer oat.
43:07Now, that's not...
43:07That doesn't mean to say...
43:08I don't know if that's any better or worse.
43:09That's just that I prefer oat.
43:12So I'm afraid I won't.
43:13I won't be investing.
43:14I'm out.
43:15It's fine.
43:16Thank you, Douglas.
43:17Thank you, though.
43:18Thanks for coming.
43:18And good luck.
43:20Cheers.
43:21Nice to meet you.
43:23Unfortunately for Carmen and Josef, they must leave empty-handed.
43:28But despite their failure to clinch a dish...
43:33Neil, the duo remain resolute.
43:38No, it's fine.
43:39We wouldn't make it anyway.
43:40We will make it anyway.
43:42I'm a little bit disappointed.
43:43But the positives are they complemented a lot on who we are as people.
43:48At the end of the day, nothing's going to stop us.
44:03My name is Gulshan Vado and I...
44:08I'm from Solihull, West Midlands.
44:10Exciting?
44:12Let's do this makeup.
44:13We are a global movement empowering women and girls across the world.
44:18They can take back control of their own safety and stay safe, wherever they may be.
44:22Who do they want?
44:23All of them.
44:24We would absolutely love either Deborah or Jenna to join our mission.
44:28Because we are an all-female organisation.
44:32Dread him.
44:33But equally, one of the gentlemen would be amazing too.
44:43Hello, dragons.
44:47My name is Gulshan Vado.
44:48And I am founder of Strike Back Self-Defence for Women.
44:51I am here today looking for a 25,000...
44:53an investment in return for a 10% equity in my business.
44:56After being subjected to violence...
44:58as an attack source, working as a pharmacist, I started to learn self-defence skills so I
45:02could take back control of my own safety.
45:03And what started as a very personal journey has now grown into a global mission.
45:08Today, Strike Back Self-Defence teaches women and girls practical life-saving skills...
45:13across the world.
45:14We are not a martial art and we are not a sports-based system.
45:17We are a mission...
45:18a mission-driven global movement, teaching for real-life scenarios women and girls face.
45:23Here in the UK, one woman is killed every three days and 3,000 women are...
45:28subjected to violence every single day.
45:31In just 11 months since our launch...
45:33we have qualified 28 instructors and launched 12 franchises and generated a...
45:38turnover of over £83,000.
45:41We are already active across...
45:43across the UK, Ireland, Belgium and Australia.
45:47Our mission...
45:48our mission is bold and global.
45:49We want to place a female self-defence instructor in every...
45:53major town and city across the world.
45:57What I'd like to do...
45:58now is invite my co-instructor Hannah to demo one of the most common...
46:03attacks that women face.
46:04This is something that happened personally to me and that's a hair pull or a...
46:08pull from behind possibly taking you to the ground.
46:11We teach a lot to girls and women.
46:13how to be able to take control of the situation before you go to the ground...
46:16so you can get away and escape.
46:18That's what we're going to do.
46:19When you're ready Hannah.
46:23Hey!
46:24Come out!
46:25Get off me!
46:26Back away from me!
46:27Leave me alone!
46:28It's simple.
46:29It's effective.
46:30And...
46:31It's simple.
46:32It's effective.
46:33And...
46:33And it's quick.
46:34Jenna, I would love you to come and have a go.
46:36Just to see how simple and...
46:38easy this is.
46:39Yeah.
46:40And it's available and everybody can do it.
46:41Definitely.
46:42Self-Defense classes for women with the...
46:47potential to be franchised more widely are the offering from Gulshan Bano.
46:52So we invite you to come forward and you're going to use the heel of your palm...
46:55Yep.
46:56...to strike the shield.
46:58This, on the street, works very, very easily.
47:01Yeah.
47:02Yeah.
47:03Gulshan is seeking £25,000...
47:06It's perfect.
47:07Let's go.
47:08Nice.
47:09And again.
47:10Let's go for spray.
47:12Awesome.
47:13And one more.
47:14In return, for a 10% share...
47:17in her business.
47:18I thought I had a more powerful punch to be honest.
47:20That was powerful.
47:21That was powerful.
47:22Jenna Meek might have already packed a punch...
47:25Thank you, Anna.
47:27But will Gulshan's business prove a knockout amongst the dragons?
47:32Um...
47:33You've definitely...
47:37identified a problem.
47:39Yes.
47:40Um...
47:41And...
47:42Just tell us a little bit about your journey.
47:44Um...
47:45So I...
47:46I was a pharmacy...
47:47I went to medical school first.
47:48Then went on to do pharmacy.
47:49But doing my experience as a pharmacist...
47:51I...
