Wearable Tech-maker Oura Projects $2 Billion In 2026 Sales As AI, Women’s Health Features, And Global Expansion Drive Growth

Benzinga

Oura expects sales to nearly double to $2B in 2026 as it expands globally and invests in AI-driven health insights. The company is focused on women’s health, preventative care, and new biometric partnerships, but says there is currently no IPO plan.

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00:00It's Benzinga, bringing Wall Street to Main Street.

00:03Oura CEO Tom Hale told CNBC the Finnish wearable tech company expects to generate

00:07close to $2 billion in sales in 2026, nearly doubling projected 2025 revenue of $1 billion.

00:15The growth follows a $900 million October funding round and ongoing investments in

00:20artificial intelligence and global expansion. CEO Tom Hale told CNBC that Oura's growth is

00:26driven by its successful women's health features and international expansion.

00:30Valued at $11 billion, Oura is enhancing its AI capabilities, introducing tools like the

00:35Oura Advisor chatbot for personalized health insights and pursuing partnerships in fertility,

00:41glucose, and blood pressure monitoring. Hale said the company remains focused on preventative

00:46healthcare but has no news on an IPO. For all things money, visit Benzinga.com.

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