"QR codes can enhance user engagement and streamline information sharing when used strategically. To use them effectively, define a clear purpose for the QR code, ensure it is high-quality and tested, and place it in strategic locations. Accompany it with a clear call to action and use URL shorteners for cleaner links. Track performance through analytics and ensure that the linked content is mobile-friendly. Design the QR code to align with your brand’s aesthetics while maintaining scannability."
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