00:00so yeah i set up the camera as our final goodbye was like a hug and he helped me move into my new
00:05apartment in toronto and it was super emotional and um really heartfelt and i posted it and it
00:11was it just went off wow so that's it huh just four o'clock and you are gone for good why am i
00:18so sad am i doing the wrong thing absolutely not it's just that sometimes goodbyes are a bitch
00:27hey bridget hi how are you good thanks so much for coming on to narsity to chat amazing i'm super
00:35excited to be here it's gonna be great to talk to you okay beautiful so your tiktok journey actually
00:40started with vlogging a breakup with your longtime boyfriend what was that like yeah so um i guess
00:47i never really expected or kind of planned to have it blow up but i was a really tiny creator i think
00:54i had like 200 followers at the time and um for my job i do like little tiktok videos so i just had
01:00my own personal account and i ended up vlogging like our final goodbye and it went super super viral
01:06very unexpected um i think it's at 13 million views right now and i ended up gaining i think like 15
01:13to 20 000 followers from that one video so um it was crazy for sure and what was the thought process
01:19behind that like setting up the camera saying okay i want to have this moment recorded yeah i get that
01:24question all the time i think that the way that my like marketing brain works and especially because
01:29i was creating tiktoks already for my tiny channel um i had just started to vlog and diary entry almost
01:36these little um sad moments of like my five-year relationship ending just honestly for myself and my
01:42tiny like my friends really so i wanted to vlog our final goodbye we were moving cities and
01:48um it was really it was really just men for not me like actually me but i was like no one's gonna
01:54see this um and i just i want it to have like i want it to be emotionally set and um setting up the
02:01camera was pretty normal for our relationship just with like whether it was cute moments or whether we
02:06were going through something like this it was just kind of like a natural thing that i would do and
02:10he was like super okay with it and always like yeah like whatever whatever works for you like i'm here to
02:14support you um so yeah i set up the camera as our final goodbye was like a hug and he helped me move
02:20into my new apartment in toronto and it was super emotional and um really heartfelt and i posted it
02:26and it was it just went off which i for me posting something like that was like not normal but it wasn't
02:33weird but i definitely looking back now understand how like raw of a moment that would be to be posting
02:39online but i think when you're like in this like blurred breakup heartbreak phase like you're not
02:46really thinking about stuff like that 100 and what was your reaction when it blew up and you know
02:50millions of people watched it i was shocked i did not expect that at all um i think what i was most
02:57shocked to hear was a lot of people right away in the comments were just sharing their breakup stories
03:02or something that's similarly happening or um concerned about how they can prevent something
03:07like that from happening and i think it got a lot of traction because you could really see like we
03:13didn't care that there was a camera there like it was just a real last moment that we were ever going
03:17to see each other and like um yeah it was just it was like it was a big shock i was like overwhelmed
03:23actually for sure yeah and how did that kind of spurn on your content creation because now you're
03:28bolstering over 50 000 followers yeah so i think i don't know i guess for me content creation has
03:36always been like a natural thing it's just part of my job as a social media manager so once i got that
03:42following um i think it was like 25k is when it kind of like started to chill out a little bit more but
03:48i continued to post my breakup journey literally like what i was doing day one day two i called it my
03:54healing girl era um which it definitely was and it was just kind of the term i used to talk about how
04:00i was getting over the breakup and um what going no contact was like and how living alone was like
04:05and it was just um i just figured it would be a good opportunity to share more of my story because
04:11people were i was like talking to people who had similar stories and it just felt really like natural
04:16to lean into that i love that and for you you've mentioned that you work two other jobs what other jobs
04:21you're working right now alongside content creation yeah so my full-time job um is as a social media and
04:29influencer marketing specialist um for for a large company and then i also do freelance digital marketing
04:35management for like a bakery that has six locations um so i do kind of all of their assets and kind of
04:42like their online stuff so i do that and then the tiktok is kind of just what i like i started it as
04:48really just like a passion project or a hobby but it's definitely been um super fortunate to have
04:53that kind of turn into something else amazing and for your tiktok too is that also a source of
04:57revenue for you or just a creative outlet it's definitely become a little bit of like a passive
05:02income it's not anything that's like my bread and butter but it is definitely nice to be getting
05:07like smaller brand deals and just talking with some of my favorite brands in toronto and things like
05:11that i love that and for you in the future do yourself do you see yourself becoming a content
