00:00It is an important success, a success of community, it is not only a success of a brand that aims at itself.
00:11The reason for this is that Puglia has also modified its logo with an octagon,
00:15with inside a recall to the most traditional tree of our Mediterranean, the olive tree,
00:21which also has a sense of radicality and passion, also a sense of peace, in this very important moment.
00:27And with a lucky claim, Puglia, Italy, Levante.
00:31Levante is not only our geographical location, but it is also the participle present in the verb levare,
00:36with this community that raises the gaze to the horizon,
00:39that manages to look beyond itself and to reach important goals,
00:48the goals of total welcome, as President Emiliano says,
00:51the goals of attracting investments, of attracting skills, talents and energies
00:57that are absolutely needed to make our land recognizable
01:02and to position it in a national and international market that benefits it.
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