00:00Walmart is assuring shoppers that its new digital price tags will not be used to charge different customers different prices.
00:07CEO John Furner says the retailer will not base prices on personal information,
00:12such as income, shopping history, urgency, or a customer's willingness to pay.
00:17The technology is being rolled out across stores to make price changes easier for employees,
00:22while Walmart's AI shopping assistant Sparky also will not determine individualized prices.
00:28The company is responding to growing concerns about algorithmic pricing and consumer data.