47:52I've been followed...
47:53Back to my car.
47:54I've been attacked in a car park.
47:56I've been hauled over the counter.
47:57I've been at work.
47:58In a big chain pharmacy.
47:59I'm a petite woman.
48:00I'm five foot.
48:01I'm a petite woman.
48:02I'm five foot.
48:02And I think often people perceive you as an easy target.
48:06And we got to a point...
48:07Where...
48:08After one of the most serious attacks...
48:09That I thought...
48:10I'm not going to be so lucky next time.
48:11And I need to...
48:12To learn some skills to keep me safe.
48:14And that's when I started learning self defence skills.
48:17So...
48:18You launched this 11 months ago.
48:20As the franchise and certification model, yes.
48:22So...
48:23The business you're pitching today...
48:24Is...
48:25Is the franchise.
48:26Is the franchise.
48:27Yes.
48:28So can you just tell us...
48:29How that franchise works?
48:31So the franchise model...
48:32Is...
48:33Um...
48:34Ladies come to us...
48:35Who are interested in becoming instructors.
48:36They...
48:37Join us.
48:38And as a franchise...
48:39They get the Stripeback brand...
48:40And the business in a box.
48:41Hannah...
48:42Is one of our franchisees.
48:43So they pay a franchise fee...
48:44I train them as instructors...
48:45So they pay a franchise fee...
48:46I train them as instructors...
48:47And then they go off and teach...
48:49Using the brand.
48:50Right.
48:51So...
48:52So...
48:52More income off that franchise...
48:53Is what I'm interested in.
48:54Up to now...
48:55The 12 franchises we have...
48:57Have been sold on an average...
48:58Of around...
48:59Three and a half thousand pounds.
49:00Right.
49:01Our current...
49:02Current price now...
49:03Just as we're moving on...
49:04Scaling...
49:05Is fifteen thousand pounds...
49:06For a franchise.
49:07Wow.
49:08It's quite...
49:09Quite punchy.
49:10Fifteen thousand pounds...
49:11For a franchise.
49:12So...
49:13As a franchisee...
49:14How much do you estimate...
49:15So...
49:16As a franchisee...
49:17How much do you estimate...
49:17That I would make a year?
49:18A franchisee that runs...
49:20For example...
49:21Four classes a week...
49:22Yep.
49:23Your revenue...
49:24Can be anything...
49:25From 4k...
49:26To 5k...
49:27A month.
49:27So...
49:28You're saying...
49:29That...
49:30I would make...
49:31Fifty thousand a year?
49:32Yeah.
49:32And probably...
49:33My...
49:34Overheads...
49:35Will be...
49:36Ten thousand a year.
49:37Yep.
49:38And...
49:39You want me to pay...
49:40Fifteen thousand a month...
49:41Yeah.
49:42So...
49:42I would actually...
49:43Be doing a lot of it for...
49:44Not for charity...
49:45But...
49:46Pro bono.
49:47So...
49:48Our revenue model...
49:49For instructors...
49:50That are qualified...
49:51And how they earn money...
49:52Is...
49:52It's huge.
49:53So...
49:54We teach within schools...
49:55We teach wellbeing days...
49:56We teach one-to-ones...
49:57We teach community...
49:57Groups...
49:58We teach in corporates...
49:59We teach at universities...
50:00We teach in colleges...
50:01So...
50:02There's a huge...
50:02A huge revenue...
50:03Plus their own classes...
50:06Go for it.
50:07Yes.
50:09It's really important work...
50:10That you're doing.
50:12Well done and congratulations.
50:13Are you profitable at the moment?
50:14We're very profitable at the moment.
50:15Have you given the numbers yet?
50:16Yeah.
50:1783,000 turnover.
50:1883,000 turnover...
50:19And the profit?
50:20So...
50:21My...
50:22Apologies to my brain...
50:22Fog isn't great.
50:23So...
50:24Total from June last year to now.
50:26Um...
50:27Was 83,950...
50:28And our net...
50:29Was 83,950...
50:31And our net...
50:32Profit was 15,801...
50:34But this is based on the figures...
50:36Where...
50:37Our franchises were...
50:38Around three and a half thousand pounds...
50:40Not on the new price point...
50:41Where we're going.
50:42And what are you forecasting for this year?
50:44For this year we would like to get...
50:46Um...
50:47We'd like to...
50:47Double franchises...
50:48And we're going in now...
50:49At the higher price point.
50:50And one of the things that came back to...
50:52Us...
50:53Again and again...
50:54Is your franchise at 15,000 is too cheap?
50:56Really?
50:57Three...
50:58Consultancy agencies said...
