00:00It's Benzinga bringing Wall Street to Main Street.
00:02Target announced a holiday shopping strategy Wednesday focused on affordability as consumers
00:07face rising living costs. The retailer is offering Lux for Less products, including
00:13cashmere sweaters starting at $45 and faux fur throws for $30. Target plans to introduce 8,000
00:20holiday items, with more than half exclusive to the retailer. The assortment includes 3,000 new
00:26toys, gadgets, and other products. Nielsen IQ researchers found that consumers still want
00:32luxury items but are becoming more selective as prices rise. The strategy comes as CEO Michael
00:38Fidelka works to restore Target's reputation for style and affordability. The retailer will
00:44offer daily deals from November 1st through December 24th, with early Black Friday promotions
00:49running November 5th through 7th. For all things money, visit Benzinga.com.