00:00Your A players aren't leaving because you lack standards.
00:04They're leaving because they don't feel safe.
00:07They came for more than just KPIs and hustle.
00:11They wanted to grow without losing themselves.
00:14They're tired, not from the work itself,
00:17but from drowning in metrics with no room to breathe.
00:21You say, this isn't a family, it's a championship team.
00:25But even champions need to rest.
00:28They need to hear, you matter, even when you're not performing.
00:32Your best people want clear goals and care, honest feedback and empathy.
00:39They don't want participation trophies.
00:42But they also don't want to bleed for a system that treats effort as disposable.
00:46They want to be challenged and safe.
00:49So protect your standards, but protect your people too.
00:53Because when you ignore humanity for performance,
00:56you tell your best.
00:58Results matter more than your well-being.
01:01And when that's the message,
01:02don't be surprised when your brightest lights burn out or walk away.
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