50:59You should be pitching more on the 25 mark.
51:02How about...
51:0325?
51:04Yeah.
51:05Have you asked...
51:06How...
51:07Hannah...
51:08If she'd have paid 15,000?
51:09So this is where it does change.
51:11Hannah...
51:12Hannah...
51:13Came in at a...
51:14At a lower...
51:15Lower price.
51:16Now price point now for our certificate...
51:17So we have a certification model...
51:18Not just the franchise.
51:19The certification model...
51:20Is women...
51:21That are maybe currently...
51:22Running a business...
51:23Or they run a yoga studio...
51:24Or they have something they do at the moment...
51:25But they want to add self-defense into it.
51:27So they come along...
51:28And they get qualified and certified...
51:29And then they go off...
51:30And teach under their own name...
51:31And their own...
51:32And their own brand...
51:33And that's priced around...
51:34Three and a half thousand pounds.
51:35So the people that are currently...
51:37Are interested in the franchise...
51:38It's a slightly different investor model...
51:40At the 15,000.
51:42Okay...
51:44Um...
51:45I can see your purpose...
51:46I can see your mission...
51:47And I almost want to say like...
51:48Have you just increased that to 15,000...
51:50Because you knew you were coming on Dragon's Den?
51:52And you knew you were going to get grilled...
51:53About making this profitable business?
51:54No, no, not at all.
51:55Not at all.
51:56We will attract...
51:57Different people.
51:58We've kept the low price...
52:00For the certified...
52:01Instructors...
52:02For those women...
52:03That don't have that revenue...
52:05And don't want to run it...
52:06As a hugely...
52:07Serious business...
52:08But want to run it...
52:09Part-time.
52:10They pay the...
52:11Three and a half thousand pounds...
52:12For a certification...
52:12And they're done...
52:13And they can go and earn that money.
52:15The franchise...
52:16In terms of the brand...
52:17Is for...
52:18It's a different client...
52:20It's a different kind of woman.
52:22Or a business woman...
52:23That we're attracting now...
52:24That wants to scale...
52:25And grow this.
52:26Yeah.
52:27I think this will be...
52:28A massive barrier...
52:29To unleashing your purpose...
52:31Because...
52:32I don't know anyone...
52:33That's got 15,000 pounds...
52:34Sat around...
52:35To do something like this.
52:36Are you...
52:37Going to change this?
52:38Are you really fixed...
52:39On this...
52:40Financial model?
52:41No.
52:42100%
52:42Okay.
52:43It was never to price out...
52:45The people we really needed.
52:47And that's where...
52:48I guess the certification model...
52:49Does come in.
52:50Because that price point...
52:51Is there for them.
52:52And that's why I think...
52:53Your model is broken...
52:54Because...
52:55You're going to lose people...
52:56At the same time...
52:57The certification point...
52:58And then you're not going to...
52:59Capitalise off them...
53:00To actually come back...
53:01Into the business.
53:02So I think...
53:02A day in a room...
53:04You can fix this.
53:05Okay.
53:06This is not the issue.
53:07It's...
53:08It's simple.
53:09Do you know what I mean?
53:10That is a simple fix.
53:11So like...
53:12My question would be...
53:13If I was an investor...
53:14Yeah.
53:15And I started tomorrow...
53:16Yeah.
53:17What is your...
53:17Current barrier?
53:18And what would you want...
53:19My actual help from?
53:20I would want your help.
53:22To...
53:23To help us manage...
53:24How we are scaling.
53:25This is still me.
53:27By myself Jen.
53:28And I'll hold my hand out...
53:29And say...
53:30I'm not the best business person...
53:31In the world.
53:32I'm a pharmacist...
53:33And I'm a woman...
53:34With a passion.
53:35But what I do believe...
53:36Is in the mission...
53:37And why this needs to be.
53:39Every female across the world...
53:40Needs to have some basic skills.
53:42It's as simple as that.
53:45Goshen.
53:46I think...
53:47What you're doing...
53:48Is incredibly important.
53:49But...
53:50I think you need someone...
53:51Who has...
53:52Experience scaling a franchise model.
53:54But you actually don't need the investor...
53:56To get that experience...
53:57And there's...
53:58There's a lot of great people out there...
53:59Who would be willing to support...
54:00A mission driven business...
54:01Who have...
54:02To have that...
54:03Experience scaling a franchise model.
54:04But I don't have that experience.
54:07So I'm gonna save them out.
54:08But I wish you the very best.
54:13Goshen.
54:14Um...
54:17You've presented so well.
54:18You're...
54:19Honestly...
54:20Your energy...
54:21Um...
54:22Is...
