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Vous vérifiez vos positions Google tous les jours ? 👀

Les outils de suivi SEO sont très utiles… à condition de savoir interpréter les données.

Une position peut évoluer selon la localisation, l’appareil, la SERP et surtout l’intention de recherche.

Le SEO ne se résume pas à regarder si vous êtes passé de la 6e à la 5e position.

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Technologie
Transcription
00:00SEO ranking tools.
00:02So, we need to talk about this because it's a big issue.
00:06and even with current clients.
00:08Regarding positioning tools, it's important to understand that this provides a fairly global position.
00:13But that doesn't mean that's exactly your position.
00:18Even when you type a keyword into Google,
00:20There is the phone position and the scope position.
00:25So, first of all, there are two positions.
00:26In addition to that, the third factor comes into play.
00:30It depends on what you're looking for.
00:32If you have searched for this brand multiple times
00:34or at least that you search for this keyword multiple times,
00:37So naturally, that adapts the response.
00:39Well, that takes that into account.
00:41And that's the main element because, inevitably,
00:44Your position will not be the same.
00:46And there's also the location, are you in Lyon, Paris, or somewhere else?
00:50country ?
00:51Of course, that's taken into account too.
00:53So there you have it, there are quite a few things to consider.
00:55Therefore, you need to be very careful about your position.
00:57So, there you have it, we need to look at the big picture.
01:00or talk to your SEO specialist to see if they need help with that.

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