Fran Tarkenton's New Play: Private AI

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00:00In 1961, I was drafted by the Minnesota Vikings and I was on their first football team.

00:05My salary was $12,500. I worked. I worked when I was in college. I worked when I was

00:12playing football. I started businesses back then. I've been doing this for 40 years.

00:18And now the technology, as you know and all your listeners know, is just going crazy.

00:23AI, AI, AI. And we've been working a great deal in the last 25 years with small business

00:30entrepreneurs. Nobody helps them. They help the big guys. And in our deal with PipIQ,

00:41our guys cannot afford to pay a billion dollars here and a billion dollars there to get the big

00:47guys to help them with this new marvel. And so anyway, we've been doing small businesses

00:59for 25 years and helping them get to a marketplace in a more cost-effective way.

01:08And the mission of business is to help people. The mission of business is to have products

01:12of services that help them do better. And now with AI in there and PipIQ, we can do that.

01:20We have built this ourselves. We built it in the last six to eight months. And the response

01:28is great because we're helping small business people go compete at a better pace than they've

01:34ever been able to do.

01:35All right. So, Will Adams, tell us how you, with one of the greatest competitors of all time,

01:41are competing in this space. What does PipIQ do that ChatGPT doesn't?

01:49Tell them, Bill.

01:49Great question, Matt. Yeah. No, thank you for having us, Matt. No, there's absolutely a lot

01:55of talk about AI driving productivity. And the fact is, many small businesses, to Fran's point,

02:01aren't seeing those benefits right now. They're stuck in the noise, unclear goals, still digitizing

02:06a lot of business practices, traditional limited tech. And one of the things a lot of people aren't

02:12talking about, employees feel unprepared and sometimes really fearing what AI really means

02:18to them and their future. So PipIQ, we're changing that. We're giving small businesses a private

02:24intelligent platform built for simplicity, security, and real productivity. So we're focusing on the

02:31business fundamentals like operations and administration, customer service, communications,

02:36reporting, and the things that can really provide those meaningful returns in a fast and productive

02:44way for these businesses. And here's the alarming thing, Matt. Nearly 80% of employees are using AI

02:51in the workplace. And nearly half of them have admitted, and this was a KPMG study, nearly half of

02:57them admitted to copying and pasting sensitive company information into unsecured public, you know,

03:06chatbots. So like a chat GPT, like you mentioned. So think about the compliance, the security risk that are

03:12being exposed, you know, as we speak right now to all those business listeners that are tuning into the

03:16program right now. So we're tackling that head on with PipIQ, providing that secure workspace for teams

03:23where companies can take their documents, their files, their reports, put that into a secure archive

03:29within their own siloed secure instance to provide those trustworthy insights, not hallucinations.

03:37And then that data itself is protected at every single stage and all within compliance with those

03:43critical standards of HIPAA, GDPR, SOC 2 certification. So in a nutshell, we want to provide,

03:50you know, those small businesses a way to adopt AI that simplifies their operations, provides those

03:55returns and, you know, boost productivity for small business America. Hey, Fran, NFL obviously is not a

04:04small business. It's big business in America, but each team surely wants to keep its own data private

04:11as well. Have you talked to any NFL franchises that that might want to use PipIQ?

04:18I've talked to some. Of course, I'm close to the people that own the Minnesota Vikings. They're in

04:24New York. They're great owners. And but we haven't gone there yet and exposed it to them. We will

04:32because we're out in the marketplace now. We've launched our product about two or three weeks ago

04:38and we're having great success. And I want to see that success before I go talking to my guys in

04:45the NFL. What about using AI, though, Fran? Do you do the coaches or the commentators already use AI

04:55in the NFL? And can that technology help them? If they're if they're using it, I'm not aware of it,

05:01but I haven't asked either. But I don't think they're using a lot of AI. Big businesses that

05:08have billions of dollars to put in the AI. They're they're they're they're they're the mainstream

05:13that's pushing it. I don't think it's gotten down to the NFL or professional basketball or baseball

05:18or the small business people. And that's why we're in that marketplace. And we will make the NFL know

05:26what we're doing and see how it could help them. Will, what do you think about a customer base?

05:32Who are you aiming this at? Do you have prospects already that you're talking to? And how quickly

05:37will they be able to show a return on investment with PipIQ? Great question. Yes, we're we're really

05:44focused in that that small business vertical. So we believe in that, you know, 50 to 250 employee range.

05:52If you're looking at it from an employee size, also looking at industries that are very conscientious

05:59around either on the productivity side or on the compliance side. So industries that are going to

06:04be regulated or licensed professionals. So looking at insurance, legal, accounting, things of that

06:10nature where, you know, the protection of client data is, you know, of utmost importance and paramount.

06:18So looking at it from that nature, in terms of return on on investment, just just received

06:24a fabulous note yesterday from a one of our very first clients, actually, in the senior living space

06:30that that put put this into production. They have about 300 different field representatives that are

06:38out out in the market servicing their clients. And they put their all of their training programming,

06:46all of their best practices, all of their service service requirements, all inside of this inside of

06:54PipIQ. And just in a matter of three weeks, they've seen about an 80 percent reduction in management

07:02interventions out in the field because their field reps are able to go into PipIQ and get that

07:09immediate best practice driven one source of truth information to go ahead and intervene in those

07:15customer service situations instead of having to go and ask Tom, ask Mary, what is the best practice

07:21in this situation? They can go straight, straight to the source.

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