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  • 6 months ago
Karachi’s Sattarbuksh Cafe wins legal battle against Starbucks.

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00:00Can you spot the difference?
00:01This cafe, Satar Baksh in Karachi, won a legal battle against Starbucks.
00:05Starbucks had claimed that the cafe's name and logo were too similar to their own iconic brand.
00:10Back in 2013, when the cafe was founded by friends Rizwan Ahmed and Adnan Yusuf,
00:15its logo looked like a cheeky twin of Starbucks.
00:17Familiar, but instead of a mermaid, it sported a moustached man.
00:21Starbucks sent a legal notice in 2013, expecting the cafe to fold.
00:25Instead, the founders tweaked the branding slightly and argued that it was a tire, not theft.
00:30And it worked.
00:31After years of legal wrangling, Satar Baksh emerged victorious, keeping both its name and logo.
00:36What began as a playful idea became a story of creativity, resilience
00:40and a local cafe standing tall against a global giant.
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