00:01I think that clothing can enhance your life.
00:03If you feel good, then to you, you look good.
00:06And I think that's what's most important.
00:10Feeling good in your clothes and in your space?
00:13That's the ultimate goal.
00:14I'm in Vancouver to meet with KittenAce
00:16to find out how they're making smarter style a priority.
00:21So I'd love to talk about the inspiration behind KittenAce.
00:25People spend a lot of time on the go
00:27and people are looking for clothing that can kind of keep up with that.
00:30That's where the opportunity was really identified,
00:32wanting the performance of their athletic clothing,
00:35but not sacrificing anything.
00:38You're thinking about function first, kind of like a smarter style.
00:42Yeah, absolutely.
00:42And I think, you know, your clothing should do more for you.
00:45It shouldn't just be this one-dimensional thing that's just style.
00:48I love how soft all of the materials are.
00:50Like, I could definitely wear this all day long.
00:53So one of the things you might not notice about this jacket right away
00:55is that it's made from a washable stretch silk.
00:58So you can put this in the washing machine in the dryer.
01:00The idea of being able to cross over into every portion of your life
01:04is something that's really important for us every day.
01:10People who used to think that you had to suffer for fashion
01:13will prove them wrong.
01:141 Solomon Krannes.
01:141 Solomon Krannes.
01:142 Solomon Krannes.
01:142 Solomon Krannes.
