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Oliver Zipse, Vorstandsvorsitzender der BMW AG, spricht auf der Hauptversammlung 2025 offen über zentrale Themen wie die Neue Klasse, den BMW iX und die Zukunft von BMW M.

Welche Richtung schlägt BMW bei der Elektromobilität ein? Was erwartet uns mit der Neuen Klasse? Und wie positioniert sich BMW im Wettbewerb der Autobauer? Einblicke aus erster Hand von der HV 2025.

#BMW, #NeueKlasse, #OliverZipse, #BMWiX, #BMWM, #Hauptversammlung2025, #Elektromobilität
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Transkript
00:00Musik
00:30Musik
01:00Dear shareholders, our lives are becoming increasingly digital.
01:15Virtual formats have many advantages.
01:18You know this, especially in global business.
01:22But people are not digital.
01:24We all want to exchange ideas in person and look each other in the eye.
01:37What I mean by that is, it's great that you are all here in the Olympia Halle today.
01:41And a warm welcome to all those who are following us on screen.
01:44This is the 105th annual general meeting of your company, and the heart of BMW beats all
01:58over the world.
02:05BMW is a global team, a sense of community, 159,000 people, highly motivated, high-performing,
02:12and innovative.
02:17We all make up the BMW group.
02:22And of course, you could also say that BMW is a DAX-listed company,
02:26a secure employer, essentially an abstract entity.
02:33But we, and you all, know that BMW is so much more than that.
02:37And that's why we stand together and prove time and again that we seize opportunities,
02:44act quickly, and are enormously flexible.
02:50We learn from unexpected outcomes, that's what matters.
02:53And afterwards, we're stronger than before, as was the case after the global financial crisis or,
03:02as you remember, the coronavirus pandemic.
03:04We make decisions with a long-term perspective, and this self-image stems from entrepreneur
03:14Herbert Quint.
03:20His family continues to carry his legacy into the future, just as we do in the company.
03:25You, as shareholders, are always by our side.
03:40You grant us entrepreneurial freedom,
03:43a privilege we truly value, especially in turbulent times like these.
03:48Our environment is more dynamic than ever, yet at the same time highly complex in its demands.
03:59It's characterized by areas of tension and paradox, above all by the new realities in geopolitics.
04:07They directly influence our business.
04:11Furthermore, our industry is consolidating.
04:13The shift to electromobility is just one facet of this.
04:19The process is all-encompassing.
04:24We're in a technology race, and in the end, it even becomes a race for elimination.
04:33When everything is uncertain, many wait and see, idling, but not your company.
04:40We're switching into sports mode right now.
04:44Both hands on the steering wheel, eyes clearly ahead.
04:49Here stands the BMW Vision new class.
04:53You already know it.
04:55And I'll show you more later.
04:58The first two production models of the new class.
05:02Vision becomes reality.
05:04Our next milestones for BMW and the entire company.
05:14Because we anticipate market trends, we can always make big technological leaps at the right time.
05:19You know us, we invest proactively, simultaneously in electrification, digitalization, our production network, our products, and, of course, in the new class.
05:34In 2024, we reached the peak of investment in research and development.
05:44The figures are each over 9 billion euros.
05:53That's a record, not a plateau.
05:55We've invested a lot of money in the last few years, and in the coming years, this upfront investment will pay off in full.
06:04We promised you that, and we're implementing our future plans in your interests.
06:12You, as well as our employees, participate in the long-term success of your company.
06:22We remain true to our shareholder return strategy.
06:25We will distribute 36.7% of our retained profit to you.
06:33A total of over 2.6 billion euros, assuming you subsequently approve our dividend proposal.
06:41Incidentally, our payout ratio has never been this high.
06:47Your company is robustly positioned and, at the same time, future-oriented.
06:51We are digitizing our vehicles, leveraging tech clusters and architectures with great scaling potential.
07:02We are using artificial intelligence across the entire value chain.
07:08Soon, almost every process in the company will be supported by AI.
07:15This will make us even faster and more precise and not just in production and logistics.
