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Remember the Walmart Yodeling Kid? In 2018, Mason Ramsey became a global meme after yodeling Lovesick Blues in Walmart. His performance led to a record deal, TV appearances, and viral fame. But after the hype faded, where did Mason go?

Mason Ramsey has kept his dream alive by releasing music with Atlantic Records, working at Subway, and eventually dropping a full-length album in 2024. Today, at 19, he’s back on stage performing with the likes of Lana Del Rey.

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Transcript
00:00Remember the Walmart Yodeling Kid?
00:08In 2018, Mason Ramsey became one of the most recognizable faces on the internet
00:12after a video of him yodeling Hank Williams' lovesick blues in a Walmart went viral.
00:17That clip turned the boy from small-town Illinois into the Walmart Yodeling Kid,
00:21a meme that led to late-night appearances, festival stages, and record deals.
00:24But viral fame is sometimes a short runway,
00:26and Mason has had to navigate the gap between internet novelty and working musician.
00:30So, what happened to the Walmart Yodeling Kid and where is he now?
00:34On March 24, 2018, 11-year-old Mason posted his performance from a Walmart in Harrisburg, Illinois.
00:39It wasn't his first time singing there.
00:41Locals already knew him for his Hank Williams impressions.
00:44But this video spread far beyond Southern Illinois,
00:46racking up millions of views on YouTube, Twitter, and everywhere else.
00:49The performance had everything.
00:51A crisp white shirt, a red bow tie, black cowboy boots tapping to the beat,
00:54and the surreal backdrop of a Walmart cleaning aisle.
00:57Remixes, edits, and memes poured in.
00:59Twitter users compared him to tired SpongeBob,
01:01joked about is your child texting about acronyms,
01:04and helped push Hank Williams' 1949 recording of lovesick blues up over 2,000% in streams,
01:09landing at number three on Spotify's viral 50 chart.
01:12Within weeks, Mason went from viral kid to late-night guest.
01:15On The Ellen DeGeneres Show, he explained that he'd sung in Walmart like 50,000 times
01:19because it was the only store around.
01:21Ellen then surprised him with a slot at his dream venue, the Grand Ole Opry.
01:28Oh my gosh!
01:29Soon after, he signed with Atlantic Records and Big Loud, headlined in Nashville,
01:33crowd-surfed on an inflatable horse, and even hit the stage at Coachella with DJ Weffen.
01:37In 2019, Mason released his debut album, Twang, featuring the single Before I Knew It.
01:42The track had a second life in 2022 when TikTok rediscovered it.
01:45Around that time, fans spotted Mason working at a subway, which sparked a wave of support for him
01:49as a regular kid still chasing his dream.
01:51He kept at it.
01:52In 2023, he released the EP Falls Into Place and played a sold-out show in New York City.
01:56By then, fans were commenting on his glow-up, saying he hadn't lost his yodeling touch.
02:01In 2024, at 17 years old, Mason dropped his first full-length album, I'll See You In My Dreams.
02:10That summer, he performed his single Blue Over You with Lana Del Rey during her concert at Fenway Park in Boston.
02:16I lost you, thought I had you, thought you were never real.
02:24Now 19, Mason is still touring and performing in 2025.
02:27In July, he posted a clip harmonizing with other singers on Lovesick Blues, the same song that first catapulted him into meme history.
02:33You can follow Mason Ramsey on Instagram and TikTok at Mason Ramsey, where he's still posting content and still yodeling.
02:39Lord, I don't know what I'll do. All I do is sit and sigh, oh Lord.
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