00:00TikTok was of course very big this year, as it has been for years, and most viral videos originated
00:04there. For example, the Costco Guys, who became such a staple in American culture that you can
00:08find some of the characters of the Costco Guys universe in liminal spaces like Jimmy Fallon
00:12couch. The Costco Guys, specifically AJ and his big son, Big Justice, I didn't mean to say Big
00:16Son, but that was kind of funnier, so we should leave that in, went very viral in general, but
00:19this video where Big Justice eats a chicken bake is what really propelled the Big Son into meme
00:24stardom. I don't think they blink in this video once. Honestly, my favorite part is where Big
00:28Justice says, we're Costco Guys, what the heck is this thing, with a slow pan towards a giant
00:32alligator pool. I feel like that perfectly encapsulates the American experience in a quick
00:35two to three seconds.
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