07:21Efficient cost structures are standard for us, and you can always rely on them.
07:34The automotive industry has already undergone many breakthroughs, triggered by industrialization,
07:39technological progress, new processes, and, of course, market developments,
07:44but increasingly also by regulation and societal thinking.
07:52Our BMW path is characterized by confidence because we offer substantial answers.
08:00I would like to show you today how we do this.
08:02Our strategy is market-oriented and technology open.
08:13We have achieved our goals, the adjusted goals for 2024, and we want to grow in 2025.
08:19Our global footprint is a differentiating factor and a competitive advantage in a fragmented world.
08:24And our future project for tech leadership.
08:33BMW is the new class, and the new class is BMW.
08:36My first point is dedicated to our strategy.
08:45Being technologically open means following the markets.
08:51But they don't change at the same speed, and we have taken a position and endured a bit of headwind
08:56from time to time.
09:00But now the wind is turning in our direction.
09:04BMW later won the drive-wall competition.
09:07How BMW went from procrastinator to magician.
09:10They were German electric champions.
09:16These were top stories from Automotorsport, where shafts wash and die welt,
09:20and we are receiving awards for our models and, very importantly, for our drivetrain diversity.
09:26For example, the golden steering wheel.
09:32I accepted the three trophies in Berlin.
09:35A wonderful moment.
09:38Our brands and products are being very well received.
09:45For the first time ever, a technology open model series won the German car of the year award,
09:49the 5 series and the i5 at the same time.
09:52Other manufacturers are rowing back or adjusting their strategy.
10:00Ladies and gentlemen, we are getting the ball rolling.
10:04And now the political landscape is changing too.
10:06Politics is changing too.
10:17The new German government is committed to a broad technology approach.
10:22The EU Commission wants to make Europe more competitive.
10:24The green industrial deal finally brings climate protection and the economy together.
10:32And that's a good thing.
10:35Electric drives, plug-in hybrids, highly efficient established drive systems.
10:41No one masters this breadth better than your company.
10:44In 2028, we will be adding a series model with hydrogen drive, as announced.
10:57All of this benefits our customers and, at the same time,
11:00makes measurable and massive progress in climate protection.
11:03And we prove this with facts and figures.
11:11The BMW Group has undercut the EU CO2 fleet target by a significant margin of more than 30 grams for.
11:17The BMW Group is an enormous leap.
11:23An enormous leap.
11:28Applaus
11:52An enormes Leap.
11:54Das ist etwas zu beobachten.
11:58According to our internal calculations,
12:00we were below the 100g limit for the first time,
12:03at exactly 99.5g CO2 per kilometer.
12:11The EU Commission will publish data at the end of the year,
12:14and in 2025 we will tighten the screws further.
12:20We also want to achieve these significantly tightened targets this year.
12:25We are preparing for this, and that's how you know us.
12:32Ambitious political goals are important,
12:35but not in the style of technically one-sided supply regulation.
12:40This also applies to the circular economy.
12:45Investments enable and promote a comprehensive approach.
12:49E-mobility as a singular technology, as you know, leads to a dead end.
12:55This is now obvious.
13:07The differences are too significant, even within Europe.
13:10Belgium, for example, offers incentives and promptly.
13:15Electric and hybrid models are the most popular new cars.
13:18Their market share in Belgium was over 60% in 2024.
13:24Italy is completely different.
13:27Here, the share of electric cars in 2024 was only around 4%.
13:334% of total sales.
13:36Is this due to the products?
13:39Certainly not.
13:40Is it due to the customers?
13:42Definitely not.
13:43The fundamental question is, much more, how do we effectively continue to reduce CO2?
13:53And certainly not by thinking in black and white categories.
13:56Whoever is for one thing doesn't automatically have to be against everything else.
14:00And our approach proves this continuously and highly effectively.
14:06So let's all act with a much more opportunity-oriented approach.
14:12Instead of pursuing exit, we should better pursue entry scenarios and political goals
14:16that realistically reflect and take into account the situation on the markets.