05:17creator full-time eventually or do you think you'll always kind of like straddle different
05:20pockets even though you're kind of all in the same sphere i feel like i love keeping busy i think it's
05:27like really important for me and just like my mental health to always be doing something and i've always
05:32kind of had that motivation to never like sit still so i don't even know what my life would be like
05:36if i wasn't as busy as i was but it is definitely a dream of mine to be a full-time content creator
05:42and i know people say that all the time and it's definitely it's a crazy ambitious goal and it's you
05:49know it's an unstable income but it would be amazing if people followed my journey because they liked
05:54me and it was just like a very authentic transition into like this transformation of like my life
05:59yeah i love that and your content is super raw it's like what i'm spending as like living in the
06:04city like my rent like what i'm doing for the weekend it is super transparent and you know
06:09with your content how do you feel about sharing so much of your life online i think that i don't
06:16really see any other way to do it i feel like even just from the beginning posting the breakup stuff to
06:22like what i spend and what i do this weekend going on like my first dates and like i just feel like
06:29when i get the feedback is when i realize how transparent it is because going into it i'm like
06:34i'm such an open person and i try to be really friendly so i feel like when i'm making these
06:38videos i'm really it's almost like i'm facetiming a friend like i'm just like sharing little updates
06:43so when i get the feedback of people being like oh you're so transparent or thank you so much for
06:47like sharing like a real day in toronto that's when i realize that it's like not um a common thing or
06:55it's not necessarily the norm that we're seeing online so i i like sharing my life online i'm there's
07:01definitely negative feedback and positive feedback but for me if it's helping like one person or even
07:06just like making someone smile which i know sounds so cheesy but it's like i don't know i have nothing
07:11to hide really and like as long as i'm safe then i feel like i'm happy to share and like be a little
07:16bit more vulnerable and a little like authentic i love that and you know looking back at that breakup
07:21video now how do you feel watching it um i definitely see it come up um with like my tick tock
07:28notifications um as it trickles in like the likes i think there was times in my breakup when i would
07:34look at it and i couldn't watch it and i almost never watched it um especially when it was blowing
07:40up and i was right in the heat of my breakup back in july um but now i look back at it and i have such
07:46like happy memories because i'm very thankful that my ex-partner and i ended on such amazing notes and
07:52it concluded so mature and wonderful and it gave me a crazy platform that um is something i've
07:59always wanted and things like that so i look back at it and i i'm just like i'm happy it's like it's
08:05weird because it's definitely like a very sad tick tock but i think for me i just like can feel all
08:11the love that was there in that video and like i don't know it's just it's um it's definitely an
08:17important part of my life i love that that's so sweet and i feel like it really does show and it
08:22did give you a platform for now you can kind of share your toronto life so how did moving to
08:27toronto fit into the mix all this yeah so my best friend actually um i went to school here i went to
08:33tmu um a while back and i ended up meeting a boy and we moved away and and did the whole thing and then
08:39the minute that the breakup was starting to happen my best friends were like you need to move back
08:44here like you have to move back here there's just no way around it and i am i wasn't a toronto girl
08:50i kind of like moved away into a smaller town but i was like you know what what better place to be
08:55than with like my best friends as like a young 20 year old um so yeah we packed up my best friends
09:01helped me look for a place and within like a week the ball was rolling it was pretty fast but i mean
09:06everything was crumbling down really quick anyways so we had to move quick and yeah i knew i wanted to
09:12live alone um it was really important for me and like my healing journey to like find the means of
09:18like making sure that my income was enough to be able to live alone in toronto and um it was a crazy
09:24fast move but i'm so so grateful to have a space where i can just like feel at home and feel like
09:29myself that's amazing and you know with future partners do you think that you'll vlog your relationship
09:33again i think i'd like to keep that part of my life not necessarily private but i don't think that
09:42it's something i don't want to be like throwing a camera in anyone's space who isn't comfortable
09:46and um i don't necessarily have the largest platform in the world but i do know that like
09:50some people aren't as you know content creation passionate um so while i'm happy to share kind of
09:57parts of like my dating life my dating story and like updates from hinge and things like that i feel
10:02like um because that's me and that's truly what i'm going through that week or that month or um i don't
10:08think it's something i want to be like plastering my partner's face over the internet they're not
10:13comfortable with it 100 well that's awesome thank you so much for taking the time to chat today i
10:17really appreciate it yeah absolutely thank you so much for having me
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