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THIERRY MARX
NTV Média
Follow
2/27/2024
Category
✨
People
Transcript
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00:00
We are going to have a necessary conference on how to raise awareness and educate our children.
00:04
We see more than just a challenge, a necessity of society certainly today.
00:09
I believe that this challenge is essential for the social and environmental impact.
00:21
I say this by saying that we have to remake the tomorrow's foodies.
00:25
There will be no environmental transition,
00:28
there will be no agricultural transition if there are no foodies.
00:31
Today we are in a society, and I come from a society of consumption,
00:35
which has become a society of over-consumption,
00:37
where we thought that the cheap was working,
00:40
while the cheap does not work.
00:42
So we have to relearn, and to relearn, nothing is better than children,
00:45
to transmit the value of things.
00:47
In a gastronomy course, I'm not even talking about a cooking course,
00:50
there is a course on food hygiene,
00:52
there is a cooking course,
00:54
there is a geography course,
00:56
there is an arithmetic course,
00:58
and all of this put together will ultimately build the tomorrow's foodies.
01:03
Because as long as we are consumers, even over-consumers,
01:06
we are damaging our planet.
01:08
We have a relationship to this rurality in terms of presence.
01:11
We have registered for three years the National Agriculture Days,
01:14
farms are opening up, transformers are opening up,
01:17
a little more than 2,000 people are already frequenting these openings.
01:21
How do we get involved?
01:23
Do we have to visit farms? Do we have to meet farmers?
01:26
First of all, yes, meeting is always good,
01:30
it's not always easy for farmers, they have a job.
01:32
Of course.
01:33
I've been working with the agricultural world for 22 years now,
01:38
through Bleu Blanquer.
01:40
And Bleu Blanquer was about defining what a good product is.
01:43
You see, for the consumer, the eater, what is a good product?
01:47
Its social impact, how much the farmer is paid,
01:50
its environmental impact, what is the environmental impact of this product,
01:54
and its nutritional impact.
01:56
And that has to be measured.
01:58
And the more we move forward, that's why an agricultural project is real-time,
02:02
and real-time in agriculture is between 5 and 10 years.
02:05
So we have to admit that.
02:07
We have to admit that agricultural policies are real-time,
02:10
and the real-time of agriculture is between 5 and 10 years.
02:13
So we have to measure the things that make us move forward,
02:16
the social impact, the environmental impact, and the nutritional impact.
02:19
At the end of the chain, there has to be a citizen who understands
02:23
that in purchasing power, there is power.
02:25
I think so, yes.
02:26
There is the power to say no to certain products.
02:28
So, precisely, the last point on which I know you are very committed,
02:31
is the transmission of the know-how of the trades.
02:35
To newcomers, to the youngest as well,
02:37
to define a professional future,
02:39
it is there too to engage them on a true definition of taste and living together.
02:42
That is to say, to engage them on a professional path,
02:45
it is to engage them in a project.
02:47
What is interesting is that people are no longer interested in a job.
02:51
They want a project.
02:53
A thriving project.
02:55
That is why we strive to bring people away from a project,
03:00
away from employment, away for reasons of precariousness,
03:04
to bring them back to the idea of a social project and a project for them.
03:08
Thank you Thierry.
03:09
[Music]
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