14:24And of course, they should also be economically feasible.
14:27Our global investment behavior is already looking towards 2030 and, of course, 2035.
14:39And the review of the EU targets is crucial for this.
14:47And now we can revise the system together with politicians.
14:50Europe needs a high-performance automotive and auxiliary industry.
14:56And we are fighting for this and resolutely countering undesirable developments.
15:05We remain broadly positioned for our customers and for you as shareholders.
15:10We thus ensure the success of your company because we do not carelessly waste market potential.
15:14We remain, we remain tough and consistent in our actions, but always in dialogue with decision-makers around the world.
15:35We explain the complex mechanisms in our industry.
15:38For example, how legislative proposals affect markets and practice.
15:41The Board of Management and I are personally involved here.
15:49But above all, ladies and gentlemen, your company is convincing through its actions.
15:56More than 15 fully electric models are already on the market.
16:02I assured you of this last year.
16:06And the BMW 1 Series has just been relaunched.
16:08It's over there.
16:11It can travel up to 701 kilometers on electric power according to the WLTP cycle.
16:15And in 2024, battery electric vehicles will continue to drive our growth.
16:22They're called battery electric vehicles, BEVs.
16:27By the end of the year, over 17% of our total sales were fully electric.
16:32And you'll also be pleased to hear that we were able to accelerate this positive trend in the first quarter of 2025.
16:42In the first quarter, our global BEV sales increased significantly by over 30%.
16:47Europe was particularly strong, with an increase of over 60% this year.
16:58In the USA, the figure is already over 20%.
17:01Including BFS and plug-in hybrids, more than one in four vehicles sold by the BMW Group is currently electrified, and almost one in five cars sold by us is already purely electric.
17:22You see, we are making rapid progress, we deliver, and we always remain credible.
17:35A second point concerns our goals.
17:41You know us, they are always ambitious.
17:46Even under difficult conditions, not all markets shrink.
17:50There are always regions that grow, and we gain market share.
17:54In 2024, we've fully exploited this potential.
18:00In three of the four major sales regions worldwide, we sold more and often gained market share at the same time.
18:07Joy is at the core of BMW an all-round positive feeling, and our four group brands are unique and naturally full of character.
18:20BMW Mini, Rolls-Royce, and of course, BMW Motorrod.
18:29BMW remains at the forefront of the premium segment.
18:32BMW MGMBH also performed highly dynamically, setting the 13th sales record in a row.
18:43Almost one in 10 BMWs sold last year was a profitable M model.
18:52At Mini, the new Mini family is now complete.
18:57Five models, three of them fully electric.
19:02Not only does the brand have a positive impact on our CO2 footprint, but Mini also has a loyal fan base.
19:13In the luxury segment, Rolls-Royce is the benchmark, and now the second fully electric Rolls-Royce is available, the Black Badge Spectre.
19:23That's it over there.
19:25The Phantom is the most iconic vehicle on the market.
19:27It celebrates its 100th birthday this year and provides good reasons to expand the Goodwood factory.
19:38Over 300 million pounds is the largest investment since the factory opened in 2003, and BMW Motorrod has impressed again.
19:48Our two-wheeler market is clearly leading the global premium motorcycle segment.
19:58Over 210,000 motorcycles and scooters.
20:02Another record figure.
20:05The GSE accounts for almost a third of this.
20:07The new 1300 model line will follow this year.
20:13I also really enjoy riding motorcycles and can therefore say that our portfolio is stronger than ever.
20:20We achieved all of this together in 2024, even though many things turned out quite differently than we had planned or expected over the course of the year.
20:34The delivery freezes and delays had a financial impact.
20:39They were due to a component of a supplier's integrated braking system.
20:46We dealt with this quickly and communicated this transparently.
20:51In China, the market was weak.
20:56In some markets, demand for electric vehicles also decreased.
21:00In September 2024, we therefore had to adjust our forecast, and we simply fought even harder after that.
21:15Your company has always stayed on track.
21:18This, too, sets us apart.
21:21We achieved our adjusted targets, over 2.45 million vehicles delivered.