54:22Is great.
54:23But this isn't an investment led business.
54:27Because...
54:28I think...
54:29You will find...
54:30That an investor...
54:31Will want to...
54:32Explicate...
54:32exploit the business to make money as opposed to perhaps
54:37maybe even philanthropically investing in this to support it.
54:42To get it going, to get this movement, to do exactly what you're trying to achieve.
54:47Rather than how much money did we make this quarter and how much dividend can I take?
54:52Out because I think that could stifle the growth and the movement you're trying to achieve.
54:57I think all of this money that you're going to generate needs to be
55:02reinvested continuously, which ultimately means that an investor-
55:07you can't ever get a return on their investment if they were to invest.
55:12And for that reason, sadly, I'm out.
55:17I love your passion.
55:22But as a business, this is your journey.
55:27I don't really think you need a dragon because-
55:32As it's already been said, investor wants to make a return on their investment.
55:37You have a different mission.
55:38And you've got to weigh that up.
55:40Yeah.
55:41Okay.
55:41So-
55:42I'm going to wish you all the best, but today, this is not investable amounts.
55:47Thank you so much.
55:52I'm sat here getting incredibly annoyed at everyone speaking.
55:57We're just getting labelled as an investor with, like, we're all the same.
56:01Oh, God.
56:02I could not care less.
56:04I'll get my money back because I know exactly how to build a business.
56:07It's got a purpose.
56:10Oh, my God.
56:11It's where I am.
56:12I could absolutely thrive.
56:14Like, it's what wakes me up.
56:16I'm not worried about what I'm going to get.
56:17I could not get my money back, worrying about when we've done our mission on that business.
56:21That's all I-
56:22care about.
56:23Like, you do that well with a good business mind, the money just comes.
56:27So, I would love to join you on this.
56:32So, I would love to give you all of the money and for the 10% you ask for.
56:37Because I believe in you and I believe in the mission and I think you're amazing.
56:46I'm so pleased.
56:47You know, the reason-
56:52When I was sitting here quietly, I was thinking, there is a perfect partner for you here.
56:57And I was sitting here thinking, if you hadn't made the offer, Jenna, I probably would have.
57:00But I think, actually-
57:02Jenna's a better partner for you.
57:04So, you know what I'm going to say, don't you?
57:05Because, you know, you've-
57:07You've got exactly who you need and you should be delighted.
57:11That's a great offer.
57:12So, I won't be investing.
57:14I've never been so happy not to invest.
57:15Thank you so much.
57:17Thank you so much.
57:20I am beyond thr-
57:22Jenna, thank you so, so much.
57:25Are you accepting the offer?
57:26I completely accepted.
57:27I am beyond thr-
57:28Jenna, thank you so much.
57:31Thank you so much.
57:32Well done.
57:34And that once-right was pretty awesome.
57:35Yeah, well-
57:36Thank you so much.
57:39Good luck.
57:39Galshin has done it.
57:42She leaves the den with £25,000.
57:45She leaves the den with £25,000.
57:47Having become the beneficiary of...
57:52Jenna Meek's first ever den deal.
57:54I change the world.
57:55I'm going to go change the world.
57:56Can I go change the world?
57:57It's amazing.
57:59Do you know what I love about that?
58:01I go about...
58:02Throughout the world going profit isn't just cash.
58:05It's the outcome that you...
58:07Exactly.
58:08...you want from a business.
58:09That's all I care about.
58:10That's brilliant.
58:11That's all I care about.
58:12You've been in the journey in a purest.
58:13That's all I care about.
58:14I've managed to get it.
58:15I know.
58:17My grace is going to be a really big one.
58:18I've been doing this for a long time.
58:19I've been doing this for a long time.
58:20I'm really gonna have to go change.
58:21I'm gonna be in the way.
58:22Bye.
58:23Bye.
58:24Bye.
58:25Bye.
58:26Bye.
58:27Bye.
58:29Bye.
58:31Bye.
58:33Bye.
58:17Next time.
58:22Next time.
58:23Welcome back, Gary.
58:24It's great to have you next to me.
58:25Told myself I would not get him.
58:29Thank you, Lord.
58:30It's like my trip to Blackpool in 19...
58:32Swish is a compact device that cleans your balls in seconds.
58:37I would love to work with you, too.
58:39The energy is just amazing.
58:41I just think that's...
58:42Yours is true.
58:43Ours is better.
58:44I don't know why.
58:47I don't know what to say.
58:51If you've been...
58:52A victim of crime.
58:53Details of organisations offering information and support.
58:56You will find...
58:57On the Action Line pages of the BBC website.
59:02The
59:04The
Comments