00:00This is one of the toughest jobs in the world.
00:02Every day, workers head out to sea, braving the waves, and dive into freezing, icy waters.
00:08All to harvest tens of thousands of tons of kelp.
00:11But when they haul back massive bundles to shore, their pay often comes to just $10.
00:17Harvesting kelp might look simple, but in reality, it's incredibly dangerous.
00:21Kelp grows on rocks, dozens of meters deep underwater.
00:25Divers strap on heavy gear, grab sharp sickles, and cut through the thick stalks one by one,
00:31all while fighting powerful ocean currents.
00:34One small mistake, and they could get tangled in the kelp or swallowed by the sea itself.
00:39Freshly cut kelp is soaked and heavy.
00:42One bundle can weigh dozens of kilos.
00:45Workers have to heave it onto small boats, then carry it back to shore for drying and processing.
00:50The work takes endless hours, often from sunrise to late at night.
00:54And the irony?
00:56By the time this kelp reaches high-end markets, it's rebranded as a superfood,
01:00selling for hundreds of times more than the worker's daily wage.
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