21:26The group's EBIT margin was 7.7%.
21:34In China, as you know, we sold fewer vehicles.
21:39Competition is intense, and prices are under pressure.
21:43Domestic suppliers are now increasingly gaining market share.
21:47But this doesn't surprise us.
21:49BMW remains the segment leader, and China is still our strongest single market for electric vehicles.
21:59We delivered over 100,000 BEFs there in 2024, and let's not forget that we benefited for a very long time from our above-average success on the Chinese market.
22:10That's also important.
22:13Your company has an excellent reputation in China.
22:19To achieve that, you have to be in the market for a long time and invest.
22:24And 116 billion renminbi have flowed into our production base in Chenyang alone since 2010.
22:34Our phone network, our development network in China, is also strong.
22:39It's only larger in Germany.
22:43And in the last few months, I've been to China several times, for example to the China development forum.
22:51Incidentally, BMW was the exclusive mobility provider there with 30 vehicles, the BMW i7 and the BMW i5.
23:01All fully electric, of course.
23:03All of us on the board of management are there regularly and speak with our BMW team China.
23:13In China for China.
23:15That, by the way, is also our strategy for the new class.
23:20The first models of the new class produced in China will roll off the production line in Chenyang in 2026.
23:29Our design team in Shanghai led the development of all China-specific models of the new class.
23:40And so our BMW iX3 there is tailor-made for Chinese needs, made in China for China.
23:46We take a market-specific approach, and this has proven successful time and again.
23:53Where, if I'm in China, will the technology race in our industry be decided?
24:00AI, for example, is used most intensively there.
24:05That's why we're entering into AI partnerships with leading Chinese tech companies for integration into our vehicles in China.
24:12Take all the barbers.
24:13Together we're developing the next level of voice interaction between humans and cars.
24:23DeepSec is also involved.
24:28We're integrating DeepSec's AI thinking into our latest models in China.
24:33We'll be launching at the end of the year.
24:37Ladies and gentlemen, these examples show that, even in digital applications, we act in China for China, and we can keep pace with China.
24:48Don't let anyone tell you otherwise.
24:50The country is our largest single market, and that's why it's clear we want to get back on a growth trajectory there.
25:02To this end, we're currently consolidating our dealer network.
25:08What matters to you as shareholders is what we're planning for 2025.
25:11In one word, growth.
25:18Our sales are expected to increase slightly.
25:22Now you may ask, what makes us so confident?
25:26In addition to our employees, these are our products.
25:32We will be launching over 40 new, redesigned cars by 2027, including all brands and all drivetrains.
25:38We have invested in this.
25:43This year, a truly successful model is celebrating its 50th anniversary, the BMW 3 Series.
25:50And, as you know, our BMW X3 is very popular.
25:55The latest version has just hit the market.
25:59We manufacture the X3 worldwide in Spartanburg in the USA, in Shenyang in China, and in Rosslyn in South Africa.
26:06This is a concrete example of how we operate flexibly in an increasingly protectionist environment.
26:19We are setting up our sales organization for the future.
26:23We use an agency model.
26:25This allows our customers to switch seamlessly between online and offline channels.
26:32At MINI, 15 markets in Europe have already been converted.
26:38This is not a long shot, it has already happened.
26:42For our core market, BMW, the process is even more comprehensive.
26:46We are learning from our experiences at MINI.
26:51We are taking our time this year and next to prepare for the BMW brand.
26:57And you may ask, where are our dealers?
27:01Quite simply, closely, very closely by our side, of course.
27:08The entire transition is being carried out jointly with you.
27:12Anything else would not be a good fit for your company, BMW.
27:16Dealers in our branch remain our most important success criteria for our sales success and, above all, for our customers' brand experience.
27:30In uncertain times, making valid predictions is not easy.
27:40We therefore reacted quickly with the forecast for the 2025 fiscal year.
27:46We have already included the impact of the new tariffs, which were known as of the reporting date on March 12.
27:53These effects account for approximately one percentage point of the EBIT margin in the automotive segment.
