00:00Hi, this is Tom Plasinski from BMW USA Classic.
00:13We're here at Amelia Island on Concorde Day.
00:15The crowd is here, and we're here with celebrating 50 years of 3 Series.
00:20Behind me are seven generations of 3 Series that represent each generation for those 50 years.
00:26Race cars, street cars, M cars, regular.
00:30They're all here.
00:31Across the road, we have 50 examples of 3 Series brought here by the BMW Car Clubs of America,
00:38and they've done a fantastic job curating a group of cars that show the breadth of the 3 Series.
00:44This is an important event for us.
00:45It's the kickoff for our season of car shows and Concorde events, and we're always really happy to be here.
00:51The Amelia is a great draw for automotive enthusiasts from all across the country
00:56and serves as an excellent launch platform for BMW to showcase our new products to potential customers as well as to the media.
01:05During the course of the weekend, event attendees had the opportunity to test drive the newest and greatest products from the BMW portfolio.
01:13This event was an excellent opportunity for us to showcase the all-new BMW iX for North America.
01:21Behind me is the top model of the new iX LCI, the M70.
01:25This vehicle is rated at 650 horsepower, 3.6 seconds, 0-60 time, and an E-Range of 302 miles EPA.
01:35The top range model of this iX is the 60, and this one achieves an amazing 364 miles.
01:41On the exterior design, we have given this vehicle a great update, more sporty looks,
01:45a all-new front bumper design, and a new kidney including illumination.
01:49And on the interior, the all-new M multifunction seats.
01:53The feedback here at Amelia on this vehicle has been amazing so far.
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