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The person who talks to a customer usually understands why a pivot is necessary. But it is hard to get everyone aligned on that decision. Usually money, time, emotions, hard work has been spent in the current business plan, it is an effort to change. The other co-founders haven't heard what the customer said, they don't understand why a pivot is needed. This leads to less velocity in co-founded startups.

Welcome back to the Two Founders Podcast!

Solo founding is on the rise, with numbers almost doubling from 18% in 2016 to 36% in 2025, but is it a good idea? Anna dives into this statistics and investigates the success rates of solo founding teams.

Watch full episode on YouTube: https://youtu.be/G3qISgdPrx4
Listen to episode at https://rss.com/podcasts/twofounderspodcast/3209657


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