28:03We now expect an EBIT margin in the range of 5-7%.
28:08The global framework remains dynamic and uncertain.
28:14Many OEMs, not just in our industry, are therefore not daring to make a forecast at the moment.
28:20We are.
28:24After the first quarter, we confirmed it.
28:27We use premises for this purpose, and we believe there will be a lot of movement in the tariff debate by the summer.
28:35A good compromise could be reached in the negotiations with the USA before the end of this year.
28:43This is our assumption in our premises.
28:45We are monitoring developments and preparing for various scenarios.
28:52In the long term, ladies and gentlemen, we are sticking to the target corridor of 8-10% for the EBIT margin in the automotive segment.
29:01A key lever here will be lower operating costs.
29:08They are expected to decline nominally over the course of the year.
29:13This brings me to my third point, our global footprint.
29:17The global economy is highly intertwined. Supply chains are closely linked.
29:26Can this be reversed?
29:29We don't think so.
29:31What we do know is that protectionism leads to a dead end.
29:35A modern semiconductor, for example, requires 60 elements of the periodic table.
29:43Which country has all of them?
29:46You can probably guess the answer. None, and in the end, everyone loses.
29:52Products will become more expensive and, of course, less innovative.
29:56And who will pay the price?
30:00The customers.
30:02Penalty sells, isolation, and technological decapitation.
30:06How do we remain successful and geopolitically neutral here?
30:11You might ask.
30:12These are also your top priorities as shareholders, which you shared with us in advance.
30:23And global appeal alone is no longer enough today.
30:27Only those who are locally anchored in the regions will remain in the game.
30:32This will be a prerequisite for future economic success.
30:36Your company has been present in the world's regions for decades, with production, research and development, sales, and very close relationships with our suppliers.
30:51We create added value locally.
30:55As a result, we are one of the few truly global players in our industry.
30:59A real advantage now in these volatile times and in today's competitive environment.
31:07Your company has already reached the next level.
31:11Sales and production are roughly balanced in our global value creation, which means that in 2024, in Europe, the USA, and China, we sold roughly the same number of vehicles as we produced locally in absolute terms.
31:27And 1 million vehicles in Europe, almost 400,000 in the USA, and around 700,000 in China.
31:39No one will be able to match that anytime soon.
31:44Another advantage is our local-for-local approach, which we are now systematically expanding.
31:51Local supply chains and collaborations are becoming even more relevant.
31:58Think of our assembly plants for high-voltage battery packs.
32:03Five new locations are currently being built locally for locals.
32:08All close to our production facilities in Europe, the USA, and China.
32:12That's where we're manufacturing the next generation of high-voltage batteries for our electric vehicles.
32:19One of these new locations is being built just around the corner in Niederbehen in Robach-Straschkirchen.
32:28The trade magazine Automotorsport reported on this under the headline, BMW Builds Faster Than BYD.
32:37Yes, even if you don't believe it, it's true, and I don't think it could be put more succinctly.
32:47That's precisely our theme, our China pace.
32:54That's precisely our China pace, but here in Lower Bavaria.
32:59Sales and production are balanced and distributed, and yet we remain strong in exports.
33:06This applies especially to Germany, our home market, but it also applies to the United States of America, our second home.
33:23Our roots are planted in Munich and Bavaria.
33:27Origins are a commitment.
33:29What else?
33:30We produced over a million vehicles in our German plants in 2024.
33:37That corresponds to around a quarter of all automobiles produced here in our industry.
33:44I repeat, a quarter of all vehicles in this country are manufactured by BMW.
33:49We sell more than half of them outside the EU.
34:00We are doing something in and for Germany as a business location.
34:05As I said, origins entail obligations, and we are passing this on to the younger generation.
34:11We are currently building a talent campus on the factory premises in Munich.
34:18The name says it all.
34:22A new place for training for all 40,000 employees here in Munich.
34:26Talents with diverse perspectives make us stronger and even more innovative.
34:32And that is and will remain our culture at BMW.
34:36In the USA, we are celebrating 50 years of BMW North America this year.
