00:00Welcome to the video from CarMagazine TuningBlock about Brabus and the exciting new collaboration with the Aura Blockchain Consortium.
00:14Before we go into detail, it would be great if you subscribe to us so you don't miss any exciting news and updates.
00:20Brabus, the brand known for its impressive masterpiece supercars, has taken a new path to bring even more authenticity and transparency to the world of luxury.
00:35Starting with the 2025 model year, every Brabus supercar will be equipped with a digital product passport based on the Aura Blockchain Consortium's private blockchain.
00:44This collaboration was launched to give customers the opportunity to verify the authenticity of their vehicle in every respect.
00:55From the body components to the finest details of the tailor-made interior, everything is documented in a way that is absolutely traceable and tamper-proof.
01:06The digital product passport makes it possible to access important information about the vehicle anytime, anywhere via NFC technology.
01:14With just a smartphone, you can find out when and where the vehicle was produced and which components are installed.
01:22In addition, ownership is clearly and transparently confirmed, making counterfeiting virtually impossible.
01:30This is a true game-changer for high-end luxury mobility, as it allows Brabus to offer not only breathtaking performance and impressive newton-meters of torque,
01:39but also absolute security and trust in the authenticity of its vehicles.
01:44This blockchain-based technology goes even further, however.
01:51Customers can not only view the information but also receive a special wallet card on their smartphone that gives them access to their personal certificate of ownership at any time.
02:00This not only gives the owner a reassuring sense of security, but also a special experience where no question remains unanswered.
02:11The Aura blockchain consortium, which, in addition to Brabus, includes luxury brands such as LVMH, the Prader Group, and Cartier,
02:22has set itself the task of promoting trust and sustainability in the luxury industry through advanced blockchain technology.
02:28This private blockchain ensures that the data is completely secure and that the origin of luxury products can be traced down to the smallest detail.
02:40For Brabus, this is an important step to further ensure the quality and originality of its vehicles while simultaneously meeting the high demands of its customers.
02:49We are excited to see how this technology will evolve in the future and what new possibilities it could open up for the high-end automotive industry.
03:00As always, Brabus remains at the forefront of innovation and ensures that its vehicles impress not only with their performance and design, but also with absolute transparency and trust.
03:14And before you leave the video, don't forget to subscribe.
03:19This way, you'll always be up to date on the world of tuning and luxury mobility.
03:30We'll be right back.
Kommentare