Advertising Week Europe. Session from The Agenda Stage on Thursday, 3/19/2013.
With new devices, browsers and multiscreen behaviour the path to purchase for customers has dramatically changed. Michael Steckler EVP, Global Business Operations, CRITEO Moderator: Paul Silver Chief Strategy Officer, EXCHANGE WIRE Joel Christie BSKYB, SENIOR MARKETING MANAGER Ross Caveille Channel Partner Director EMEA, MICROSOFT ADVERTISING EXCHANGE Adam Pace Managing Director, ANNALECT MARKETPLACES Anthony Mullen Senior Analyst, FORRESTER Marcos Guerrero Marketing and Media Sales Director, THOMAS COOK
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