34:49In January, I was in Spartanburg myself because we were honored by Republican Governor Henry McMaster for 20 and 30 years of BMW in South Carolina.
34:57Without BMW, developments in the region and in the Bundestag would have been very different.
35:16Local political representatives know and appreciate this, and the numbers speak for themselves.
35:22We provide 43,000 jobs in South Carolina, directly and indirectly.
35:30Every second vehicle we produce in Bartonburg today is exported.
35:35And last year alone, we generated an export value of over 10 billion US dollars.
35:41This makes your company once again the largest automobile exporter by value to and from the United States.
35:52And if you take the past 10 years together, our export value from the USA is over 100 billion US dollars.
36:06And now we're making Spartanburg ready for e-mobility.
36:18We're investing more than 1.7 billion US dollars in this.
36:23The first electric model from Bartonburg will roll off the production line next year.
36:27All of these figures underscore BMW's performance in the USA.
36:34We're the only ones producing there at this step.
36:39Our added value is comprehensive, and it's a very powerful argument, and that will play a central role in the ongoing negotiations surrounding tariffs.
36:50And let's look at the world together.
36:57When it comes to tariffs, it's everyone against everyone.
37:01We advocate for the complete abolition of tariffs for our industry through fair treatment.
37:07That's why we made a much-noticed proposal some time ago, last year, for a uniform tariff rate of 2.5% between Europe and the USA, and of course, then it won't be far to go to 0%.
37:29And all of this makes it clear that your company is in a very solid negotiating position, not just in the USA, but in all regions.
37:43This is what sets us apart. This is what sets BMW apart, and we're talking to decision makers everywhere in Brussels, Berlin, Washington, and of course also in Beijing.
37:55We're taking a hard line in the EU.
38:01This concerns the EU's additional tariffs on BEF imports from China.
38:09These also affect our electric vehicles produced in China by BMW and Bini, and have done so since October 2024.
38:17That's why we're fighting back.
38:18We've filed a lawsuit against the EU.
38:25We're now having this anti-subsidy measure reviewed by the courts.
38:31Your company benefits from an integrated global economy.
38:36That much is certain.
38:38That much is certain.
38:41And our stance is and remains consistent.
38:44We advocate for open markets and free world trade.
38:47Because growth doesn't come from closure and isolation.
39:01Growth thrives through openness.
39:06Period.
39:07This brings me to my fourth topic, our future project for tech leadership.
39:19The 1960s are a long time ago.
39:23That's when the original new class came onto the market.
39:26Some may still remember it.
39:30A strong impetus for long-term growth at BMW.
39:35And today we are once again setting the course for the success of your company for the coming decades.
39:42And in this respect, BMW is the new class and the new class is BMW.
39:47We don't make decisions based on old and new technology worlds.
40:00Every future BMW model benefits from the technology clusters in these vehicles.
40:05We are also applying the new design language to the entire product portfolio.
40:10The new class is thus a huge technology kit that influences everything else.
40:22We deliver economic advantages through high commonality and economies of scale.
40:27And at the same time, our customers always receive their vehicles with the latest technology, regardless of which drive system they choose.
40:37And now things are getting a bit technical.
40:40The joy of driving in the new class also includes software, such as our new BMW Panoramic iDrive.
40:49This includes a completely new display system.
40:53It projects content across the entire width of the windshield.
40:57The vehicles also feature four high-performance computers.
41:01They control the most important functions in the vehicle.
41:04We call them superbrains, and with them we significantly increase the vehicle's computing power by 20 times compared to the previous model.
41:14The onboard electrical system is also new and significantly simplified.
41:22600 meters fewer cables, less weight, greater energy efficiency.
41:26This is how it works in the new class, and one of the four computers is our heart of joy, the heart of driving pleasure, so to speak, as you know it from BMW.
41:38And in this control unit, we bundle the drive and driving dynamics functions for all functions.
41:47International tourists have experienced this.
41:51They were with our Merc driver Jens Klingman on the test track in our BMW Vision Driving Experience, or VDX for short, and this is what we saw.
