00:00 Travis Kelce is adding a new title to his job description.
00:03 And no, it's not being Taylor Swift's bodyguard.
00:06 The Kansas City Chiefs tight end
00:07 is venturing into the fashion world.
00:09 You heard that correctly.
00:10 Travis Kelce is starting his own clothing line.
00:13 Kelce, who's been making headlines
00:15 due to his ongoing relationship
00:16 with music sensation Taylor Swift,
00:18 is dropping a merchandise line.
00:20 The football star has always been regarded
00:23 as one of the more fashionable NFL players.
00:26 And his brand, True Colors,
00:28 will collab with the Kansas City Chiefs
00:29 for the drop.
00:30 A source told ET that Travis
00:32 has always had a passion for fashion.
00:34 He has an extensive closet filled with name brands
00:37 with clothing he loves and uses to express himself.
00:39 The source went on, making sure to highlight
00:41 that this has never been done before.
00:43 They said, "Travis continues to break ground,
00:46 "this time becoming the first NFL member
00:47 "to have a club merch collab.
00:49 "His brand, True Colors, in conjunction with the Chiefs,
00:52 "are gearing up to release a joint collection
00:54 "before the holiday season."
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