42:03This is what we saw.
42:07See for yourself.
42:33Sorry for myself.
42:52Wow!
42:56Wow!
42:58...
43:00You can't fake emotions like these.
43:20This is pure driving pleasure in the next dimension.
43:24The VDX is the most powerful development platform we have ever built.
43:28Its key specifications are gigantic
43:3118,000 Nm of torque, up to 1.2 tons of downforce
43:37and lateral forces of up to 3 G, three times the acceleration due to gravity
43:41Such values are usually only achieved by top class racing cars
43:46We are testing the limits of driving physics
43:52Now you may be asking yourself, why do they do that?
43:56Why do they do that?
43:57It's quite simple
43:59A system that can handle such forces is even more capable of meeting everyday requirements
44:04Absolutely effortless
44:08At the Auto Hongai in April, we upped the ante
44:12We set up a special course with a huge ramp
44:17What theева is still, why do they do that?
44:31Nothing near all
44:32You should realize that doesn't true
44:34But don't change anything
44:37But don't change anything
44:38In this movie you want to need more
44:40There's an entire
44:44Das wäre toll, wenn du da bist, aber ich habe nicht die Bilder, sie sind schon sehr toll.
44:55Our WDX war einfach ein hit in China, BMW in China.
45:00Der Weg auf Social Media war großartig.
45:05Wir haben viele von den Technologien von der VDX in der neuen Klasse.
45:09Wir haben unser Ziel und wir zeigen es euch hier heute.
45:16Ihr habt euch zu erleben, eine wirkliche Dynamik-Driving-Experience.
45:20Das hat niemals been gesehen vor, an unserer General Meeting hier in der Halle.
45:27Ich bin sicher, dass ihr seid, aber bitte bleiben, als die Autos rollen.
45:39Ich bin sicher, dass ihr seid.
46:09Vorbereitungsgerät findet ihr eine Klasse.
46:12Hier ist es schon schön.
46:15Hier steht der ersten zwei Models in den Klasse,
46:18dass ihr seid.
46:20Ich bin sicher, dass die Klasse-Driving-Experience für die Klasse delivery waren.
46:26Ich bin sicher, dass die Klasse-Driving-Experience für die Klasse und aufzumelbrechen sein.
46:30Die neue Models sind in den Platz.
47:00Applaus
47:27What are they yet?
47:30And it's going to stay that way for a while, because we want it to be exciting.
47:36You're all experienced BMW shareholders, and that's why you'll recognize them immediately by their proportions.
47:45This model is a sporty sedan in today's BMW 3 Series segment.
47:53The other model is a typical member of the X family.
47:58This is our new BMW iX3.
48:03It will be the first member of the new class and, if you like, it'll even have its own factory.
48:10We produce the iX3 in our new factory in Hungary.
48:15We'll be opening the Berzen site in the fall.
48:19And the sporty sedans of the new class don't just roll off the production line anywhere.
48:25Over there is our main plant in Munich.
48:30It's over 100 years old, and we're currently completely rebuilding it for state-of-the-art industrial production in the heart of the city.
48:38And from 2026, the second model will be produced there.
48:59We've never shown this vehicle publicly before, and after that, we'll roll out the new class worldwide.
49:09BMW is a global company with our global production network, and I'd like to cordially invite you to IM Mobility here in Munich.
49:20There, the BMW iX3 will have its world premiere, without camouflage, as it will then be available.
49:31Dear shareholders, at BMW, the proverbial glass is never half empty, but always at least half full.
49:40We think in terms of opportunities, and we consistently seize them, even in an uncertain environment.
49:49BMW will be 110 years old next year, and the new class is just one example of how we act boldly and with foresight.
49:58The BMW way is characterized by confidence.
50:03This is what our BMW Group Team stands for at all locations worldwide.
50:10None of us rest on our laurels.
50:15Together, we ensure that your investment continues to be worthwhile, and we all appreciate your continued support.
50:23Thank you.
50:33Thank you.
50:34Thank you.
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